Sword and the Script

JANUARY 14, 2020

SM: I look at our challenges in two ways: internal and external. Internally, we were faced with disparate technology systems and metrics that made it hard to create a baseline and goals for our team. 3) Data privacy seems to be a marquee issue for the association. You can find more from her on LinkedIn and Twitter.

Marketing 79

Marketing Data Wireless Industry 79

Sword and the Script

OCTOBER 29, 2019

Some communicators on Prezly even use this for internal communications. Prezly includes footers in its email templates for unsubscribing, forms for data requests and linking to a privacy policy. That focus seems to me, has allowed Prezly to develop a simple but effective approach to building enabling technology for PR. * * *.

Pitching 63

Pitching Analytics Enterprise System 63

Sword and the Script

DECEMBER 26, 2023

But it’s easy to imagine this technology being used in more subtle but dangerous ways, such as politicians ‘saying’ things that are not totally out of character but more extreme or subversive than anything they would really say. .” Clear and present AI “A renewed focus on and commitment to internal communications.

Writing 192

Writing Communications Marketing B2B 192

Sword and the Script

DECEMBER 10, 2019

New LinkedIn research found that only 4% of digital marketers are measuring return on investment six months into a campaign or longer. Sean Callahan , Senior Manager, Content Marketing | LinkedIn. 11) Privacy regs bring back the basics. 6) Relationships with people who have the ear of your target market. “It’s

Marketing 100

Marketing Content Marketing Advertising Advertising 100

Cision

MAY 18, 2017

I know from personal experience that a LinkedIn Group discussion comment which dared those who read it to prove the ROI of social was coming from a marketing consultant who had no experience in social yet had a client who was looking for social media expertise.

How To 198

How To Instagram Social Media LinkedIn 198

Beyond PR

MAY 18, 2017

I know from personal experience that a LinkedIn Group discussion comment which dared those who read it to prove the ROI of social was coming from a marketing consultant who had no experience in social yet had a client who was looking for social media expertise.

How To 57

How To Instagram Social Media LinkedIn 57

Cision

JANUARY 14, 2016

But it’s surprising to see Twitter ranked seventh, Google+ ranked ninth, Instagram ranked 10th and LinkedIn at the bottom of the list (18th). Thanks to technology, it’s not mission impossible to find out which particular social networks your customers frequent. Facebook occupies the top spot, as expected.

Marketing 120

Marketing Pinterest Mobile Social Media 120

PR Conversations

JULY 8, 2016

In my paper at this year’s International History of Public Relations Conference (IHPRC) I stepped outside my PhD topic (examining career strategies in PR) and offered a methodological focus. Indeed, people who respond to a participation request are likely to make connect through social media, particularly Twitter and LinkedIn.

Interviews 51

Interviews Ethics Education LinkedIn 51

PR Conversations

JULY 8, 2016

In my paper at this year’s International History of Public Relations Conference (IHPRC) I stepped outside my PhD topic (examining career strategies in PR) and offered a methodological focus. Indeed, people who respond to a participation request are likely to make connect through social media, particularly Twitter and LinkedIn.

Interviews 40

Interviews Ethics Education LinkedIn 40

PR Conversations

JULY 8, 2016

In my paper at this year’s International History of Public Relations Conference (IHPRC) I stepped outside my PhD topic (examining career strategies in PR) and offered a methodological focus. Indeed, people who respond to a participation request are likely to make connect through social media, particularly Twitter and LinkedIn.

Interviews 40

Interviews Ethics Education LinkedIn 40