Trending Sources

Duke Energy powers up its new brand journalism site

PR Daily

Yet Duke Energy’s new brand journalism site , launched Feb. A piece on the problem of bats killed by wind turbines demonstrates that the company isn’t taking a Pollyanna approach to renewable energy. “We Duke Energy successfully interested a broadcast outlet last year.

The Public Relations Grand Slam

Mora Communications

One of the primary reasons people become disenchanted with public relations is because of what I call the grand slam mentality. Too many people believe that next TV interview or magazine article is going to be “it”. It’s going to change their lives. That one story will turn it all around.

Earning the Right to Innovate

6 A.M.

The energy industry is trusted by only 48 percent to implement fracking. Oil prices have collapsed, from over $100 per barrel, to $50 per barrel, in the past year as hydraulic fracturing and other energy production technologies provide new sources of supply.

Three Ways to Improve Your Stage Presence

Spin Sucks

Energy, impromptu storytelling, and social apps. A colleague further framed this challenge so well and asked, How can I make my energy more consistent from a stage presence point of view? Communication Speaking energy Jill Foster public speaking stage presence

Geben House Rules: Design Your Day

prTini

Design your day” means identifying ways to structure your day or week in a way that maximizes energy and productivity. Map Out Your Energy. A helpful exercise I’ve found in designing your day is mapping out your energy levels.

8 Brand Voices We ? Like Whoa

AirPR

I woke up today thinking about the amount of passion, time and energy that goes into building something you truly care about. The sheer volume of attention, commitment, and care entrepreneurs must demonstrate day in and day out to realize … Continued. Musings brand voice Canva entrepreneur Gapingvoid Good Eggs Kabbage love MailChimp Quartz Rocketship Education SplashThat

The Power of Storytelling in PR

Cision

Which story sounds more interesting: one about the new Microsoft Kinect software or the energy levels in Microsoft’s corporate offices? “We are bombarded with information. By the time you get to the office, you’ve been bombarded thousands of times.

Climate Change: Top 100 Influencers and Brands

Onalytica

Countries will be expected to commit to reducing greenhouse gas emissions and de-carbonizing electricity production, by relying less on fossil fuels and looking to harness more renewable sources of energy. US Secretary of Energy. Climate and Energy Campaigner at Greenpeace.

6 Pro Tips to Create Bigger Buzz for Your Business

Cision

Everyday after our daughter’s preschool class ends, parents gather in the indoor gym or courtyard to try (often unsuccessfully) to drain the kids of their remaining energy. Extraverts get their energy from interaction with people and the external world.

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Sustainability: Top 100 Influencers and Brands

Onalytica

The decisions and collaborative work of sustainability-focused organizations, businesses and individuals must take into account aspects like natural resource and energy use, and include an awareness of all the ways they can be tracking and alleviating their greenhouse gas emissions.

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How to Get Back on Track After the Holiday Season

Spin Sucks

This way you will start your week with a lot of energy and will be able to easily handle everything is thrown at you at work. To have more energy you need energy. By Corina Manea. Holidays come and go, sometimes in a blink of an eye.

How to Achieve Your PR Goals When the Novelty Wears Off

Spin Sucks

But when you're caught up in the daily busyness, how do you find the time and energy to put them into practice? If you want to be successful you know you need to set goals. Corina Manea shares how to achieve your PR goals in 2017 without burning out.

13 Fortunate Truths about PR

PR Matters

To do it right, you must expect to commit and invest serious time, energy and resources into it for the long-term.

#PRStudChat August Anniversary Discussion: Celebrating Six Years of PR Learning & Career Readiness

PR Expanded

Second, the new semester gets underway with a renewed energy and excitement for all of us. It may be August, but at #PRStudChat, we are feeling like its New Year’s Eve. So we’re ready to celebrate and look forward to some really exciting things that are happening in the collegiate PR world.

Five Tips to Combat Your Daily PR Stress

PR Expanded

Working too much, finding yourself over-extended and depleting every last bit of energy out of your body is not good for you personally or professionally. By taking time to refuel (daily) and not waiting weeks or months, you will find a renewed focus, energy and creativity.

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Why Your PR Program Isn’t Gaining Traction

ImPRessions - Crenshaw Communications

It takes time and energy, not only from the PR agency or team, but from the client. It’s a good time for people in the public relations business. It seems that companies of all stripes have discovered the power of PR and are giving it high priority.

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Are You Juggling Too Many Social Media Sites?

Cision

If they put all their energy into Twitter, what about all that money they’re leaving on the table over on Instagram? By seeing which social sites sent the most traffic to your website, you know which are the most successful and which you should put more energy into.

Content Marketing: How to Get Ridiculously Awesome Reach With Minimal Effort

Rock the Status Quo

Can you imagine the fantastic reach you could earn for your content if using SlideShare with dedicated time and energy – backed by a specific, focused content strategy? 10,908.

The Role of The Social CEO in Your Crisis Communications

Melissa Agnes

It takes time and energy to build a community of trust. In other words, if building trust is a strong crisis preparedness strategy, where do you think you should be focusing some of your trust-building energy?

42 Communications and Public Relations Jobs Available Now

Media Bullseye

of Energy’s Office of Energy Efficiency , BCS Inc., Looking for a new career opportunity? Check out these public relations jobs that have come across our desk recently. Have one you’d like to see listed? Just email mediabullseye@customscoop.com. Academia/Government.

The Horrible Case of Unwritten Rules

Spin Sucks

In the early days of Arment Dietrich ,we had what we called the energy center—a group of cubicles in the middle of the room where all the interns sat. It was called such because, well, there was a lot of energy in there. By Gini Dietrich.

4 Pitfalls of Brand Journalism to Avoid

AirPR

Not only have we spent thousands of hours building a product that can give it definitive value and metrics, but we’ve also dedicated endless amounts of energy developing, executing and #shamelesslyplugging our own blog, brand channel, whatever-you-wanna-call-it-where-no-one-tells-us-what-to-do.

IPR Appoints Dr. Carolyn Kim as Chief Research Editor of its Digital Media Research Center

IPR

Her extensive professional and academic experience combined with her fantastic energy will help us grow the center to be to be a go to resource for digital media.”.

In Marketing, Try To Always Take The High Road

The Stalwart Blog

Health and well-being deteriorate in large part due to the amount of energy required to maintain that emotion. Give people a reason to feel good about themselves and, in return, those products and services that helped bring out that positive energy.

[Guest Post] Top 5 Tools Agency Owners Must Embrace for the Digital Future

PR Expanded

It often takes time and a lot of energy to find the proper contact info for people you want to network with, until now. A Guest Post by Nicole Rodrigues, CEO & Founder, NRPR Group.

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Your Origin Story. Got one? You should.

ReimaginePR

But he invested a great deal of time, energy and even money to get to this event so he could speak to people who would support his cause. Wes Moore: Wes Moore was a troubled youth whose father dropped dead in front of him when he was 4 years old.

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The introvert's guide to working in communications

PR Daily

My energy gets zapped by people (classic description of an introvert), and the way I rejuvenate my energy is to walk alone. I build relationships 1:1: I don''t do well in large groups, but I put a lot of time and energy into building and maintaining relationships one to one.

6 Tips For Picking The Right PR Firm For You

ImPRessions - Crenshaw Communications

When requesting proposals, would you rather hear from firms who are good at filling out lots of paperwork, or agencies that spend valuable time and energy on creative ideas and effective strategies?

Seven Acts of Random Courtesy After You Land

PR Job Coach

I appreciate that you want to focus your energies on the new job. As I reflect on my years and experience as a career coach and a mentor I once again am reminded that there is an obligation to return the favor for the kindness and generosity of the network in securing a new gig.

Bacardi Limited implements spirited environmental measures

PR Daily

Since 2006, Bacardi has reduced energy use by more than 25 percent and water use by 54 percent.

What to do if your job sucks!

PR Job Coach

Find other outlets for your creative energy and drive. You are into the 11th month of your new job. There is no psychological lift from your work. The boss is a serious micro manager. You are not having much fun. You are at your wits end and see no relief ahead. What should you do?

How to Use #PRStack to Create a Community of Action

Spin Sucks

Niche identified, build your community around the members’ energy. Tinker and respond to where the energy lies. It took on energy when readers of the post shared, commented on, and began to populate a Google sheet. By Scott Guthrie.

Donald Trump and the Question of Leadership. How Does He Measure Up?

PR Matters

Know that alternative energy sources are a good thing. Yes, it does look like he’s in the middle of saying “Go F k Yourself.” ” The type of leader you are depends on your character.

Troll Control: Fabulous Tips From Four Experts

Rock the Status Quo

Let’s give them less of a spotlight, and focus our energy on customer service. Every community manager worries about trolls.

Before You Launch Your #Podcast, Consider these Five Tips

PR Expanded

” You should select a show theme that you love in order to commit the time and energy necessary to make your podcast a long-term success.

Content Marketing Strategy: How to Maximize Your Mileage

Stern + Associates

Too much time, energy and resources are spent on content that’s never read. Learn how to boost your results and amplify your impact. The post Content Marketing Strategy: How to Maximize Your Mileage appeared first on Stern Strategy Group. Digital Strategy Marketing/PR Strategy Thought Leadership blogging strategy content marketing

4 yoga principles that can be applied to PR

PR Daily

Focus your energy. Tapas, one of the 10 living principles of yoga, is about directing all of your energy toward the task at hand. Using your energy in a more disciplined way can help you stay focused and enthusiastic about your current project.

Efficiency! Balancing Time, Effort and Results

LTPR

As we say goodbye to 2014 and move into a new year, we have the opportunity to step back and think about how to kick things off with renewed energy and plenty of perspective. While many blogs will have a list of “Top 10 ways to improve work in 2015″ we thought it would be […]. The post Efficiency! Balancing Time, Effort and Results appeared first on LTPR.

3 Must-Do’s (Right Now) to Make 2015 Crisis-Free

Melissa Agnes

They certainly aren’t the only things you should be looking at, but finding time and budget to put energy to the following three must-do’s will go a long way in helping your organization be crisis-free this year. Happy New Year!

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7 Steps To Creating Customer Personas To Build Your Consumer Brand

Polaris

Does your product development team invest time and energy in new solutions it thinks your customers will want. Are you dissatisfied with the results of your marketing campaigns? Are you uncertain where to focus your marketing efforts to get the biggest bang for your buck?