Remove Content Marketing Remove Employee Remove Infographics Remove Print
article thumbnail

5 Incredible Examples of Content Marketing From Banks and the Finance Industry

Contently - Strategy

Believe it or not, the caution with which consumers approach money actually makes finance content into fertile ground for creativity. After all, the actual content of bank marketing stays largely the same from institution to institution—there are finite ways to approach writing about, say, a checking account or a credit card.

Banking 111
article thumbnail

8 Tips to Optimize Content Writing for People and Search Engines

Burrelles Fresh Ideas

Consider using visual elements such as images, infographics, and videos to make the content more engaging and digestible. Regarding this topic, a senior content marketer has shared her perspective. The post 8 Tips to Optimize Content Writing for People and Search Engines first appeared on Burrelles.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

45 Marketing and PR Statistics that Recap the Year We Had in 2020

Sword and the Script

The list below is broken into four sections: Marketing statistics from 2020. Content marketing statistics from 2020. The survey found, “The top three areas live event budgets will be reallocated to are content creation (43%): hosted webinars (40%); and search marketing (33%).”. Social media statistics from 2020.

Survey 176
article thumbnail

6 Common Problems Holding You Back from Content Mastery

Contently - Strategy

Brands like to pay lip service to the customer experience, but if marketers want their content to make a real impact, they have to commit. Content marketing isn’t just a constant stream of advertisements. Visual assets like infographics are more expensive.)

article thumbnail

What Content Works Best for Each Level of the Marketing Sales Funnel?

Contently - Strategy

When you map all of your content marketing to the funnel, things get trickier. Most content marketers, unlike sales reps, usually shy away from promotional ad copy that could scare their audience away. What is the content marketing sales funnel? Top of funnel: Content to build awareness.

article thumbnail

8 Ways Public Relations Can Fuel Successful Content Marketing

PR 20/20

Editor's note: This post was originally published by Content Marketing Institute and has been edited for comprehensiveness. An infographic: The design team has taken the most tweet-worthy stats and created a tantalizing infographic to accompany the eBook and drive social shares. Employee relations. Media relations.

article thumbnail

PR on a Budget: 10 Tips for Smarter Spending and Better Results

Burrelles Fresh Ideas

Tip 4: Utilize content marketing for PR On a budget, content marketing is a potent tool for enhancing PR efforts. For maximum impact on engagement metrics across target audiences-groups, consider crafting top-tier educational content explicitly tailored to resonate with their interests and unique challenges.