Journalistics

MAY 26, 2015

The legacy news industry – traditional newspapers and magazines – have made little progress securing digital ad revenue. According to the report, digital ad revenue grew 18% in 2014 from 2013 – to more than $50 billion. How big is “significant”?

Mobile 40

Mobile Media Newspapers Local 40

Doctor Spin

APRIL 30, 2023

Learn more : The Four Models of Public Relations Subscribe now and get a free ebook on how to get better PR ideas ! Source: The End of a Publicity Era: How Ringling Bros. Source: The End of a Publicity Era: How Ringling Bros. Subscribe now and get a free ebook on how to get better PR ideas ! Cutlip, S. Center, A.

Publicity 52

Publicity eBook Ethics Resources 52

Ishmael's Corner

MARCH 10, 2015

You can see an example of this in how she covered one of our clients back in 2013: “I’ve been amped up about SuVolta for a few years now, and am excited that its technology is gaining ground with big name companies such as ARM. Many have been quick to analyze Gigaom’s death and call out the business model as flawed.

Media 60

Media Construction Newspapers Technology 60

Ishmael's Corner

APRIL 28, 2015

Since Craigslist eviscerated the classified ads business in newspapers, journalists have been writing the “poor me” story. You can see this mentality implied in the introduction to the 2013 State of the Media from Pew reflecting on the previous year. “In Will the world of journalism be like the “good ole days” ever again?

Journalism 60

Journalism Storytelling Exercises Fashion 60

Beyond PR

NOVEMBER 1, 2016

However, it’s easy to fall into the trap of thinking about this page design solely in terms of a magazine or newspaper layout, obsessing over fixed margin size and headline or sub-headline breaks. According to Pew Research Center, the portion of Americans who get their news on a mobile device has increased from 54% in 2013 to 72% in 2016.

Web 40

Web Mobile SEO Technology 40

Mindful Marketing

SEPTEMBER 11, 2015

2) fama PR was named a Best Place to Work in 2013 by Boston Business Journal. Explain what makes fama PR different and how do you attract employees? Client needs come up at irregular or inopportune times and part of being successful in this business is learning how to roll with it and re-adjust on the fly.

Marketing 50

Marketing Wireless Software Journalism 50

PR Conversations

JANUARY 20, 2015

(Not long after contacting the journalist, his network, the agency and some of its clients, Canada’s largest-circulation newspaper reported that the network had suspended the TV anchor. One could hypothesize questions 1 and 2 were debated at both the TV network and the newspaper.). Transparency helps—but it’s not enough.

Journalism 40

Journalism Reputation Ethics Corporate 40

PR Conversations

JANUARY 20, 2015

(Not long after contacting the journalist, his network, the agency and some of its clients, Canada’s largest-circulation newspaper reported that the network had suspended the TV anchor. One could hypothesize questions 1 and 2 were debated at both the TV network and the newspaper.). Transparency helps—but it’s not enough.

Journalism 40

Journalism Reputation Ethics Corporate 40

Journalistics

SEPTEMBER 10, 2021

It is the hot topic for 2013, as brands look to leverage great content to expand their reach, drive more engagement or improve their search engine rankings – to name a few. The problem facing most organizations is how to create great content that will get noticed and shared as information volumes continue to increase. Don’t believe me?

Content Marketing 52

Content Marketing Marketing Analytics Resources 52

PR 20/20

FEBRUARY 6, 2020

Overview: First started in 2013, This Old Marketing is THE podcast for content marketers. The host, Dr. Hannah Fry ( @FryRsquared ), is a mathematician, broadcaster, and author of Hello World: How to Be Human in the Age of the Machine. The creators: You know the Wall Street Journal, it’s one of the largest newspapers in the U.S.

Marketing 74

Marketing Conference Content Marketing Agency 74

Journalistics

MARCH 2, 2013

Three months from now, the class of 2013 will walk across the stage to collect their diplomas and immediately have a panic attack when they realize it’s time to look for that first job out of college. No matter what you’ve heard about all that sexy social media stuff, you still need to know how to write in PR. First, Writing Skills.

Pinterest 52

Pinterest Writing Interviews Social Media 52

PR Conversations

APRIL 8, 2015

In serialising chapters from the 1948 book Your Public Relations since October 2013, I have been struck by the relevance of the authors’ thinking and practice, often in total contrast to arguments that PR today is more strategic than in the past. ” This is argued to be a growing trend, proven by reference to customer surveys.

Retail 40

Retail Radio Advertising Advertising 40

PR Conversations

APRIL 8, 2015

In serialising chapters from the 1948 book Your Public Relations since October 2013, I have been struck by the relevance of the authors’ thinking and practice, often in total contrast to arguments that PR today is more strategic than in the past. ” This is argued to be a growing trend, proven by reference to customer surveys.

Retail 40

Retail Radio Advertising Advertising 40

PR Conversations

SEPTEMBER 10, 2015

From this story, and many others, I acquired my learning that PR is about something bigger, something delivered in your actions, your living and doing as much as your next newspaper clipping. – how to get your next brilliant idea by using the London Underground as a creativity tool’​, co-author ~PRredefined.

Film 40

Film Creativity Newspapers Internal 40