PRSay

JANUARY 8, 2019

As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. In today’s media environment, pitching reporters and editors has become a lost art. Now it’s time to make your strategy a reality.

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Storytelling Media Nonprofit Government 163

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

For a better understanding of the mechanics of PR, from creating media pitches that work to delivering a well-crafted results report, no one does it better than the Cision Blog. These posts help PR writers come up with more relevant story angles and media pitches and craft them in a way that is more likely to gain journalist attention.

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Blogging Writing Creativity Storytelling 170

Prakkypedia

JULY 10, 2016

But a lot of my work is in media pitching – which for the PR novice, means sending a story idea to a journalist in the hope of gaining coverage. I get to know what individual journalists might need and prefer, and tend to send them personalised media pitches which could help them in their jobs. and so much more. That makes me smile.

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Newspapers Pitching Radio Web 60

Landis PR

APRIL 12, 2021

How is reporting different at newspapers, TV and wire services? SF Mayor Frank Jordan inviting two radio reporters on his doorstep in to interview him while he took a shower. In 1997, after nine years in newspaper management, I went to KRON as news director because I wanted to see what it was like doing news in another medium.

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Meeting Media Print Enterprise 98

Prakkypedia

MAY 31, 2015

save a copy of any newspaper clippings; consider displaying them in your office. save your media coverage to mention during public presentations and pitches for work. If you’re the guest at a radio studio, take a photo of yourself behind the mic or with the interviewer. Don’t despair.

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Media Television Radio Newspapers 60

Mora Communications

OCTOBER 23, 2017

If they’ve been covered in a radio or magazine interview, or on TV, many simply wait for sales to materialize right after the fact. Use your TV and radio appearances and magazine and newspaper articles to land other media. Share links of interview, features and stories. Coverage Leads to Coverage.

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Mora Communications

JANUARY 3, 2018

A newspaper story can lead to a magazine piece, which can lead to a radio interview, which in time could very well lead to national TV coverage. . Work with your PR representatives to define your stories and pitches. Monthly publications are on a different schedule than daily newspapers. Media begets media.

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How To Newspapers Print Interviews 40

Mora Communications

MAY 7, 2015

Whereas you don’t approach a blogger in the same way you would the editor of a newspaper, your presentation still needs to include the same basic compelling elements. I knew he had interviewed quite a few PR firms before he signed with us and I asked him what steered him in our direction. Don’t pitch ideas, pitch stories.

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Social Media Newspapers Media Pitching 49

Polaris

NOVEMBER 17, 2015

Initial interviews with their communications team revealed the Centre was up to some interesting things: • How researchers are making plants more tolerant to drought. • Local TV, radio, newspapers, and trade magazines all conducted interviews and ran stories in response to our ideas. #2 Consider Crayola.

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Agency Newspapers Interviews Radio 100

PR Fuel

JULY 14, 2021

Consider: Newspapers. Radio shows. For example, you might want to interview a CEO, stakeholder, or project leader. Develop Your Pitch. You’ll also need to learn how to write a strong, compelling pitch. Your pitch can encourage journalists to continue reading your press release.

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Writing How To Media Guidelines 76

Buzzstream

FEBRUARY 27, 2024

Writing media pitches for data-led stories or studies is very different from writing a media pitch to promote the launch of a new product, service, or event. Maybe you’re wondering what your pitch should include. Or are you struggling to figure out how best to structure your pitch? What is a Media Pitch?

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Pitching Writing Film How To 83

Mark My Words

MARCH 9, 2021

Looking at the headlines after last night’s interview, Meghan and Harry are currently the most famous couple on the planet right now,” says James Herring, CEO of branding consultancy Taylor Herring, whose clients have included the BBC and Disney. In the US, just be famous, wear some labels, do some interviews, we’ll be so happy to have you.

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Interviews Pinterest Privacy Film 60

Waxing UnLyrical

MAY 27, 2011

So I was asked to interview six PR pros who would work to expand the brand and product exposure, primarily from a publicity point of view. Here’s what we were looking for and tips on rocking the interview: 1. I interviewed people around the US with only two of the six in Southern California. Is location important?

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Brand Branding Local Interviews 70

Maxim Behar

MAY 31, 2021

The world-renowned PR expert Maxim Behar was interviewed for MeTV , the first Indian / South Asian TV Channel from Australia, by Sukruti Narayanan, the MeTV Director of Public Relations and Business Growth. When I was a teenager, something like 13-14 years old, I was publishing a neighborhood newspaper on a typewriting machine.

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Newspapers Social Media Ethics Travel 52

Communications Conversations

MAY 3, 2016

She’s done an extensive survey and in-dedpth interviews. Her current project is the promotion of a golf tournament for the USM student radio station, for which she has created sponsorship and player brochures and an advertisement. She was hired by Edelman in San Francisco and will start her PR career there this summer. .

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Bianchi Biz Blog

OCTOBER 15, 2020

We went from conducting media interviews in person around a conference table at their office or corporate headquarters to conducting these interviews in written form via email or via phone and video conference.

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Communications Conversations

AUGUST 31, 2018

Newspapers are cutting staff. Using my storytelling skills that I’ve built up over my 18 year career in radio & TV but in a new way. But, in general, reporters don’t want a product pitch on a press release. Prior to the Business Journal I worked in radio for three years as a general assignment reporter at AM1240-WJON in St.

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Media Journalism Report Video 112

PR Fuel

MARCH 17, 2020

Television and radio’s quick ads made it fall from favor for a few decades. It may be a literal space like a billboard or a section of a newspaper or magazine page. Giving an interview about how you won the town’s barbecue competition. When the podcast or interview is published, you get free publicity.

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Publicity Small Business Advertising Advertising 64

PR 20/20

FEBRUARY 6, 2020

If you want to hear personal interviews with the songwriters behind Top 40 greatest hits, dive deep on the music of movies , or re-watch The Office alongside two of the show’s stars, there’s a podcast for that. He also wrote The Win Without Pitching Manifesto and Pricing Creativity: A Guide to Profit Beyond the Billable Hour.

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Marketing Conference Content Marketing Agency 74

Shift Communications

DECEMBER 1, 2016

And it went completely viral – with mentions on radio shows around the country, Good Morning America , lifestyle press like Woman’s Day and other business outlets. An interview took place, and the client was quoted in a story on a very strategic topic to Benefitfocus’ business. Is High-Deductible Health Insurance Worth the Risk? ,

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Strategy Print Insurance Insurance 60

Stephen Waddington

DECEMBER 5, 2018

If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct. The Daily Telegraph was the first UK national newspaper to go online in November the same year.

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Media Relations Media Print Newspapers 115