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Faces & Markets of PRGN: Tokyo, Japan – Premier Destination for Business

Bianchi Biz Blog

Business environment in Tokyo and Japan Beyond business, Tokyo’s cultural influence resonates globally, contributing to a thriving creative industry. Understanding Japan’s unique media landscape, where traditional platforms like print and TV coexist with digital trends, is pivotal. million in print and 3 million online subscribers.

Marketing 106
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How COVID-19 will impact PR practice and skills

Stephen Waddington

That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders. Investment and financial performance will drive the economic recovery, but this will need to be balanced with Environmental, Social, and Governance (ESG) performance.

Crisis 151
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Lockdown letter: humanising business and media

Stephen Waddington

I’ve become irrationally irritated by the bakers, creatives, gardeners, homeschoolers and language learners posting motivational content around the internet. Martin Lewis, MoneySavingExpert has worked hard to explain the support available from the government to people facing financial hardship via his newsletter, Twitter and website.

Media 83
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The Future of a PR Pro

Critical Mention

The concept of influencer marketing has been around since the late 1800s when cigarette companies used well-known stars in their print ads to try and influence the general public to use their product. For example, Instagram influencers with millions of followers are paid to promote products. Your time is now!

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Future of PR: 2020 edition

Stephen Waddington

It’s impossible to keep coming up with creative ideas to reach and resonate with audiences who are not represented by a PR team. BME PR Pros is a community created by Elizabeth Bananuka that promotes black, Asian and ethnic minority diversity in the creative industries. Progress is slow. PR can be a stressful occupation.

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A Night at the 40th Annual Totem Awards

Barokas

Last night, our team attended PRSA Puget Sound’s annual Totem Awards , which recognizes creativity and accomplishment in public relations. In a matter of weeks, we grew The Shop’s Instagram following from 36 to 1,276 (3,444 %) and Facebook following from zero to nearly a thousand. Our team’s work generated over 1.2

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How to Never Run Out of Great PR Ideas Again

Doctor Spin

Perhaps they’re struggling financially? Make a list of questions and dare to be creative and pointy. Cover photo by Jerry Silfwer ( Prints / Instagram ). Perhaps their executives are lining their pockets? Perhaps their quality of services or products are poor? Perhaps they’re overcharging?

How To 52