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A day in the life of one solo PR/social media consultant (and adjunct professor)

Communications Conversations

Start research and writing a byline for my Trustmark client. We’re pitching a lot of bylines to these kinds of pubs, and in many instances, I’m on the hook to take the first stab at the draft. This usually involves coming up with creative ideas to sell the city of Richfield and promote tourism (i.e., 11: 44 a.m.:

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Behind the Headlines With Caroline Michaud

Cision

In this interview, Caroline sat down with us to discuss travel and tourism brands and how they must adapt as media rapidly changes. It’s also important to ensure that the destinations’ tourism assets are aligned with those audiences in the most appropriate way. Words matter. Are there ways to avoid those pitfalls?

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How Instagram Stories Are Changing PR Pitching And Media Coverage

Beyond PR

Sponaugle and her team specialize in areas like tourism marketing, for instance, where media and social influencers might be invited to experience fruit-picking or other activities in a particular county. Shane Schick is a journalist and content marketer who writes for Marketing Dive, Mobile Marketer and several other publications.

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Behind the Headlines With Nick Hawley

Cision

I am most excited to jump in and help run our leisure tourism campaigns. I’m always reading what they’re writing, sending them scoops and ideas (that don’t necessarily pertain to me or my work), and calling them from time to time to discuss ideas. What is the biggest lesson you’ve learned throughout your career?

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MeasurePR: Paywalls, Pitches And Prognoses

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: Paywalls, Pitches And Prognoses December 23rd, 2010 Tweet On Wednesday, we held this year’s last #measurePR Twitterchat. And that’s the only way our field will progress.

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Behind the Headlines With Lauren Kaufman

Cision

For as long as I can remember, I have loved art, writing and being creative. While I excelled at all my classes, I would always rather write an essay than take a multiple choice test. In this interview, Lauren discusses how to multitask effectively, her exciting plans for the Harley-Davidson Museum and the challenges brands face today.

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The Anatomy of a Press Release: Types, Templates, and Examples

Buzzstream

Before writing a press release, whether it’s your first or 100th time, it is essential to set clear expectations on what you want to achieve to understand better what you are writing. 5 Press Release Templates To Get You Started Ready to write your own press release? Press releases are announcements.