Three Innovative Ways to Market Your Product on Pinterest
DECEMBER 19, 2016
Is Pinterest part of your social media marketing strategy? How do you use Pinterest for your business? Emily Connor has some tips to help you master Pinterest marketing. The post Three Innovative Ways to Market Your Product on Pinterest appeared first on Spin Sucks.
5 Things Everyone Should Know About Pinterest
AUGUST 17, 2015
If you’re a parent, you probably recognize Pinterest as the place where overachieving parents go to make the rest of us feel inadequate. No more is this uniqueness demonstrated than in the PepsiCo’s Quaker Oats Pinterest page. Parlatore describes Pinterest in idyllic language: “Pinterest is a place to dream, where consumers are optimistic. Pinterest has trends, too.
Will Facebook Collections Kill Pinterest?
OCTOBER 10, 2012
But I’m not sure how I feel about it because (as most of you know) I LOVE Pinterest. Pinterest Killer? I did a webinar yesterday for Social Media Today with Beth Hayden , where we talked a ton about Pinterest, Instagram, and infographics. Twenty-one percent of Pinterest users buy something directly from the visual social network. Facebook Collections.
Sixteen Ways to Use Pinterest for PR
MAY 9, 2012
Yesterday I was invited to talk Pinterest for PR at the Public Relations Association of Louisiana in New Orleans. When Abbie Fink asked me how it went, I said, “It’s really fun talking Pinterest with 30 PR girls (and three guys).” ” Because, as we all know, I LOVE PINTEREST! nice big list of things you can do on Pinterest. Think visually first.
The Pinterest Debate Between Two Friends
JANUARY 25, 2012
On Facebook just after the first of the year, Paul Sutton posted something about not understanding what the big deal is about Pinterest. And, to me, Pinterest falls into the same over-hyped category as Quora, Diaspora, and Path. There’s no doubt Pinterest is different. Just like Gini says, users have told me that Pinterest is addictive. And then along came Pinterest.
What Facebook and Pinterest Announced This Week
MARCH 10, 2016
Uncategorized Aileen Aquino Facebook Facebook Instant Articles Millennials paid social Pinterest Social Media storytelling WordPress
Updates From Instagram, Facebook and Pinterest
OCTOBER 24, 2016
Uncategorized Digital Facebook Pinterest
Three Ways to Use Pinterest for Business
JANUARY 9, 2012
I’m not going to lie. I’m obsessed with Pinterest. Pinterest feeds that in a big way. I’ll admit I avoided it for a long time. Because Pinterest incorporates Facebook and Twitter, the sharing capability is automatic and the viral effect is large. Granted, there aren’t a ton of applications for a business-to-business organization, but if you’re thinking about how to share your products and services visually, you’ll want to consider Pinterest. blame my sister. She’s an enabler. It’s, in a sense, an online scrapbook.
Three Updates from Instagram, Pinterest and Snapchat
APRIL 4, 2016
Uncategorized Advertorials Aileen Aquino Digital digital media Edelman Digital edelman seattle instagram Pinterest snapchat Social Media Social Media Ads
Three Little-Known Ways to Use Pinterest to Promote Your Business
APRIL 9, 2012
Seemingly everyone is using the wildly popular social network, Pinterest , and blog post after blog post touts the benefits of the latest social media darling. Even though you’ve likely already read several articles about how to use Pinterest for business, hear me out. think I have a few ideas that might get you thinking about your Pinterest strategy in a different way.
Facebook, Pinterest and Snapchat Add More Options
FEBRUARY 25, 2016
Uncategorized Aileen Aquino Digital Edelman Digital Facebook Pinterest snapchat Social Media
Pinterest or Instagram for Pharmaceutical Marketing? Spoiler: It’s Both.
FEBRUARY 23, 2017
Especially since Pinterest and Instagram are basically the same: Both are image-driven social media platforms, using visuals in marketing that encourage sharing and engage your target audience. Pinterest and Instagram have distinct purposes and applications, so a better question is: Why would you limit your reach and capabilities by choosing one over the other? Pinterest: A platform that enables you to curate visual content that you’ve found online and would like to share with your community. Linking Advantage: Pinterest. But that’s where the similarities end.
Pinterest Versus Instagram: Which One is Best For Your Brand?
DECEMBER 30, 2014
I recently spoke with the director of marketing for a popular food brand who told me her organization was debating the pros and cons of Pinterest versus Instagram. Pinterest and Instagram are great ways for organizations to connect with customers. Pinterest and Instagram: What are the differences? When you think Pinterest, think about finding images. Who uses Pinterest?
Yes, You Need A Pinterest Business Account
PR in Your Pajamas
MARCH 18, 2014
Are you still using a personal Pinterest account to promote your business or profit-earning blog? If so, read on to find out why you need a Pinterest business account. I’ll also show you, step-by-step, how to set up your profile and start creating boards that will make your Pinterest marketing efforts more effective. Why Do I Need Pinterest for Business? Hold contests.
Pinterest launches 'marketing developer program'
APRIL 28, 2015
Pinterest is upping its game for brands with tools aimed at making marketers’ lives easier. has a theory as to why Pinterest would launch such a program: More marketers publishing more pins means more opportunities for Pinterest to make money by getting those marketers to pay to promote their pins across the social network. Advertising Age. Image via
Pinterest Adds Promoted Video in This Week’s Social Updates
AUGUST 22, 2016
Uncategorized Aileen Aquino Digital instagram instagram stories paid social Pinterest Twitter
Boosting your Seasonal Marketing with Pinterest
DECEMBER 4, 2013
Especially if women are your target market, Pinterest is an invaluable tool to add to your marketing toolkit. Below you’ll find three ways to boost your seasonal marketing with Pinterest. 1. Share the Pinterest love. Don’t forget to include a link to your Pinterest board! Boosting your Seasonal Marketing with Pinterest is a post from: Waxing UnLyrical.
Using Pinterest to Grow Your Business
MAY 26, 2015
Pinterest has been around for quite a while now, at least in terms of a social media platform. The post Using Pinterest to Grow Your Business appeared first on Ronn Torossian 5WPR Founder Blog. People use it for a variety of reasons. If they are looking for ideas based on a theme or topic; if [.] 5WPR Brand PR Public Relations Ronn Torossian Social Media
6 Pinterest PR Secrets To Drive Conversions
Social PR Chat
APRIL 1, 2016
Social media posts that include images generate higher engagement , so it’s not surprising that image-centric platforms such as Pinterest and Instagram are getting the attention of online retailers. Pinterest, in particular, is perfectly set up for businesses to drive traffic and increase conversion. They’re also disproportionately using Pinterest to plan for these moments.
Instagram and Pinterest announce targeted ad features
MARCH 6, 2015
are an important and growing part of social media, accentuated by recently announced Instagram and Pinterest features. Pinterest is on the visual and mobile marketing bandwagon as well. based marketers, and according to Eric Hadley, Pinterest’s head of partner marketing, Pinterest is getting more specific about audience targeting and more engaging ads.
New Ad Products on YouTube, Facebook and Pinterest
MAY 16, 2016
Uncategorized Aileen Aquino Facebook Pinterest Social Media Twitter youtube
Pinterest launches native video, “Explore” feature
NOVEMBER 17, 2016
Pinterest has announced a pair of updates that might help the visual social media site catch up to competitors such as Twitter and Facebook. The first is native video offerings that include autoplay features for Pinterest partners (read: advertisers). The other Pinterest update is similar to Facebook’s “Trending” feature or Twitter’s “Moments” tab. Image via
Pinterest opens to third-party apps
SEPTEMBER 28, 2015
In an effort to compete for brands’ and fans’ affections, Pinterest has opened its application program interface to all third-party tools. Earlier this summer, Pinterest opened its API to a select group of developers, which led to integrations with companies like Polyvore, IFTTT and Topshop. Pinterest software engineer Zack Argyle provided details in a blog post. Image via
Pinterest goes after Google with new search ad product
FEBRUARY 1, 2017
Pinterest is making a play to cut into Google’s dominance over the search ad market. It’s a natural progression for Pinterest, which has evolved into an important search tool for consumers seeking ideas on anything from what to have for dinner to which sofa to purchase. Pinterest’s ad product, like Google’s, will be determined by a bidding process. Image via
Is Pinterest the most underutilized tool in social media?
JUNE 30, 2016
Pinterest. After all, Pinterest is still growing at a pretty significant clip. Historically, Pinterest has done a fantastic job of driving traffic, often one of the Holy Grails of measurement for the modern marketer. 75 percent of Pinterest usage takes place on mobile devices. So again, why are fewer brands adopting Pinterest as a key social media tool? Outsource!
How to Use a Bullet Journal for Business
JANUARY 10, 2017
entrepreneur Time Management national clean off your desk day pinterest spin sucks goals wunderlistThere are lots of uses for a bullet journal in our personal lives, but what about for business? Gini Dietrich has some examples and shows you how to use it. The post How to Use a Bullet Journal for Business appeared first on Spin Sucks.
Pinterest bans affiliate links, moves towards 'buy' button
FEBRUARY 13, 2015
Pinterest announced Thursday it would shut down affiliate links, a move that has made many bloggers angry and has others wondering what the visual social media site is planning. So #Pinterest is removing all affiliate links from this day forward??? Pinterest bans affiliate links. There have been rumors that Pinterest is working on a “buy” button, too. Image via
Pinterest and Flipboard features focus on visual curation
FEBRUARY 9, 2017
Thanks to Pinterest, you can now do even more with your smartphone or tablet. Pinterest also announced two other features: “Instant Ideas” and “Shop the Look.”. Shop the Look enables Pinterest users to find—and buy—products within the pins they find and curate. When you’re ready to buy, you can check out right on Pinterest, or get things directly from your favorite brands.
Toon Time: Pinterest to the Rescue
MAY 25, 2012
Toon Time: Pinterest to the Rescue. Erin Feldman Guest Posts Social Media Waxing Off With Sarah and Sheldon clutter organizing pinterest SarahErin Feldman is the marketing communications manager at TouchSystems , a touch screen company based in Hutto, Texas. She spends the rest of her time writing poetry, drawing, reading, and running.
Social Media News You May Have Missed
MARCH 28, 2016
Uncategorized Aileen Aquino Digital Edelman Digital Facebook instagram Pinterest
5 Reasons Why You Should Use Pinterest as a Marketing Tool
OCTOBER 2, 2015
Here’s the case for why you, a savvy marketer/social media manager, should add Pinterest to your company’s online presence. Pinterest = Plenty of People with Purchasing Power. Pinterest just surpassed 100 million users , Pinterest reports, which is a major milestone for the company. Pinterest just recently introduced the new Buyable Pins feature. Awesome APIs.
Friday Wrap #128: Webcams hacked, pay via Snapchat, Pinterest mans up, confidence trumps reputation
Holtz Communication + Technology
NOVEMBER 21, 2014
Pinterest doubles male user base —Any conversation about Pinterest invariably includes reference to the female dominance of the user population. But Pinterest’s head of engineering, Michael Lopp, said last week that the service has doubled the number of active male users since last year, with men accounting for a third of all new sign-ups. From the U.S. Read more.
Pinterest opens ads to all brand managers
MARCH 9, 2016
Pinterest is about to make a lot more money—theoretically, anyway. That means even the mom-and-pop shops can now reach the more than 100 million users on Pinterest. Marketing Land further explained: At the same time as it adds more interests to target, Pinterest is introducing a new way to use those interests. No longer. Image via
Pinterest debuts video ads
AUGUST 18, 2016
There’s further proof that video is completely taking over internet content: Now Pinterest supports video advertising. Pinterest was previously the last major social media platform to not allow moving picture advertisements. explained the new format: The new ads will show up in a silent, GIF-like format within Pinterest’s feed, and will play with sound once clicked. Image via
Pinterest and Instagram marry social media and shopping
JUNE 4, 2015
Pinterest on Tuesday announced the arrival of “buyable pins,” which will enable users to search for pins within a certain price range, choose a color for products such as clothes and buy directly through Pinterest’s app. Rich pins (those that have information such as the ingredients to a recipe or items needed for a project) also have “buy it” buttons, enabling users to buy the list of products without leaving Pinterest. Shopping on your smartphone is about to get easier. That's useful for users, and it's useful for e-commerce companies, too. according to Marketing Land.
Pinterest credits machine learning tactics for rise in pins, repins
SEPTEMBER 20, 2016
Brand managers who use Pinterest to connect with followers and customers should success depends on machine learning. Pinterest lead discovery science engineer, Mohammad Shahangian, explains: A lot of what I’m doing here is trying to shape what direction we go in approaching the discovery problem. Pinterest has been improving its platform over the last few years using data science.
Dialogic Communication Through “Pinning”: An Analysis of Top 10 Most-Followed Organizations’ Pinterest Profiles.
APRIL 15, 2016
Dialogic communication through “pinning”: An analysis of top 10 most-followed organizations’ Pinterest profiles. The current study aims to explore how the top 10 most-followed organizations on Pinterest (defined by Mashable) build relationships through the dialogical communication framework. The study seeks to determine the dialogic features present on organizations’ Pinterest profile pages, as well as individual pins. In addition, the study considers the extent to which organizations employ two-way communication on Pinterest. Agozzino, Alisa (2015).
What Pinterest Marketers Must Know About Copyright
JANUARY 29, 2015
So this just happened: One of my more than 3,000 pins on Pinterest was just DELETED! Since its launch in 2010, Pinterest has provided me with a space to collect content from around the Web, such as recipes, quotes, home decorating ideas, life hacks and fashion inspiration. Why did Pinterest remove one of my pins? Pinterest How can I prevent this from happening again?
Pinterest, Instagram Release New Features, Snapchat Introduces “Snapchat Shows”
NOVEMBER 7, 2016
Uncategorized Aileen Aquino Digital instagram pins Pinterest snapchat snapchat shows
A Look at How Three Brands Are Driving Social Engagement
SEPTEMBER 19, 2016
Did you know Facebook is capturing over 90 percent of all social media shares? It's time to dust off your social media strategy and see how you can increase social engagement. Here is what Fractl and Buzzsumo research found. The post A Look at How Three Brands Are Driving Social Engagement appeared first on Spin Sucks.