Landis PR

FEBRUARY 20, 2024

By Liza Batallones When you think of healthcare groups or pharmaceutical companies, maybe a doctor’s face pops into your head or that clever commercial with the unique-sounding drug name comes to mind. Photo courtesy of Pixabay Here’s why: Most large healthcare companies sponsor health education programs in underserved communities.

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Agility PR Solutions

SEPTEMBER 15, 2022

How healthcare public relations professionals disseminate public health information has far-flung effects. The post The impact of healthcare PR on public health appeared first on Agility PR Solutions. These professionals must provide timely, accurate public health updates to the right audiences.

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Buchanan PR

FEBRUARY 14, 2024

Photo by Camilo Jimenez on Unsplash In the fast-paced and ever-evolving landscape of healthcare, effective crisis communication is paramount for maintaining a positive brand reputation. In this blog post, we will explore strategies for effective crisis communication in healthcare settings. Currently dealing with a reputational issue?

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The Hoyt Organization

AUGUST 21, 2023

Healthcare is one of the USA’s fastest-growing and most competitive industries. Investing in PR helps healthcare organizations maximize reach and influence, keeping competition at bay.

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Agility PR Solutions

OCTOBER 24, 2021

New research from healthcare comms firm Sp?k healthcare organizations—as well as the trends, challenges, and predictions shaping this critical capability—indicates a milestone in understanding healthcare communication not only because of the long-term trends it reveals, but also because of COVID-19 related changes that have emerged.

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Agility PR Solutions

OCTOBER 18, 2021

Having a successful healthcare public relations strategy means balancing both traditional marketing efforts as well as digital marketing and PR strategies. These days it’s a lot more involved, especially in the healthcare industry. Healthcare businesses have had to, in turn, adapt to those […].

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5W PR

MARCH 22, 2023

The competition in healthcare is intense, especially for small healthcare brands. These small healthcare brands can also differentiate themselves by specializing in services or products that meet specific needs, like natural remedies and alternative medicine. This allows patients to access healthcare professionals from home.

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Shift Communications

APRIL 19, 2022

By Kristin Villiotte, Vice President, Healthcare. Healthcare in the metaverse? While perhaps best understood in the context of gaming and virtual reality, the metaverse is quickly becoming an important space for healthcare companies. It’s a great time for healthcare brands and all of us as consumers of healthcare.

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Steve Barrett on PR

AUGUST 26, 2021

The continued impact of COVID-19, vaccine roll-outs, booster shots and health equity plus groundbreaking technological innovation mean healthcare is a more ubiquitous factor than ever across communications.

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Agility PR Solutions

MAY 21, 2020

Healthcare workers are learning […]. The post What can today’s healthcare workers learn from combat veterans? Imagine going to work each day armed with the best colleagues, the best technology, the best training, and the best education to battle a resilient, ever present, and capable foe. You do your best and people still die.

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Mediagraphix PR

OCTOBER 30, 2023

Introduction – Artificial Intelligence for Healthcare Businesses Artificial Intelligence has turned out to be a transformative force in various industries. The integration of AI in different industries has opened them up to new avenues including healthcare. AI’s inclusion in healthcare has turned it towards a better future.

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Mediagraphix PR

OCTOBER 30, 2023

Introduction – Artificial Intelligence for Healthcare Businesses Artificial Intelligence has turned out to be a transformative force in various industries. The integration of AI in different industries has opened them up to new avenues including healthcare. AI’s inclusion in healthcare has turned it towards a better future.

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Healthcare Industry Blogging Publicity 52

Business Wire

FEBRUARY 1, 2021

In our recent webinar geared towards biotech and healthcare companies, Business Wire and Onclusive partnered to analyze distributed news releases and identified best practices for increasing news reach and impact. Here, we share a summary of our discussion.

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The Hoyt Organization

JUNE 20, 2023

Representing Genomic Life, a healthcare innovator striving to make affordable, clinical-grade genomic testing available to everyone, was the unveiling of exciting new science that can be a ‘game changer’ for everyone.

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Agility PR Solutions

APRIL 23, 2023

It’s no secret that the pandemic changed the game for public relations across every vertical—but none was more affected than healthcare PR.

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Prowly

JANUARY 29, 2021

Coverage of developments in medicine and healthcare was a huge component of press coverage even before the COVID outbreak but now it’s front and center in media conversations. The post Top Medical & Healthcare Journalists – The 2021 List appeared first on Prowly Magazine. Still, reaching out to […].

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Agility PR Solutions

OCTOBER 15, 2020

When it comes to PR for a specific industry such as healthcare, there are certain steps that you should take to market efficiently. The post 6 PR and marketing strategies for the healthcare sector appeared first on Agility PR Solutions. Here are some marketing tips […].

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Landis PR

JULY 24, 2023

The healthcare industry is inherently emotional, as powerful situations and life-changing moments happen every day. The same rules apply in healthcare as in other industries – if someone posts and tags you, ask for permission to re-post. Newsjacking Breaking news in popular media is often an opportunity for healthcare professionals.

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Agility PR Solutions

OCTOBER 6, 2020

It’s clear that the way people approach healthcare providers is changing, but the stakes are higher than you might think. The post 7 tools for a healthcare marketing strategy that builds patient trust appeared first on Agility PR Solutions.

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Landis PR

APRIL 24, 2023

When it comes to  healthcare public relations  and communications – data, trust and sensitivity are valued above all else. Public relations  can help healthcare organizations of all sizes become that trusted information source to the general public, patients and the media. Or contact LANDIS at 415-561-0888.

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Agility PR Solutions

MAY 21, 2023

New research finds women are more open to receiving healthcare information and more likely to visit pharmaceutical brand sites than men, but they are much more receptive to that information when it is customized to them, particularly LGBTQ+ and BIPOC audiences—illustrating the healthcare gap that exists when brands position their offerings only to (..)

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Business Wire

MARCH 27, 2024

Transportation, healthcare, education, housing – public policy encompasses laws, regulations, and initiatives that influence the distribution of resources, the provision of services, and the regulation of conduct within a society. What is Public Policy?

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OnePitch

MARCH 29, 2023

Learn how this pitch landed a thought leadership placement in Healthcare Digital for their client's CISO and her thoughts on cyber attacks in the healthcare industry.

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Contently - Strategy

AUGUST 25, 2020

When I talk to healthcare marketers, I often hear the same adage— that healthcare marketing is 20 years behind the times. While industries like travel, financial services , and tech have embraced content marketing for over a decade, healthcare lags behind. When it comes to content, that’s kind of true.

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Shift Communications

FEBRUARY 26, 2020

Healthcare, which collectively represents more than 30% of the firm’s business, is the network’s largest sector. Dini has been leading the AXON business in Europe since 2012, overseeing a tripling in size of the operation, and establishing AXON as one of the leading healthcare consultancies in London.

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Prohibition

APRIL 12, 2023

Following a competitive pitch process, we’re pleased to announce we’ve been awarded a contract with multi-national healthcare organisation, Diaverum, to handle its global social media strategy.

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Landis PR

OCTOBER 25, 2021

The COVID-19 pandemic irrevocably changed the worldwide healthcare industry. Healthcare communications changed along with it, but no one could have predicted at the start of COVID that we’d be struggling with this continuing crisis today. How do we navigate ongoing changes in healthcare communications? Redefine healthCARE. .

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Mediagraphix PR

AUGUST 2, 2023

Post-COVID-19, the healthcare industry has seen a massive rise in market competition, which is increasing day by day. No doubt,… The post 5 Reasons Why Healthcare Businesses Should Hire a PR Agency appeared first on MediagraphixPR.

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Culpwrit

OCTOBER 29, 2021

By Luke Smith Healthcare and public relations interact much more often than you might think. The post Hone Your PR Skills to Make a Difference in the Healthcare Community appeared first on Culpwrit. The post Hone Your PR Skills to Make a Difference in the Healthcare Community appeared first on Culpwrit.

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Business Wire

JANUARY 26, 2024

Last year, Business Wire distributed thousands of press releases for clients in industries including tech, healthcare, food and beverage, retail, and more. Explore some of our top releases from 2023 for examples of best practices and ways to leverage Business Wire's press release enhancements.

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Melissa Agnes

AUGUST 28, 2014

The other day I had a conversation with someone who made a statement about the healthcare industry not needing to be on social media because no one cares about the nurses’ birthdays and little useless memes (I’m SOOO paraphrasing here!). What’s the point of social media for healthcare? appeared first on Agnes + Day.

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Agility PR Solutions

OCTOBER 5, 2020

The healthcare industry has faced crisis at every turn in 2020, constantly challenged by COVID flare-ups all over the world, battling for provisions, struggling to keep frontline workers safe, and bearing the onus of reliance on a vaccine and societal stability.

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Contently - Strategy

AUGUST 19, 2020

Approximately 133 million Americans live with a chronic illness, and one of the most effective ways healthcare companies can reach that segment of the population is by working with patient advocates. More importantly, it offers the chance to make a real difference in the future of healthcare. Offering much-needed perspective.

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Steve Barrett on PR

MAY 12, 2022

Revenue from healthcare and pharma clients now makes up around a third of PR agency revenues and the scope of this expertise was reflected in PRWeek’s first summit and awards devoted entirely to the area.

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Contently - Strategy

AUGUST 25, 2021

When I talk to healthcare marketers, I often hear the same adage— that healthcare marketing is 20 years behind the times. While industries like travel, financial services , and tech have embraced content marketing for over a decade, healthcare lags behind. When it comes to content, that’s kind of true.

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Agility PR Solutions

FEBRUARY 6, 2019

While there’s been listicles upon listicles of the hottest trends, this is one for the healthcare and pharma crowd. The post 4 trends to inspire healthcare PR pros in 2019 appeared first on Agility PR Solutions. From voice search and artificial intelligence to content marketing and influencers—here’s what you need to know for 2019.

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Scott Public Relations

MARCH 4, 2020

As the divide in wealth continues to grow, it will have a negative impact on other public policy issues as well—including healthcare. The result is millions of Americans struggling to afford the things they need to improve their lives, including education, nutritious food, homes—and healthcare.

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