Customer Service, Media, Social Media and Workshop

One Very Important Element that Most Customer Service Programs Lack Today

Melissa Agnes

JULY 9, 2014

Customer service programs and trainings are important. These programs and trainings should be strategic and focus on things like real-time communications, social media and using the right tone. However, one area of the customer service training that often gets overlooked is issues management.

Customer Service

Customer Service Training Crisis Education

Strategies to Compel Consumers to Splurge on Your Products

5W PR

FEBRUARY 22, 2024

Foster loyalty and encourage repeat purchases through exceptional customer service. Encourage user-generated content through testimonials, reviews, and social media engagement. Consider experiential marketing, creating memorable events, workshops, or pop-up shops that leave a lasting positive impression.

Consumer

Consumer Strategy Ethics Customer Service

8 Questions with PR, Marketing & Social Media Powerhouse, Peter Shankman (Part 1 of 2)

Critical Mention

APRIL 6, 2017

In this two-part series, we chatted with the entrepreneur and highly sought-after keynote speaker about the three essentials to pitching media, his unconventional way of preparing for media interviews, his ADHD, love of skydiving and, of course, fake news. You are known for your best-selling book on customer service, “Zombie Loyalists.”

Social Media

Social Media Customer Service Hotels Marketing

LinkedIn Social Selling Training & Digital Marketing Workshop Debuts

wiredPRworks

FEBRUARY 11, 2016

On March 10 and 11, I'll be teaching an immersive two-day digital marketing, LinkedIn training and social selling skills workshop. Digital Marketing, LinkedIn Training and Social Selling Workshop in Chicago. LinkedIn, Twitter and Facebook accounts, basic working knowledge of social media. CLASS DESCRIPTION.

Training

Training LinkedIn Marketing Pinterest

Want Social Media Evangelizers? Be Social

Waxing UnLyrical

SEPTEMBER 7, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers? Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers.

Social Media

Social Media Customer Service Media Tourism

State of Crisis Communications and Social Media from a Professor’s Perspective

Waxing UnLyrical

SEPTEMBER 16, 2015

Social media and crisis communications has become one of the fastest growing areas of both practice and research for today’s communication landscape. Additionally, “over half of respondents (52%) feel that the benefits of using social media as a crisis communications tool outweigh the risks” (page 4).

Crisis Communications

Crisis Communications Social Media Crisis Communications

5 Fun Facts with Peter Shankman (Part 2 of 2)

Critical Mention

APRIL 6, 2017

Not only is Peter Shankman a rockstar in the PR, marketing and social media worlds, but he’s an Ironman triathlete, a 23-time marathon runner and one of the most generous people I know. You’ve got an impressive following on social media, and you are an avid social media user. *By Robin Gelfenbien.

Customer Service

Customer Service Hotels Banking Social Media

The Extra Mile PR Strategy: Wow Your Customers

Doctor Spin

APRIL 17, 2023

A family staying at the Ritz-Carlton on Amelia Island, Florida, experienced the hotel’s customer service when their son’s beloved stuffed giraffe, Joshie, was accidentally left behind. Stuffed giraffe shows what customer service is all about. Ritz-Carlton. 2012, May 17). link] Nordstrom. 3 Nordstrom, Inc.

Strategy

Strategy Customer Service Airlines Hotels

Powwowing With Pepco on Social Media

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Completely. Here’s the interview.

Social Media

Social Media Media Crisis Energy

Introducing the Marketing Artificial Intelligence Conference (MAICON)

PR 20/20

SEPTEMBER 5, 2018

Experience AI: Engage in workshops, labs, interactive exhibits and a science fair. MAICON takes you beyond the splashy headlines and industry jargon to explore the business and practice of AI through workshops, keynotes and breakout sessions. Strategize AI: Access processes, best practices, tools, templates and resources.

Conference

Conference Marketing Analytics Case Study

20 of the Coolest Marketing Conferences to Attend in 2020

PR 20/20

SEPTEMBER 17, 2019

Social Media Marketing World. Discover the best social media marketing techniques from the world’s top experts.”. Social Media Marketing World brings together the top experts from platforms that you’re trying to master. Media and journalism. Social Media Week. Experiential storytelling.

Conference

Conference Marketing Case Study Content Marketing

Introducing the Marketing Artificial Intelligence Conference (MAICON)

PR 20/20

SEPTEMBER 5, 2018

Experience AI: Engage in workshops, labs, interactive exhibits and a science fair. MAICON takes you beyond the splashy headlines and industry jargon to explore the business and practice of AI through workshops, keynotes and breakout sessions. Strategize AI: Access processes, best practices, tools, templates and resources.

Conference

Conference Marketing Analytics Case Study

PR Speed Round: Q&A with HARO Founder Peter Shankman

MaccaPR

OCTOBER 28, 2014

Since that time, he’s published several books including “Customer Service: New Rules for a Social Media World” and “ Zombie Loyalists: Using Great Service to Create Rabid Fans. " He has spoken to audiences in 22 countries on social media, publicity and marketing.

Interviews

Interviews Financial Social Media Crisis

Bringing Open Community To Public Relations

Waxing UnLyrical

NOVEMBER 22, 2010

They’re overwhelmed by the overabundance of tools and the disorderly experimentation of staff (and members), and they are tired of the lack of organizational support and the unwieldy processes for monitoring and managing social media. There are a ton of books being published on community and how social media plays into that.

Community

Community Publicity Web Social Media

Five Productivity Tools for PR Pros

Waxing UnLyrical

AUGUST 25, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Five Productivity Tools for PR Pros August 25th, 2010 Tweet A few months ago, I wrote a piece on communicating effectively with a virtual workforce for IABC’s monthly e-zine, CW Bulletin.

Tools

Tools Google Twitter Facebook

6 Steps to Prepare for Your First Marketing Growth Hackathon

PR 20/20

MAY 24, 2018

As marketers, we’re required to wear many hats throughout the day— author, producer, consultant, data analyst, social media guru. Hackathons are designed to be executed as workshops in as little as one hour, and ideally no longer than a full day. Customer service team. Social followers. Media contacts.

Marketing

Marketing Comparison Internal International

10 Video Optimization Cures for Your Brand’s Ailing YouTube Channel

MaccaPR

OCTOBER 2, 2014

Best of all, videos about your company and its products are shareable by your customers, so your YouTube channel – properly treated and optimized – automatically equips your customers, dealers, employees and fans to become evangelists in pushing out your video content via social media.

YouTube

YouTube Video Web SEO

How A Fake Taxidermist Is Keeping AT&T On Its Toes

Waxing UnLyrical

SEPTEMBER 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How A Fake Taxidermist Is Keeping AT&T On Its Toes September 27th, 2010 Tweet Remember how @BPGlobalPR , the fake BP “PR&# Twitterfeed took off? Meet @ATT_Fake_PR (formerly @ATT_Wireless_PR).

Wireless

Wireless Twitter Writing Measurement

WOM: What's Really Behind The Buzz

Waxing UnLyrical

NOVEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali WOM: What’s Really Behind The Buzz November 24th, 2010 Tweet Guest post by Bryce Keane What’s the buzz? To say I knew who he was (via the London social media circuit) would be an understatement.

Travel

Travel Case Study Creativity Advertising

Public Relations Today

One Very Important Element that Most Customer Service Programs Lack Today

Strategies to Compel Consumers to Splurge on Your Products

8 Questions with PR, Marketing & Social Media Powerhouse, Peter Shankman (Part 1 of 2)

LinkedIn Social Selling Training & Digital Marketing Workshop Debuts

Want Social Media Evangelizers? Be Social

State of Crisis Communications and Social Media from a Professor’s Perspective

5 Fun Facts with Peter Shankman (Part 2 of 2)

The Extra Mile PR Strategy: Wow Your Customers

Powwowing With Pepco on Social Media

Introducing the Marketing Artificial Intelligence Conference (MAICON)

20 of the Coolest Marketing Conferences to Attend in 2020

Introducing the Marketing Artificial Intelligence Conference (MAICON)

PR Speed Round: Q&A with HARO Founder Peter Shankman

Bringing Open Community To Public Relations

Five Productivity Tools for PR Pros

6 Steps to Prepare for Your First Marketing Growth Hackathon

10 Video Optimization Cures for Your Brand’s Ailing YouTube Channel

How A Fake Taxidermist Is Keeping AT&T On Its Toes

WOM: What's Really Behind The Buzz

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