Reputation Us

SEPTEMBER 7, 2016

From the August 31, 2016 issue of Credit Union Times Magazine. That’s why a crisis communications plan must be developed first before the inevitability of a data breach, a cyberattack or internal fraud sinks the credit union’s valuable reputation. Credit Union Crisis Planning Essential. By Peter Strozniak.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

PR 20/20

JUNE 25, 2019

Today, we’re charting an exciting course for the future of our company and the industry. I’ll shop exclusively with REI, Patagonia, and my local Backpackers Shop—or purchase those brands secondhand—because of shared values. Internal communications and events. The future of marketing is more intelligent and more human.

Marketing 52

Marketing Storytelling Technology Community 52

Ethical Voices

DECEMBER 12, 2022

Joining me on this week’s episode is Rebecca Wilson , the Executive Vice President International for WE Communications International. I’ve spent the last 25 years of my career in corporate communication as an agency owner, and with WE Communications who acquired my business back in 2016.

Ethics 73

Ethics Brand Branding Internal 73

PR 20/20

OCTOBER 12, 2017

Now, of course, the “profit” that Kotler speaks about is the idea that marketing should ultimately drive more sales of product than it should create costs in order to facilitate those sales. It launched what became Red Bulletin in five countries, with 70% international and 30% localized content. C: COMMUNICATE AND D: DELIVER.

Marketing 53

Marketing Enterprise Print Film 53

ZudePR

JULY 20, 2016

I think that was because I was doing the same races year-on-year, and starting to measure myself against others in my locale; a self-limiting pastime. But the thing is, in 2016, geography shouldn’t limit you. 2016 Goals,” it says. My answer was nice, but internally I was seething. Or so the thought process goes.

Digital PR 60

Digital PR SEO Small Business Blogging 60

Cision

SEPTEMBER 23, 2016

With Pew Research Center’s 2016 State of the News Media showing audience growth in cable and network news , as well as an explosion in the digital video sector, brands’ communications strategy must look beyond the written word. An internal or external subject matter expert who specializes in your tour’s topic.

Media 120

Media Television Pharmaceuticals Radio 120

Ethical Voices

JANUARY 22, 2024

He wanted to be utilizing, for lack of a better term, and this will certainly date me, op-eds in a local newspaper to try and besmirch their competition. When I teach my course, The Trust Transformation, I use an illustration to kick it off. What are you seeing as some of the key ethical challenges for today and tomorrow?

Ethics 77

Ethics How To Training Employee 77

PRSay

APRIL 19, 2016

Editor’s note: This post is a preview of the PRSA 2016 Strategic Collaboration Conference , May 24-25 in Chicago. To translate this for communications purposes, if the brand is using billboards or other outdoor signage, try finding local bloggers in that neighborhood and pitch them a story or some custom content.

Communications 79

Communications Pinterest Reddit Radio 79

Communications Conversations

AUGUST 31, 2018

Yet I don’t think the PR-Journalist relationship is over–especially at the local level. I was most recently an anchor/reporter at WHO-TV in Des Moines, from 2005-2016. Media conglomerates are eating up local news outlets. ” The amount of internal planning, which I’m thankful for. Each day is different!

Media 112

Media Journalism Report Video 112

Sword and the Script

DECEMBER 10, 2019

With chatbots capable of handling more and more ‘how to’ and ‘information requests’ internally, leading marketers and communications pros will train them to give feedback and assist when executing on content initiatives.”. By consistently showing up, engaging with audiences (internal and external), and not expecting results overnight.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

PR Conversations

SEPTEMBER 10, 2015

I was a fresh out of university, in my first PR job in local government, at the former South Yorkshire County Council, in the North of England. The cowards who protect the cause of the international banking industry, and I suspect, sleep without conscience, along with the apologists for the asbestos industry which killed my Dad.

Film 40

Film Creativity Newspapers Internal 40

Sword and the Script

JUNE 11, 2016

Aside from the well-deserved round of congratulations, it occurred to me the acquisition is an indication of a maturing industry for content marketing, which of course includes blogging. No longer does a new product launch require a pitch letter and an intern to reach out to a list of editorial contacts — spraying and praying for a response.

Blogging 60

Blogging Marketing SEO Content Marketing 60

Journalistics

JANUARY 27, 2016

The statements above are most-likely internal statements that guide and ground employees around a common purpose. These components set the course for your organization – whether you’re a team of one, or an actual team. 2016: Journalistics will increase Returning Visitors by 20% per month. Why does this goal work?

Blogging 58

Blogging Strategy How To Writing 58

Journalistics

JANUARY 27, 2016

The statements above are most-likely internal statements that guide and ground employees around a common purpose. These components set the course for your organization – whether you’re a team of one, or an actual team. 2016: Journalistics will increase Returning Visitors by 20% per month. Why does this goal work?

Blogging 40

Blogging Strategy How To Writing 40