Remove Interviews Remove Local Remove Measurement Remove Small Business
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Three Positive Earned Media Stories in the COVID-19 Era

Critical Mention

As the media analytics pulled from the Critical Mention platform show, what started as just a show of solidarity from two small business owners turned into an earned media bonanza, garnering hundreds of thousands of dollars in publicity for what had previously been a relatively anonymous pizza shop outside of Belmar.

Media 111
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10 Tips for Using Facebook Live to Build an Audience

The Proactive Report

If you’re a one-man-brand, a small business or a large concern, this technology can boost your marketing and digital PR efforts. Behind the scenes” content that’s exclusive, useful tips, industry news, events, local attractions or venues to visit and interviews with expert all make compelling content. And you can do that.

Facebook 100
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Boost Your Brand’s Appetite: How to Find the Perfect Food PR Agency

Prohibition

Some agencies specialise in working with restaurants, helping them create a strong presence in the local culinary scene and attract customers. Time and resource savings : Managing PR in-house can be time-consuming and resource-intensive, especially for small businesses. How do you measure PR success?

Agency 62
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How to Pitch Consumer PR with Desiree Dozier, Finn Partners

OnePitch

Read below for the entire interview with Desiree: 1.) Unfortunately, due to the nature of my client’s small business, and the expensive quality of the jewelry, it would have been a huge ask of the client to gift this particular item to the celebrity. What’s your best tip for measuring PR? weekly or monthly).

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What I Learned from My TestMasters (And TheGreensheet) #SocialMadness Experience

Waxing UnLyrical

Can you have a competition that measures how “good” your social media is? The Business Journals (#bizjournals) believe you can. The Business Journals are a consolidated group of business media sources providing local business news in 43 cities. The local tournament. At the start. It worked, too.

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The Extra Mile PR Strategy: Wow Your Customers

Doctor Spin

He argues that founders should not underestimate the power of compound growth and should measure their startup’s progress through weekly growth rates. With consistent growth, even small numbers can become substantial over time. Host a podcast or YouTube series featuring interviews with industry experts.

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How Google Instant Might Impact Your Small Non-Profit

Waxing UnLyrical

While it’s too soon to tell what effects Google Instant might have on your search traffic or how best to adapt marketing efforts, some have speculated that small businesses may be more affected than large organizations. While I have great respect for these two organizations, they are not local to my search.

Google 101