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How agencies can benefit from R&D tax relief to drive innovation

Stephen Waddington

Research and Development tax relief for small and medium-sized enterprises applies to enterprises with less than 500 employees and turnover under €100m or a balance sheet total under €86m. This is likely to be most applicable to agencies in the creative and professional services sector.

Agency 171
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6 Things Cybersecurity PR Pros Should Do To Stand Out

ImPRessions - Crenshaw Communications

That means cybersecurity PR pros must be savvy, creative and tactical to ensure their companies are noticed by target audiences. . Are the company’s offerings geared toward consumers through products like antivirus and firewall solutions, or toward business and enterprise via security information and event management (SIEM) software suites?

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5WPR Recognized as one of the Game Changers in New York’s PR Industry by Clutch

5W PR

For those of you who don’t know Clutch, they are an established platform in the heart of Washington, DC, committed to helping small, mid-market and enterprise businesses identify and connect with the service providers they need to achieve their goals. We couldn’t have done it without our amazing team!

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Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no. 48]

Sword and the Script

I do a lot of work in fintech – and all those vendors have financial professionals on staff. The partnership gives PR Newswire customers access to AKA creatives – ostensibly to help produce videos to go with their press releases. I do a lot of work in legaltech – and all those vendors have lawyers on staff.

Analysis 151
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6 Ways To Use PR To Build Brand Marketing

ImPRessions - Crenshaw Communications

Earned coverage offers a credibility that can’t be matched by paid media like ads or “owned” content like company blog posts or creative social videos. Looking to buy enterprise software? We represented a credit union through a strong campaign around financial wellness. Creating depth of message.

Brand 185
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Take Your Marketing to the Next Level — Without Facebook

Cision

And it’s killing your ability to be creative with your campaigns. My team and I have worked with numerous enterprise brands, so I understand the magnetic pull of Facebook’s return on investment (which overshadows most platforms besides Google AdWords ). Staying Creative With Content.

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The 2019 Contently Summit: Keynote Presentations

Contently - Strategy

This session covers how marketing can join forces with other teams to get the most out of content and build buy-in across the enterprise. Speakers: Whitney Jones, Director, Enterprise Digital Marketing & Ecommerce, Cardinal Health ( Slides ). Shawna Dennis, VP of Marketing & Communications, MD Financial ( Slides ).