Shift Communications

FEBRUARY 4, 2015

For a B2B marketer, these headlines can feel very consumer oriented and likely not relevant. Data is Just for Consumers and Science Projects, right? Given the integration of software and application-centric computing, every B2B technology and non-consumer enterprise has access to mountains of data that eluded them before.

B2B 60

B2B Data Data-Driven PR Enterprise 60

Bianchi Biz Blog

FEBRUARY 18, 2021

So over the years, I have read hundreds of articles and blog posts about how to get faster. One of the best ways is our third success factor: Be a voracious consumer of news from all types of media impacting your industry. View things from other perspectives – that of the reporters and of the end consumer. Author: Jim Bianchi.

Automotive 105

Automotive Publicity Transportation Trade Shows 105

Burrelles Fresh Ideas

MAY 23, 2023

Dentsu recently came out with a survey regarding consumers’ summer travel plans. Rise of virtual reality in travel planning: Virtual reality technology is becoming more accessible and user-friendly, and it will likely play a more significant role in travel planning in the coming years.

Travel 40

Travel Tourism Airlines Hotels 40

The Resolution Blog

OCTOBER 15, 2019

Marketing in the Business to Business (B2B) world is a completely different beast to that in the consumer industry. This means their targets are often business press and they have to show how knowledgeable and trustworthy they are rather than being able to be quirky or cheeky. including pub owners and boosted StoreKit’s site authority.

B2B 120

B2B B2C Facebook Storytelling 120

Bianchi Biz Blog

JULY 22, 2021

Recently, the Consumer Technology Association announced that not only will CES2022 mark a return to an in-person format after last year’s digital-only event, but also that the automotive sector is on pace for record growth at the 2022 show. It’s not like a technology showcase for media that you might host yourself.

Automotive 107

Automotive Mobile Technology Resources 107

Bianchi Biz Blog

APRIL 4, 2022

EV Pulse is our flagship property covering the entire gamut of electrification in transportation. I recently drove the first retail consumer Ultium platform product — the Hummer EV — and it’ll be great to look back on it from a historical context and and be able to say “I was there, and this what it was like.”

Groups 97

Groups Meeting Automotive Media 97

Shift Communications

FEBRUARY 25, 2016

It’s not a skill you can master overnight, however there is a highly effective way to make sure your intended message is coming across clearly and memorably: learn how to write a killer conclusion. Would your reader find value in your piece if he or she were to only consume your conclusion? Define Your Own Takeaways.

Writing 60

Writing Transportation Consumer Travel 60

NewsWhip

JUNE 23, 2021

In this session, we will hear from the Chief Innovation Officer at Kivvit, Zach Silber, who built an award-winning insights team advising clients spanning the energy, utilities, natural resources, and transportation sectors. ?Zach Partnerships with technology | Jump to text. But the technology is relatively there.

Data 78

Data Media Analytics Energy 78

5W PR

FEBRUARY 22, 2024

Digital media has become an integral part of people’s lives, shaping how they’re able to communicate, entertain themselves, consumer information, and more. Podcasts, music streaming, and audiobooks transport people to sonic landscapes, weaving emotions and narratives through the magic of sound.

Media 78

Media YouTube Transportation eBook 78

Stuart Bruce

OCTOBER 30, 2014

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. Mobile, data and wearable technology. Just like how Aaron talked about how the BBC can see what stories work we can analyse how people consume and share our content.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Sword and the Script

DECEMBER 12, 2017

Today’s buyers (whether an organization or consumer) are more informed and choosy about who they decide to do business. As an aside, it’s why I ended up working with Gatsby as they are a marketing technology startup that’s focusing on that issue. Rich Young | Student Transportation Inc.

Marketing 104

Marketing Content Marketing Crisis Management Data 104