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The Instagram Revolution for Small Business

The Proactive Report

The fact that there are literally tens of millions of users active on places like Instagram means that as a small-to-medium business you can gain not only insights, but leads and customers. With intelligent use of small business online marketing you can expand your venture quickly.

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How to Leverage Emotions to Boost Digital PR

Cision

Over the last few years, particularly with the onset of social media, emotional reactions from consumers have changed the face of public relations. Emotional intelligence drives consumer culture which influences your business strategy. People have started to react much more strongly to different types of information.

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Change Agent Spotlight: Content Marketing Institute Leader Gives Inside Look at Model Inbound Approach

PR 20/20

In this spotlight, we’ve featured Cathy McPhillips ( @cmcphillips ), Vice President of Marketing at Content Marketing Institute ( @CMIContent ). This includes all PR, video, audience development, and social and community management that my team handles. Q: How would you describe your inbound approach with CMI?

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4 Must-Have Elements for Your Website as a Solo PR Pro

Solo PR Pro

Your business email listed here is typically a good start. Social media links. on social media. If you actively operate business social media profiles, you’ll want to include links to each of those on your contact page so people can check them out and get a feel for your style and voice.

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Influencer Relations For B2B Brands

ImPRessions - Crenshaw Communications

This is a sign that their expertise is relatively up-to-date, and academic credentials are a plus, particularly when it comes to being quoted in media interviews. Business partners. Companies in related industries can also make great influential partners. They don’t even have to do a story on the event, although that may be a goal.

B2B 136
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Digital Marketing Transformation Webinar for Insurance Sales Reps Pros

wiredPRworks

During the digital marketing transformation webinar web class, you’ll learn: Content Marketing: A new platform for creating qualified leads in your niche market that no one else is using. Marketing Strategy: How to map out a simplified strategy you can delegate or implement today. at Social Media Week Berlin.

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Highlights from the State of Blogging in 2017 Survey

Sword and the Script

If you blog about marketing – especially with any semblance of frequency – you are in fact among a fair small group. Entrepreneurship and small business ranked second and third respectively. Marketing ranked sixth, which I’d have guessed would have ranked higher. Search and social as sources of traffic.

Survey 60