wiredPRworks
FEBRUARY 11, 2016
On March 10 and 11, I'll be teaching an immersive two-day digital marketing, LinkedIn training and social selling skills workshop. Digital Marketing, LinkedIn Training and Social Selling Workshop in Chicago. How SEO works to get you in front of search engines and people. Measuring social media success with the right tools.
Waxing UnLyrical
OCTOBER 22, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Measurement… Supplemented October 22nd, 2010 Tweet Last week, Priya Ramesh, CRT/tanaka ‘s director of social media, joined us for the bi-weekly #measurePR chat. Sales of what?
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PR 20/20
SEPTEMBER 5, 2018
Experience AI: Engage in workshops, labs, interactive exhibits and a science fair. Improve AI: Monitor, measure and adapt based on performance. MAICON takes you beyond the splashy headlines and industry jargon to explore the business and practice of AI through workshops, keynotes and breakout sessions. Who Should Attend?
Waxing UnLyrical
FEBRUARY 1, 2011
“Business outcomes tend to have two qualities in common; first, they have to be a measure of behavioral change (sales or otherwise); and second, as a metric, business outcomes must make sense/be recognizable across an organization.&# He then said, “The second way to measure offline business outcomes is to use primary research.
PR 20/20
FEBRUARY 3, 2020
The platforms provides real-time, web-wide measurement of content engagement across all channels, including search, social, and mobile. Last, but not least, MarketMuse uses AI to advise writers, editors, SEO specialists, and content strategists what to write about to rank for certain topics. The result?
Waxing UnLyrical
SEPTEMBER 13, 2010
Is measurement lost? I didn’t think I’d get back into the blogging saddle for a few days yet, but I couldn’t help it when I read this excellent post from Nick Lucido on the problem with PR measurement. The biggest problem with measurement is a lack of understanding of the basic principles of this art.
PR 20/20
SEPTEMBER 5, 2018
Experience AI: Engage in workshops, labs, interactive exhibits and a science fair. Improve AI: Monitor, measure and adapt based on performance. MAICON takes you beyond the splashy headlines and industry jargon to explore the business and practice of AI through workshops, keynotes and breakout sessions. Who Should Attend?
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