Ronn Torossian

SEPTEMBER 21, 2020

Business owners, as well as marketers, are constantly looking for ways to improve and are always prioritizing the newest trends to promote brands and corporations. It’s essential for any business looking to remain a relevant competitor within their own industry, because anyone that doesn’t adapt to all of the changes soon is not going to […]. The post Growing a Business With 2020 Marketing Trends appeared first on.

Trends 395

Trends Marketing Corporate Industry 395

ImPRessions - Crenshaw Communications

SEPTEMBER 21, 2020

There’s a new social media app taking the world by storm. It’s called TikTok. Ever heard of it? . Seriously, TikTok has been on the PR radar for a long time, and most recently it made news for different reasons. Media interest peaked over the weekend with reports that a deal involving TikTok, Oracle and Wal-Mart would avert a ban of the app in the U.S.

B2B 310

B2B Video Creativity Social Media 310

Prowly

SEPTEMBER 21, 2020

Slander against brands and bad press isn’t rare. Each year has its fair share of PR faux pas, leading businesses into choppy waters. The media often sensationalizes negative news, thus threatening a business’s reputation, user base, customer trust, and bottom line. Remember the moral protests that tarnished the reputation of the Beverly Hills Hotel?

Reputation 197

Reputation Hotels Brand Branding 197

PRSay

SEPTEMBER 21, 2020

Carolynn Johnson is a fan of the ICON 2020 theme — “Strategic Communications: Navigating a World Disrupted.”. “I am excited to know that disruption is part of the theme. People need to understand how they can show up and be part of a solution. Right now, look where unchecked, unbalanced repetitiveness has gotten us,” says Johnson, CEO of DiversityInc , a data, consulting and strategic advisory company.

System 157

System Conference Exercises Resources 157

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Awario

SEPTEMBER 21, 2020

This blog post is for the ones that struggle with Instagram marketing because the process is not that straightforward for them. It’s also for the brands that want to stand out and think outside the box.

Instagram 120

Instagram Brand Branding Marketing 120

Axia PR

SEPTEMBER 21, 2020

Effective strategies and tactics to boost your campaign. Working in public relations is all about strategy.

Strategy 139

Strategy Company Publicity 139

Agility PR Solutions

SEPTEMBER 21, 2020

As PR pros, we know all about hype. Part of our job, in fact, is to create it. Sometimes, that makes us a little skeptical about tools and technologies that promise to be “the next big thing.” Artificial Intelligence tools are a great example of this. In recent years, there have been countless claims that […]. The post AI is still in its infancy, but here are 5 ways it’s already helping PR pros appeared first on Agility PR Solutions.

Tools 94

Tools Technology Examples Analysis 94

5W PR

SEPTEMBER 21, 2020

Today’s reliance on social media platforms to search and shop by all generations continues to shine a light on every social media marketing phase. Somewhat forgotten, however, is the collective impact that’s resulted and which requires a team effort to achieve success. Why is this important? Unifying the process eliminates some of the chaos caused by having to follow up with others in the chain, tracking “to-dos” and checking approvals.

Social Media 88

Social Media Media Case Study Construction 88

Agility PR Solutions

SEPTEMBER 21, 2020

Keeping in touch with your PR clients and contacts is something we should be doing regularly. How we do this, and how frequently, will depend on a significant number of factors—but regular contact must be maintained. What’s the best way you can do this successfully? There are many tips and tricks you can use to […]. The post 5 tactics for successfully communicating with your PR clients appeared first on Agility PR Solutions.

Communications 86

Communications Publicity 86

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Communications

HMA Public Relations

SEPTEMBER 21, 2020

Happy #MediaMonday! Today's feature comes from Ellen O'brien, a reporter and photographer with Jewish News. Ellen grew up reading local newspapers and magazines and recently graduated from the Walter Cronkite School at ASU. Learn more about her and the types of pitches she is accepting by clicking the link. The post #MediaMonday – Ellen O’Brien appeared first on HMA Public Relations.

Newspapers 98

Newspapers Local Pitching Report 98

Agility PR Solutions

SEPTEMBER 21, 2020

It’s certainly been a challenging year for retailers—and a devastating one for many. The COVID crisis and the resulting economic fallout have put brands to the test, and a newly released Loyalty Leaders List from customer engagement research consultancy Brand Keys showcases which ones have stood up to that test, and which have failed miserably with […].

Brand 86

Brand Branding Retail Crisis 86

Muck Rack

SEPTEMBER 21, 2020

How the International Rescue Committee (IRC) uses Muck Rack to achieve PR goals

Internal 80

Internal International 80

Agility PR Solutions

SEPTEMBER 21, 2020

COVID may be an unprecedented pandemic, but that doesn’t mean another one won’t happen again sooner or later—and brands and businesses are figuring out that there’s no good reason for not being prepared just in case. New research by digital transformation software firm Pegasystems reveals that intelligent automation will play a critical role in shaping a new, […].

Technology 78

Technology Company Software Brand 78

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

Consumer

PR Fuel

SEPTEMBER 21, 2020

Did you know about 83% of small businesses believe in the effectiveness of a digital marketing campaign? If press releases are not part of your online marketing strategy, you could be missing out on many business opportunities. You can benefit from professional press release writing services if you’re nee to press releases. Read on to learn why PR writing in the way to go.

Writing 60

Writing SEO Local Advertising 60

Practical Law Construction

SEPTEMBER 21, 2020

From time to time, those seminal cases we all studied during the early parts of our career pop up in practice. We’re all familiar with them: the snail in the bottle in Donoghue v Stevenson ; the spurious sounding flu remedy in Carlill v Carbolic Smoke Ball Co — the list goes on. Of these key cases, one that has us continually reaching for the textbooks and considering in increasingly varied circumstances is the Court of Exchequer’s 1854 decision in Hadley v Baxendale.

Government 52

Government Construction Exercises Course 52