Waxing UnLyrical

NOVEMBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: The BrandBuilder Edition November 3rd, 2010 Tweet If you work in the PR/marketing world(s) (are they one now? shouldn’t they always have been? pts Settings. Sign out Leave your comment here.

Measurement 102

Measurement Blogging Tourism Social Media 102

Waxing UnLyrical

OCTOBER 20, 2010

We have some neat giveaways, including a couple of comps to GrowSmartBiz 2010 on November 5 ( disclosure: I’m speaking, and Network Solutions, one of the hosts, is my client ), and something very special from writing coach extraordinaire, Ann Wylie. I know I always leave with notes on how to improve my own work. Glad thats over with.

Measurement 72

Measurement Tourism Blogging Writing 72

Waxing UnLyrical

OCTOBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali PR Is As PR Does October 28th, 2010 Tweet Just a little bit crazy This has been a bit of a crazy week for me (actually, it’s been a bit of a crazy last few weeks for me, but who’s counting?).

Conference 66

Conference Measurement Tourism Twitter 66

Waxing UnLyrical

NOVEMBER 6, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali So Much To Do November 6th, 2010 Tweet So much to do So little time For places to go, for reason or rhyme. So much to do So much to see To hear, to taste, to ask, to be. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Tourism 62

Tourism Measurement Twitter Facebook 62

Waxing UnLyrical

OCTOBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Rethinking Color October 24th, 2010 Tweet Hit in the face by pink I don’t know about other countries, but here in the U.S., Image: D. . | pts Settings. Sign out Leave your comment here.

Measurement 79

Measurement Tourism Blogging Resources 79

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Here’s the interview. Here’s the interview.

Social Media 61

Social Media Media Crisis Energy 61

Waxing UnLyrical

SEPTEMBER 25, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali When Clocks And Calendars Collide September 25th, 2010 Tweet My body clock jogs me awake. Weekly Roundup: Time and Space | Waxing UnLyrical says: September 26, 2010 at 3:56 pm [.] Thanks for visiting!Time,

Skype 51

Skype Measurement Tourism Blogging 51

Waxing UnLyrical

NOVEMBER 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Simply The Best November 27th, 2010 Tweet There’s a big difference between being “the best&# and “one of the best.&# Click here to try reconnecting the live stream. | pts Settings.

Measurement 66

Measurement Tourism Blogging Writing 66

Waxing UnLyrical

OCTOBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Unleash Your Lady Gaga October 3rd, 2010 Tweet Whatever you think about Lady Gaga , you have to admit she does one thing extremely well: she commands attention. Glad thats over with.

Measurement 67

Measurement Tourism Writing Blogging 67

Waxing UnLyrical

NOVEMBER 22, 2010

Get Shareaholic test Filed under Interviews , Social Media | Tags: community building , lindy dreyer , maddie grant , open community , socialfish | Comments (2) Site settings comment help? Images © SocialFish, used with permission Thanks so much for stopping by WUL! Regardless, thanks for visiting! Sign out Leave your comment here.

Community 82

Community Publicity Web Social Media 82

Waxing UnLyrical

OCTOBER 23, 2010

October 23rd, 2010 Tweet I can still remember my first tweet. Waxing UnLyrical -- Topsy.com says: October 23, 2010 at 11:41 pm [.] Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali So What Will You Have For Lunch? How unbelievably ridiculous. . |

Twitter 65

Twitter Measurement Tourism Social Media 65

Waxing UnLyrical

DECEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How Reading Fairy Tales Can Improve Public Relations December 28th, 2010 Tweet What’s your favorite fairy tale? I actually have a bunch of them. There’s Snow White and the Seven Dwarves, of course.

Publicity 95

Publicity Facebook Twitter Measurement 95

Waxing UnLyrical

OCTOBER 10, 2010

removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment Show More Trackbacks Tweets that mention Weekly Roundup: Linking, Thinking and Blinking | Waxing UnLyrical -- Topsy.com says: October 10, 2010 at 12:07 pm [.] Here are seven of them: 1. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Measurement 59

Measurement Tourism Twitter Blogging 59

Waxing UnLyrical

DECEMBER 19, 2010

Why: PR pros are trying to learn more and more about SEO and using keywords smartly. Get Shareaholic test Filed under Weekly Roundup | Tags: analytics , brand building , email marketing , SEO | Comment (0) Site settings comment help? I thought this was a refreshingly different post. Regardless, thanks for visiting!

SEO 42

SEO Measurement Tourism Analytics 42

Waxing UnLyrical

AUGUST 29, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Around The World August 29th, 2010 Tweet Tura-lura-Luray By the time you read this, I will be on my way to Virginia’s Luray Caverns. Let me rephrase that. Fasten your seat belts.

Travel 50

Travel Measurement Tourism Blogging 50

Waxing UnLyrical

NOVEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The Magic of Discovery November 14th, 2010 Tweet Whither blogroll? Mark as read Approve comment Richard, my pleasure and I love the Bologna 2010 blog. Glad thats over with.

Blogging 85

Blogging Facebook Twitter Measurement 85

Waxing UnLyrical

NOVEMBER 17, 2010

And if you look at my posts pre- and post-June 30, 2010, you’ll see the difference. Conducting interviews via Flip video cams or a smart phones audio memo device can be strong sources of social content. But hey, it’s never too late to start, right? Mark as read Approve comment Hey Shonali - Thx for this.

Blogging 86

Blogging Writing Facebook Twitter 86

Waxing UnLyrical

SEPTEMBER 3, 2010

September 3rd, 2010 Tweet I’ve been playing with paper.li Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Playing With Paper.li recently myself and love it for all the reasons Neville Hobson listed below. I figured, why try to reinvent the wheel?

Newspapers 45

Newspapers Tourism Measurement Community 45

Waxing UnLyrical

SEPTEMBER 3, 2010

September 3rd, 2010 Tweet I’ve been playing with paper.li Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Playing With Paper.li recently myself and love it for all the reasons Neville Hobson listed below. I figured, why try to reinvent the wheel?

Newspapers 45

Newspapers Tourism Measurement Community 45

Waxing UnLyrical

SEPTEMBER 21, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR, the Don Bartholomew Edition Round II September 21st, 2010 Tweet I probably sound like a breathless teenager But last week’s #measurepr chat with Don Bartholomew was Awesome.

Measurement 60

Measurement Social Media Tourism Twitter 60

Waxing UnLyrical

NOVEMBER 28, 2010

What is the best SEO secret you know? Why: public relations professionals spend a lot of time trying to learn about SEO and increasing online visibility. I liked the way James summarized a discussion on Quora around SEO secrets ; I think the full discussion is worth you checking it out as well. I thought this was a good primer.

SEO 42

SEO Measurement Blogging Facebook 42

Waxing UnLyrical

DECEMBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: Paywalls, Pitches And Prognoses December 23rd, 2010 Tweet On Wednesday, we held this year’s last #measurePR Twitterchat. And the discussion was… how shall I put it… intense.

Pitching 60

Pitching Measurement Writing Twitter 60

Waxing UnLyrical

OCTOBER 9, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Do Unto Others October 9th, 2010 Tweet If you want people to be nice to you Be nice to them. If you want customers to pay attention to you Think about Paying attention to them. Glad thats over with.

Tourism 53

Tourism Measurement Twitter Facebook 53

Waxing UnLyrical

NOVEMBER 19, 2010

Garner support Tablo granted interviews to both the JoongAng Daily and the KBS network , who were sympathetic to his situation. Consider that the TaJinYo online community had over 131,000 members in September; imagine how much larger the community would have been had Tablo stayed silent on the matter. Glad thats over with.

Publicity 77

Publicity Reputation Crisis Communications Film 77

Waxing UnLyrical

SEPTEMBER 7, 2010

Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers. Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers?

Social Media 58

Social Media Customer Service Media Tourism 58

Waxing UnLyrical

OCTOBER 1, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali When #measurePR Became A Campfire October 1st, 2010 Tweet “Once a jolly swagman camped by a billabong, under the shade of the coolibah tree…&# If you were ever a Girl Guide (I was!)

Measurement 58

Measurement Tourism Community Social Media 58

Waxing UnLyrical

AUGUST 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The MetricsMan Comes To #measurePR August 27th, 2010 Tweet What’s a Twitter chat on measurement without a Metrics Man? Glad thats over with.

Measurement 67

Measurement Twitter Tourism Social Media 67

Waxing UnLyrical

NOVEMBER 23, 2010

November 23rd, 2010 Tweet Guest post by Jackson Wightman I take part in a few Twitter chats when time permits. In 2010, blogs and bloggers are truly influencers. And eMarketer recently highlighted a study that said about 75% of the bloggers/tweeters they interviewed were looking to monetize their blogs/tweets. What do you think?

Blogging 73

Blogging Twitter Facebook Measurement 73

Waxing UnLyrical

DECEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Public Relations Lessons From Jesus, The Apostles And The Bible December 24th, 2010 Tweet Note: this is not a religious post, and is meant neither to proselytize nor offend. Glad thats over with.

Publicity 86

Publicity Creativity Measurement Twitter 86

Waxing UnLyrical

OCTOBER 12, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali From Couch To 5K: Why Lindsay Allen Runs October 12th, 2010 Tweet I’ve known Lindsay Allen for the last two years or so, first meeting her on Twitter, and then taking that connection offline.

Training 85

Training Twitter Facebook Measurement 85

Waxing UnLyrical

OCTOBER 31, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Trick or Treat October 31st, 2010 Tweet Today’s Hallowe’en. And you take responsibility for your comments - just as this is my blog, those are your comments, not mine.

Small Business 51

Small Business Tourism Measurement Social Media 51

Waxing UnLyrical

OCTOBER 22, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Measurement… Supplemented October 22nd, 2010 Tweet Last week, Priya Ramesh, CRT/tanaka ‘s director of social media, joined us for the bi-weekly #measurePR chat. Is Yours a Signature of Excellence?

Measurement 60

Measurement Social Media Tourism Twitter 60

Waxing UnLyrical

OCTOBER 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Value Of A Fire Drill October 27th, 2010 Tweet Guest post by Narciso Tovar I remember the time I went through my first fire drill. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Crisis 71

Crisis Twitter Facebook Measurement 71

Waxing UnLyrical

DECEMBER 13, 2010

removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment Show More Trackbacks Tweets that mention New post: When The Media Plays Scrooge (re: todays #metrocarols flash mob h/t #socialmedia -- Topsy.com) says: December 13, 2010 at 10:32 am [.] Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Media 89

Media Facebook Twitter Film 89

Waxing UnLyrical

AUGUST 22, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: A Chuckle Or Seven August 22nd, 2010 Tweet My friend Jill Foster posted this great tweet the other day. Bloop Bloop: The Conference Call | Waxing UnLyrical says: August 28, 2010 at 10:38 am [.]

Twitter 68

Twitter Facebook Measurement Blogging 68

Waxing UnLyrical

NOVEMBER 4, 2010

removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment Show More Trackbacks Tweets that mention Customize Your Blogs Error Page in 5 Easy Steps | Waxing UnLyrical -- Topsy.com says: November 4, 2010 at 8:05 am [.] Hy.Ly: A Killer Facebook Welcome App | Waxing UnLyrical says: November 12, 2010 at 5:01 am [.]

Blogging 96

Blogging Facebook Twitter How To 96

Waxing UnLyrical

NOVEMBER 7, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Paloozas And Palominos November 7th, 2010 Tweet Apparently a “palooza&# is an “ exaggerated event.&# This post was mentioned on Twitter by Shonali Burke, Joe Hackman.

Facebook 57

Facebook Measurement Twitter Social Media 57