Remove 2013 Remove Community Remove Content Marketing Remove Social Media
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How the New York Public Library’s Blog Mobilizes Communities

Cision

The term “content marketing” casts a wide net when it comes to ways to promote and publicize a brand or organization. It can include social media, tip sheets, and emails, as well as paid promotions like native advertising and promoted posts on social platforms. How can you add value to them?

Community 120
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Metrics in Crisis Comms, Marketing and Social Media [UML]

Sword and the Script

She uses a series of case studies to illustrate the impact of monitoring and metric can have in shaping a crisis communications response: “Remember the Rutgers University debacle in 2013? Some of the monitoring tools designed around social media, provide storage for just a few months of data. Give our services a try.

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5 Key Takeaways From Social Media Marketing World

MaccaPR

Surrounded by podcasters, bloggers and marketers, I spent last week immersed in all things social at Social Media Marketing World. It began with an insightful keynote presentation on the top trends in social media in 2015 from Michael Stelzner of Social Media Examiner, the conference host.

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Are we still over-relying on media relations?

Communications Conversations

Something I’ve been thinking about a lot lately: Are we over-relying on media relations in PR? I’m talking about the broader scope of PR here–media relations, content marketing, social media marketing, community relations, etc. Social media marketing is not slowing down.

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Leeds PR Agency Prohibition PR is looking for a PR Executive – is it you?

Prohibition

So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video seeding. Developing working relationships with clients, media, and other advisers. Liaising with advisers to discuss PR and social strategies.

Agency 48
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Monday Roundup: Step Out of Your Comfort Zone

Waxing UnLyrical

Why: The social media landscape is changing and we have two choices, adapt or perish. Content Shock: Why content marketing is not a sustainable strategy. Why: Content marketing may be one of the hottest marketing trends around, but that is slowly changing. When Things Matter More than People.

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Influencer Marketing Strategy Speaker Presentation Guide

wiredPRworks

Join us on a backstage guided tour through a range of insider relationships with a variety of companies – all from a personal perspective as a brand influencer, affiliate marketer, social media community leader, mom blogger, brand management consultant and digital marketing expert.