Stephen Waddington

MAY 23, 2018

These findings are from a new report called Humans still needed: An analysis of skills and tools in public relations , published today by the CIPR’s #AIinPR panel. A further 27% of the practitioner’s skillset benefits from the support of some technology to assist in analysis and decision making.

Analysis 60

Analysis Technology Tools Exercises 60

NewsWhip

SEPTEMBER 29, 2020

Today, we’re excited to introduce a partnership with Reddit that will enable our users to explore what’s happening across Reddit’s network of more than 130,000 active communities — and for the first time ever, provide them a way to search Reddit comments. Reddit’s communities are informed — often composed of experts and knowledgeable users.

Reddit 117

Reddit Viral Community Local 117

Landis PR

APRIL 29, 2024

For us, communications is the world’s most powerful tool for change. The festival pays attention to its impact on the local community, residents, and the environment and works determinedly to cut down its harmful effects. In 20 years, Flow Festival has grown into the trailblazing European music and arts festival it is today.

Radio 52

Radio Pinterest Television Government 52

NewsWhip

MARCH 2, 2023

Texas Roadhouse garnered the most engagement of these with 95.8k, which is fairly similar to the likes of Chipotle and Burger King in our last analysis. Why did Chick-fil-A have so much engagement? This led to around 700 articles being written, and there were more than 300k engagements to Chick-fil-A articles during this time period.

Comparison 78

Comparison Pinterest Local Instagram 78

PRSay

DECEMBER 10, 2021

According to a new Gallup analysis , 30% of potential work-from-work employees said they would prefer to “never” come into the office during the week. In the PR community, agencies and in-house leaders have an opportunity to listen to their teams, lead with empathy and imagine a better future.

Employee 190

Employee Policies Agency Study 190

PRSay

MARCH 7, 2024

In an Axios article featuring Lisa McKnight, Mattel’s executive vice president and chief brand officer, the analysis highlighted the campaign’s comprehensive strategic approach in achieving its communication goal of being “ubiquitous” during the summer of 2023.

Film 127

Film Marketing Sports Hotels 127

PRSay

JUNE 5, 2023

Regardless of his work — creator and host of the acclaimed podcast “How To Citizen” and a founding partner of Puck, a new media startup — he skillfully combines humor and insightful analysis to explore the state of our nation and offer possibilities for its future. Every local PBS affiliate has seemingly been doing marketing for it.

Storytelling 60

Storytelling Tourism Travel Local 60

Sword and the Script

AUGUST 23, 2022

We continue to benefit from responsible reporting by our local newspaper.”. Frankly, over the last few years, we have noticed the bias/slant in reporting has increased and the quality of reporting has gone down as turnover in local outlets has increased.”. Those that agreed or strongly agreed wrote: “Depends on outlets.

Survey 136

Survey Media Report Journalism 136

PR Fuel

OCTOBER 5, 2020

Engage With Your Community. Small businesses are integral parts of the local community. Engaging with that community is a crucial part of small business marketing. If you are active in your community, your small business will thrive. Get involved with local projects that tie to your brand and message.

Small Business 52

Small Business Marketing Local Community 52

ImPRessions - Crenshaw Communications

SEPTEMBER 11, 2018

Most PR plans are informed through research, even if it’s general customer information or category analysis. Even if a B2B service has helped a smaller up-and-coming brand, it may still be relevant to local press, specialist media, or social discussion groups. Make news with opinion or behavior surveys.

B2B 147

B2B Pitching Case Study Local 147

Reputation Us

JANUARY 3, 2020

The scientific study, released in April 2019, found that “community relations” is one of the major factors that impacts a company’s reputation. In addition, 85 percent of responders said they feel positive about companies that are involved in their communities.

Reputation 60

Reputation Corporate Survey Employee 60

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Without this research, targeting, and communication strategies in place, it would be even harder for these companies to implement their renewable energy project in new areas across the United States. It’s not just the boss of the firm who should be out in the community to find clients, it’s a team effort.

Agency 88

Agency Energy Crisis Management Industry 88

Cision

NOVEMBER 20, 2015

Newsrooms on both the local and national level are still figuring out how to package and deliver news to different social platforms and how to become their target audience’s trusted source. We (yes, I identify with this group), have always been a community – a communication-based group sharing stories with one another.

Media 120

Media Social Media Community Measurement 120

Reputation Us

APRIL 2, 2019

Bob’s Red Mill and Les Schwab ranked highest as local, reputable companies. Complete details about the reputation survey, including an analysis of the findings and a list of key insights are available at ReputationUs,com/Survey and DHMresearch.com/Reputation.

Reputation 60

Reputation Apparel Nonprofit Banking 60

Stephen Waddington

NOVEMBER 26, 2017

An occasional letter to my community: #PRin2018, #BloggingInspiration, #FoodbankFundraiser, and more. I’m supporting #FoodbankAdvent and swimming in a Boxing Day swim with my kids to raise cash for my local foodbank in Whitley Bay. It’s the origin of time itself, and a great place to find perspective. Friday is the start of Advent.

Analysis 60

Analysis Community Local Blogging 60

Waxing UnLyrical

JULY 18, 2019

As a solution, I partnered with the University of Maryland undergrad communication classes to create a mid-term exam focused on this situational analysis. Influencers are a critical component of an effective communications campaign. Your community, your influencers and your customers define your brand.

Nonprofit 84

Nonprofit Fashion Retail Enterprise 84

Reputation Us

MAY 1, 2019

A 2019 survey conducted by DHM Research and ReputationUS (RepUs) indicates that 85% of responders feel positive about Oregon companies that are involved in their communities, and have an even higher positive impression when: Employees receive paid time-off to volunteer in the community. A CEO is positively involved in the community.

Nonprofit 60

Nonprofit Corporate Reputation Community 60

Reputation Us

APRIL 4, 2019

Complete details about the reputation survey, including an analysis of the findings and a list of key insights are available at ReputationUs.com/Survey and DHMresearch.com/Reputation. The scientific study conducted in February 2019 specifically surveyed residents in Oregon.

Reputation 60

Reputation Study Consumer Banking 60

Solo PR Pro

APRIL 5, 2022

There’s a whole community of like minded people you can lean on. I can — and do — rely on Subject Matter Experts to provide content and analysis specific to new products, services and lines of business for both owned and earned media placement and coverage. Just because you’re a solo PR pro doesn’t mean you’re in this alone.

How To 104

How To Fashion Banking Industry 104

Sword and the Script

AUGUST 15, 2017

Recently, I received notice from the publisher of a local business journal that the “People on the Move” section is up for sale. The one-time crowdsourced feature for new hire announcements or appointments in a local market will cost $250. This is what the trend in content marketing is about. I’m not suggesting it’s easy.

Journalism 64

Journalism Brand Branding Advertising 64

Business Wire

JANUARY 19, 2017

Within its 22 local newsrooms around the world, Business Wire employs experienced and knowledgeable editorial teams who review this content to confirm legitimacy and accuracy. A core component of the video programming is news-related data analysis powered by Business Wire’s NewsTrak reports and NUVI social media tracking.

Financial 164

Financial Video Consumer Data 164

Cision

MAY 12, 2017

Google search algorithm updates in 2016 , for example, included a number of integrated changes in order to unify mobile SEO and local SEO along with paid and organic results. It was no official confirmation, but the impact of the update was felt across the SEO community. Fred is a spam algorithm that works around links.

Google 259

Google Digital PR Mobile SEO 259

Stephen Waddington

DECEMBER 30, 2019

Please keep reading for the full analysis. Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength.

Government 103

Government Education Print Ethics 103

Communications Conversations

SEPTEMBER 15, 2020

But, I’ve always tried to use and develop lists that are interesting, built on editorial curiosity and based on a mix of background and analysis (and sometimes, data). She’s an institution in the local PR scene, and without question, someone who has changed many, many lives. Laura King, founder, Marketers Community.

Agency 78

Agency Trends Social Media Local 78

Critical Mention

AUGUST 19, 2018

He explains that digital PR and marketing are an inexpensive way to build a community surrounding your company. The analysis showed that the highest performing teams focus their time on customers who are skeptical about the product or service. The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results.

Pinterest 71

Pinterest Viral YouTube Mobile 71

NewsWhip

JULY 21, 2020

To conduct the analysis, we identified a set of 30 mainstream news sources. There was a somewhat steady rise of the Iffy Quotient on Facebook starting in mid-January 2020 until it hit a local maximum of 9.8% He co-authored the book Building Successful Online Communities: Evidence-Based Social Design. on February 18.

System 78

System Facebook Twitter Software 78

Shift Communications

MARCH 27, 2015

Dianne Hessen, CEO of StartUp Institute, discussed how moving from 50 to 350 employees is a significant challenge locally and how it impacted the growth of her former company Communispace. Sources: 2014 Computing Technology Industry Association Cyberstates: State-by-State Analysis of the U.S. Tech Industry report.

Technology 60

Technology Local Transportation Leadership 60

5W PR

SEPTEMBER 11, 2019

These include strategic planning and communication, new and social media, organizational planning, broadcasting, as well as media relations and writing. Some PR folks who work for companies also volunteer to do similar work at a small, local nonprofit.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Stephen Waddington

MAY 8, 2018

Arguably everyone in the NHS, from porter to surgeon, and midwife to Trust chairman, works in communications. In her analysis upfront #FuturePRoof founder and editor Sarah Hall pulls no punches. 2 Technology versus community care The public is wedded to the notion of doctors’ surgeries and hospitals on every street corner.

Communications 63

Communications Healthcare Print Community 63

PR Conversations

OCTOBER 11, 2018

For me this suggests that we should consider how employers, and our trust networks (communities of relations and interdependencies) contribute toward our mental well-being – both positively and negatively. On your first point, community, I couldn’t agree with you more. These may constitute things outside our control.

Communications 104

Communications Community Measurement Study 104

PR 20/20

APRIL 12, 2016

This trip is great for catching up on the latest trends in tech, health, space and VR; enjoying the local Mexican and BBQ food scene; listening to live music at what seems like every corner; and finding inspiration from the Austin community and SXSW Interactive programming. Grow communities. Start with a creative content mix.

Pinterest 40

Pinterest Community Data Mobile 40

Doctor Spin

APRIL 17, 2023

Offer pro bono services to a non-profit organisation in your community. Partner with a local influencer to promote your business on social media. Host a community cleanup event or volunteer day with employees and customers. Host a customer appreciation event with personalised gifts and special deals.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Waxing UnLyrical

JULY 11, 2014

We have a lot of non-local travel coming up, so this year, for our anniversary, we opted for a mini road trip. What do you think of kybecca’s approach and my analysis of it: spot on, or dead wrong? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Creativity 69

Creativity Brand Branding Travel 69

Waxing UnLyrical

FEBRUARY 25, 2013

Instead we made our analysis totally transparent and shaped specifically to each client’s specific requirements. It’s important to have a consistent global approach but respect needs of local markets which run at different speeds. Here is an excerpt: What was an early learning experience in the field of #measurePR for you, and why?

Handbook 80

Handbook Measurement Analysis Local 80

Karen Freberg

DECEMBER 3, 2017

The university has been in the news a lot over the last few years, but we were able to witness one story that rocked the athletic world locally and nationally. Of course, it was separate from the academic side of the university, but it dominated the news locally and nationally. Another program and skillset for the students.

Crisis Communications 52

Crisis Communications Data Analytics Local 52

Waxing UnLyrical

FEBRUARY 25, 2015

Jason Keller pointed out that a Twitter chat helps “localize” the internationally dispersed PR community. This question resulted in a wide range of answers from the #MeasurePR community. Congratulations to Shonali, and the whole #MeasurePR community, for five years of smart content! We hope to see you there!

Measurement 40

Measurement Education Community Twitter 40

Waxing UnLyrical

OCTOBER 26, 2016

Now, we couldn’t really label it a “competitive analysis” since most utilities don’t compete for customers. Outage communications on Facebook are increasingly geared toward reliability and preparedness in advance of a storm and managing expectations for recovery afterward. Hello, #HurricaneMatthew !).

Interviews 40

Interviews Analytics Social Media Survey 40