Agile Planning: What Software Teams Can Teach PR Pros
JANUARY 13, 2016
Agile planning has been fundamental to software development for years. The post Agile Planning: What Software Teams Can Teach PR Pros appeared first on Spin Sucks. slideshare presentations software teamsBut it’s applicable to the communication sector, too. Here are some cornerstones.
PR software speed dating
MAY 26, 2016
Being involved in the building of communication software , I met with many communication teams back in January and was aware of their good intentions. Most teams recognized the need to get rid of old software and inefficient ways of working. Know what you want from your PR software. It’s easy to find communication software. We’re already almost halfway through 2016.
Cision PAC Software Remains Most Trusted for FEC Filing
MARCH 15, 2016
Trust the software that more corporations, trade associations, membership organizations and labor unions used to file their 2015 year-end disclosure reports with the FEC than any other vendor software: Cision (formerly Vocus) PAC compliance software. Cision is used more than every vendor aside from the free FECfile software. But how can you best ensure compliance?
Real-Time Translation Software: Will it Change Marketing?
FEBRUARY 18, 2015
By Tom Roswell Nerds have been raving about the Skype real-time translation software since last summer, but we are now finding out how it actually performs. Let’s be honest, this “miracle” software still isn’t perfect. That said, as it combines translation software with voice recognition technology, significant mistakes can be made. Time to put your thinking caps on.
Agile PR: planning lessons from software teams
FEBRUARY 16, 2016
This concept has been fundamental to software development for years. The post Agile PR: planning lessons from software teams appeared first on Frederik Vincx Reading Time: 3 minutes You’ve spent weeks (and a hefty budget) laying the foundation. Every option’s been explored, every potential eventuality analyzed. So why, halfway into the project, do you find yourself behind schedule, under-performing, and over-budget? The problem is that planning is a guessing game. And the bigger your plan, the less accurate your guesses are likely to be. The result? Self-organized team working.
The Hottest Trends In Digital Marketing Automation
AUGUST 11, 2016
By choosing the right marketing automation software for your business, you will find success at driving leads and making sales. Mollie McDonnell has more. The post The Hottest Trends In Digital Marketing Automation appeared first on Spin Sucks. Related Stories The Problem with Marketing Automation Is Marketing Automation Cheating or Just Slightly Creepy?
The Problem with Marketing Automation
DECEMBER 22, 2015
Freed from the shackles of working for marketing automation companies and agencies, I can finally come clean about the truth behind the highly touted and sought after software. It’s an oxymoron to the finer principles of what the software truly can do. . Marketing Automation marketing automation companies marketing automation software marketing automation sales
Newsroom software boosts sausage maker's PR and recruiting
FEBRUARY 4, 2016
The sausage-maker published and promoted the video with the help of PressPage , a newsroom software platform that integrates with websites and makes updates and social media sharing easy. The software makes social media sharing possible and provides analytics, so Dlugopolski can see what is and how to shape future content. Johnsonville posted a video touting the position. ByWorking.
Five Reasons Entrepreneurs Should Use Mind Mapping
MARCH 17, 2016
Business Growth entrepreneur Aberdeen Business School Armstrong Abebrese business ideas effective brainstorming Entrepreneurs entrepreneurship mind mapping software Mind mapping techniques mind mapping tools mind mappping presenting a project Steven Johnson the unpredictability of the business worldEntrepreneurs face a unique challenge.
Open Source: Top 100 Influencers and Brands
MARCH 9, 2016
In a 2015 survey Black Duck Software estimated 78% of companies are now running open source. And, of course, the cloud was born using open source software” This free exchange of knowledge and ideas has inspired increased sharing and transparency in areas other including biotechnology, electronics, digital content, government, medicine, science and engineering. DOWNLOAD NOW!
The Spin Sucks Inquisition: Joe Hackman
OCTOBER 14, 2016
Four Things Your Public Relations Clients Want Right Now
SEPTEMBER 26, 2016
Client Service Communication aly saxe client experience client service CMO data scientists improve PR outcomes PR challenges PR clients PR measurement PR outcome PR Professionals PR pros PR softwareAs a PR pro you need to anticipate what your clients want and need from you. Today’s CMO is a data scientist, pure and simple. They need data.
Summer Is A Perfect Time For PR Analytics
JULY 11, 2016
Most vendors offer a free trial of their software over a period of weeks. Insights and info measure PR measurePR PR Analytics PR measurement PR software PR techBy Seedepth. It’s hard to believe, but July is here and Summer if flying by. In the middle of Summer Fridays, long weekends and days by the pool, we’re already thinking about the Fall. How is social engagement driving leads?
How to Scale (vs Grow) Your PR Firm
AUGUST 3, 2016
Business Growth entrepreneur adding revenue built to sell greater rate than cost growing a business HubSpot PR firm products professional services firms SaaS scaling a business software as a serviceMany professional services firm owners put credence in growth versus scaling, but Gini Dietrich shows why it should be the complete opposite.
TurboTax makers apologize for software changes
JANUARY 27, 2015
The Deluxe version of the software no longer includes Schedules C, D, E and F, which means that customers who have to fill out those forms to do their taxes have to buy a more expensive version of the software. Tax season is unpleasant enough—customers don’t need tax preparation companies making it worse with their sneaky fees and unnecessary charges. We caught them by surprise.
Four Ways to Use Agile Communications in Your Marketing Mix
FEBRUARY 2, 2016
They’ve been using agile software development methodologies for years now, and have made huge gains in creativity and productivity as a result. Communication PR agile communications agile software development methodologies Continuous Improvement early delivery marketing mix Pepsi Zero PR pros Public Relations RACE RACE formula strategic planning wikipedia
This is Why Your Customers Ignore Your Emails
DECEMBER 10, 2015
Some email marketing software, such as Mailchimp , can recommend when it’s best for your emails to send, based on historical data of your lists. Email Marketing Marketing email marketing research email marketing stats email software MailchimpBy Stefanie Daneau. So why are so many companies struggling to gain consistent conversion and engagement rates with email? This ensures: .
Podcast: A Behind-the-Scenes Look at a Popular PR Show
MAY 5, 2015
Igloo Software. Communication Content bose headphones bud light chick-fil-a converse customscoop dan york FIR for immediate release google wave igloo software inside pr internet.nl joe thornley johns hopkins martin waxman michael netzley native advertising neville hobson rizzoma rockets shel holtz Social Media soundcloud virtual reality walmart zoom recorderBy Gini Dietrich. Outro.
Build an Online Course: Lesson #2
DECEMBER 1, 2015
From a technical point-of-view, we are having lots of trouble with ClickWebinar , the software we use. Communication Online Course clickwebinar lessons learned online classes the modern blogging masterclass webinar softwareBy Gini Dietrich. Though this series of blog posts is mostly for me, I figured you could each learn from it, particularly if you ever do an online course.
Slice Communications: Cision’s Media Database Trounced the Competition
AUGUST 4, 2015
That’s why they switched to Cision PR software. Featured Influencers media database PR Software success storyPitching the right reporter at the right time is key. But if your media database has holes, you’ll miss the perfect opportunity. Slice Communications , a Philadelphia-based public relations and social media agency, was spending way too much time searching for accurate contact information using Meltwater’s platform. Since moving to Cision, Slice Communications has seen a major difference in time and client management.
PR Measurement: No Crystal Ball Required to Predict Results
MAY 6, 2015
Communication Measurement Google analytics Iris PR Software Metrics PR measurement PR results PR strategyBy Aly Saxe PR measurement always makes PR pros squirm. So does math, unrealistic expectations, and “get me on Oprah!” ” (Personally, I couldn’t have been happier when Oprah went off the air.) But there’s one word that makes PR pros even queasier: Goal.
Attracting Talent with an Internal Web Academy
NOVEMBER 1, 2016
Great talent is hard to find, for all companies in different industries. Piktochart, the tech startup found an innovative way to grow its own pool of talented people while building the local ecosystem. Here is what they did. The post Attracting Talent with an Internal Web Academy appeared first on Spin Sucks.
Who Needs Brain Training Software When We Have the IPRRC?
Katie Paine's Measurement Blog
MARCH 21, 2016
The post Who Needs Brain Training Software When We Have the IPRRC? Please note: This piece originally appeared as a free article in the late March 2016 edition of The Measurement Advisor newsletter. This three-day idea fest that takes place in Miami every spring is organized by Don Stacks of the University of Miami. appeared first on Paine Publishing. The Measurement Advisor
How Will You Adapt to Technology Replacing Humans?
SEPTEMBER 24, 2012
Companies, such as Xerox, are leaving call center hiring decisions to software because it uses big data to determine whether or not a person will stay in the job long enough for the company to recoup its training investment…and it’s all based on personality, not skill set. Business Planning entrepreneur computer-generated models hiring software narrative science
Software Programming Intern - Ardmore, OK
FEBRUARY 26, 2015
Company: The Samuel Roberts Noble Foundation, Inc. Location: Ardmore, Oklahoma Industry: New Media - Web Dev Career Level: Student (undergraduate/graduate) Minimum Education: Some College Completed Job Status: Intern Salary Range: $12 - $14
Improving Your PR Reporting in 2016
DECEMBER 22, 2015
The problem is, traditional PR software tools and technology capabilities are far behind that of marketing and advertising. Public Relations Software Public Relations Measurement PR ReportingRelying on ad value and impressions while providing clippings of key articles is no longer good enough.
Sales - Tag Management Software - Boston, MA
DECEMBER 19, 2014
Company: Mindcircuit Location: Boston, Massachusetts Industry: Not Specified Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor''s Job Status: Full Time Salary Range: $90,000 - $105,000
Sales Assistant - Retail Software Company - Staten Island, NY
NOVEMBER 10, 2014
Company: Celerant Technology Corp Location: Staten Island, New York Industry: New Media - Web Dev Career Level: Early Career (1+ yrs experience) Minimum Education: Professional
The NALA: Cision’s PR Software Earns Agency Clients More Media Coverage
OCTOBER 21, 2016
Download The NALA Uses Cision PR Software to Establish Unique Client Base now. Garnering earned media coverage is a key goal for every public relations firm. But if you don’t trust the company distributing your clients’ stories, chances are journalists won’t either. Recognized as the industry leader, Cision was the obvious choice. Read the whole story on how Cision meets the NALA’s needs!
The State of Technology in PR and Marketing
NOVEMBER 17, 2015
Public Relations SoftwareIf you have any question about the growing importance of technology for marketers and PR Pros, chew on this, Gartner has predicted that by 2017, CMOs will spend more on technology than CIOs.
How Do You Know If You Have a Good Relationship With Your Client?
JUNE 8, 2015
PR Software for AgenciesRelationships are tricky. In romance as well as in business, relationships are about coming together to meet the needs of both parties and achieve a level of satisfaction that couldn’t be reached otherwise. When one party decides that’s no longer happening, a breakup is inevitable. But how do you know if you have a good relationship with your client?
The Connection Between Happiness and Success
Return on Reputation
FEBRUARY 9, 2015
Like Ivanka Trump , who says that having a happy family life is the key to her business success, or Palo Alto Software’s CEO who argues that leaning in isn’t the key to success, happiness is. General Corporate Happiness Ivanka Trump Palo Alto Software Success Happy people = happy outcomes/results. Cultivation of happiness as a leadership strategy has fawned books and white papers.
New Study Sheds Light on the Relationships between Agencies and Marketers
JANUARY 19, 2016
PR Software for Agencies PR StrategyNow in its 10 th year, the 2016 RSW/US New Year Outlook survey was completed by 165 senior level Marketers and 115 Marketing Agency executives during December, 2015. The goal of the survey was to learn more about the perspectives of marketers and agencies as they each begin 2016.
Is PR Getting Upstaged by Marketing?
JULY 2, 2015
Public Relations Software Brand ManagementLet’s start with the depressing news. In many organizations, PR takes a back seat to marketing. How do we know?
Lead Software Engineer - Baltimore, MD
APRIL 13, 2015
Company: Agora, Inc. Location: Baltimore, Maryland Industry: New Media - Web Dev Career Level: Mid Level Career (5+ yrs experience) Job Status: Full Time
Director, Software Engineering - Los Angeles, CA
SEPTEMBER 18, 2015
Company: iCrossing, Inc. Location: Los Angeles, California Industry: Advertising - Management Career Level: Management (Manager/Director of Staff) Job Status: Full Time Salary Range: Commensurate with Experience
VP Technology - VP Software Development - Duluth, GA
SEPTEMBER 3, 2015
Company: Luckie Location: Duluth, Georgia Industry: Not Specified Career Level: Senior Level Career (10+ yrs experience) Job Status: Full Time Salary Range: Commensurate with Experience
Marketing Automation Software Instructor - Atlanta, GA
AUGUST 26, 2015
Company: Marketo Location: Atlanta, Georgia Industry: Marketing - Other Career Level: Senior Level Career (10+ yrs experience) Minimum Education: Bachelor's Job Status: Full Time Salary Range: Commensurate with Experience
Information Security Software Engineer - Baltimore, MD
AUGUST 7, 2015
Company: Agora, Inc. Location: Baltimore, Maryland Industry: New Media - Other Career Level: Mid Level Career (5+ yrs experience) Minimum Education: None Required Job Status: Full Time
Agency Tip: Leverage Your Client’s Content
DECEMBER 10, 2015
PR Software for Agencies Content MarketingOne of the biggest challenges faced by marketers and public relations professionals these days is creating enough high-quality, interesting content to keep the attention of blog visitors and social media followers. When it comes to feeding the content beast, there is never enough. Your client’s content.