Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. It’s impossible to keep coming up with creative ideas to reach and resonate with audiences who are not represented by a PR team. Bold creative and excellent campaigns cannot be delivered by an organisation with a sick culture.

Government 103

Government Education Print Ethics 103

Maxim Behar

JANUARY 24, 2022

Although jumped into Public Relations, he did not realize that it’s nothing but pure unique business surrounded by creativity, ethics, and responsibilities. The most important aspect that affects us is ‘outcomes’ and to match those we focus on being creative, innovative, proactive, and knowledgeable.

Ethics 52

Ethics Creativity Leadership Crisis Management 52

Maxim Behar

NOVEMBER 23, 2020

But this fact mobilized us incredibly, now we work much more, more responsibly and the results are there – we have new clients of world renown, to whom we offer even more professional and most importantly lightning fast services. And this will not be because advertising agencies are bad, or colleagues there are not creative.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Solo PR Pro

AUGUST 2, 2022

Courses taught: Principles of Public Relations, Public Relations Writing, Communications Ethics, Media Relations, Campaigns (graduate program). I teach upper-division strategic communication planning and tactics, mobile app development, social media management, integrated marketing, and media literacy. I've taught at NU since 2011.

Education 107

Education Course Nonprofit Resources 107

5W PR

JANUARY 15, 2024

Consumers will adopt creative st͏rategies ͏to stretch their budgets. Last͏ly, the focus will shift towards mindful buying, reducing impulse purchases, and prioritizing items with social, ethical, or environmental benefits.͏ Look for increased adoption of cryptocurrency and blockchain technology in niche markets.

Consumer 78

Consumer Ethics Trends Mobile 78

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Marketing turns to creative to stand out from the clutter . The pendulum has swung too far and at the expense of creativity in marketing.

Marketing 196

Marketing Content Marketing Data Social Media 196

Maxim Behar

OCTOBER 15, 2023

And then I wrote, together with a Scottish colleague of mine, Gilbert Macoll, the first standard for business ethics in Bulgaria. After that meeting, I gave him an invitation to come back to Bulgaria with the condition that he hand over the business ethics standard to 6 companies. In terms of creativity, it is not.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Contently - Strategy

APRIL 14, 2021

Lumping people into blanket categories like “political activists” or “BIPOC college students” based on their news media consumption or textbook purchases, for instance, is ethically murky territory. Brands have gotten creative every step of the way, and they’re already starting to prepare for the cookie ban.

Privacy 124

Privacy Google Advertising Advertising 124

Stephen Waddington

JULY 11, 2017

agree that social bots present ethical challenges, although four out of ten respondents also see potential opportunity. #3 Longitudinal analyses show that new and social media technology complement traditional channels but they do not replace them. Only one third (35.9%) follow the debate about social bots and 15.9% 3 Shift to social.

Communications 115

Communications Publicity Survey Newspapers 115

PR 20/20

NOVEMBER 29, 2018

But, at the most basic level, it’s just smarter marketing technology. Therefore, you should think about it the same way you would every other marketing technology investment. And you can’t just go buy a single AI platform to replace all your existing technology. Become an informed buyer of AI-powered technology.

Marketing 47

Marketing Technology Training Privacy 47

Cision

OCTOBER 14, 2015

As mobile’s importance continues to grow for news delivery, Facebook developed an application, Instant Articles , for select publishers to publish their content on Facebook directly from their own content management systems and get a faster loading time in Facebook users’ news feeds.

Journalism 120

Journalism Trends Local Print 120

PR Conversations

AUGUST 17, 2014

In the way that the Texas mother who created the Ignore No More app was concerned by her son ignoring her mobile phone calls. Dan Bryant ( in a Guardian post ) noted other creative industries don’t even get asked their position on climate change. I’m concerned about public relations. itself pushing a PRSA agenda).

Education 87

Education Training Policies Crisis Management 87

PR Conversations

FEBRUARY 5, 2015

Nor should we think of experience, knowledge and creativity as being innate to one cohort group. Ethics experts in science or public relations have many interchangeable ideas and see the “public” through different lenses. It is all about the range of experience and breadth of knowledge seldom found in a single speaker.

Communications 40

Communications Conference Government Policies 40

PR Conversations

FEBRUARY 5, 2015

Nor should we think of experience, knowledge and creativity as being innate to one cohort group. Ethics experts in science or public relations have many interchangeable ideas and see the “public” through different lenses. It is all about the range of experience and breadth of knowledge seldom found in a single speaker.

Communications 40

Communications Conference Government Policies 40

Stephen Waddington

DECEMBER 15, 2021

Artificial intelligence - The UK Government’s National AI strategy outlines a plan to invest in the AI ecosystem, to support the transition to an AI-enabled economy, and to ensure the governance of technologies. YouTube added live captioning to streamers, caption translation to mobile, and searchable captions in transcripts.

Publicity 128

Publicity Government Guidelines Facebook 128

Stephen Waddington

DECEMBER 5, 2018

Mobile broadband services such as WAP, 3G and 4G followed. Content is accessed on personal computers, mobile, tablet and home assistant devices. Practitioners have a responsibility to work to ethical standards. It’s this creative and editorial understanding that is at the heart of the public relations process.

Media Relations 115

Media Relations Media Print Newspapers 115

Masters in Communications

FEBRUARY 12, 2022

As technology advances, we require up to the minute information quickly and efficiently. Types of Mass Communication History of Mass Communication Mass Communication Theories Ethical Issues for Mass Communications What Does the Future of Mass Communications Look Like? Also includes mobile gaming, social media, and the web.

Ethics 52

Ethics Communications Print Television 52

Stephen Waddington

NOVEMBER 19, 2017

12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. The conversation around ethics will inevitably get louder in 2018. Action: Read widely and consume a variety of media.

Publicity 164

Publicity Ethics Data Community 164