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5 Reasons to Network Across all Social Media Sites

Critical Mention

So, it’s important for all organizations to acknowledge and react to the impact social media has on consumers. Social Media Improves Customer Service. Oftentimes, consumers rely on social media reviews and online customer service to finalize purchasing decisions. Share Tweet Share. Until next time!

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Blue Ocean Global Technology Interviews Casey Boggs of ReputationUs

Reputation Us

Rather, this management position is a hybrid, involving HR, operations, technology, finance, customer service, community affairs, and marketing. Ultimately this ESG involvement translates into an organization’s strength with consumers and makes its reputational rank even stronger. The following is a list of issues.

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Behind the Headlines With Crenshaw Communications’ Marijane Funess

Cision

With the ability to engage with companies and brands, purchase products and services and consume all or nearly all media online constantly, your communications strategies need to allow for both “big tent” ideas and targeted approaches. Have a strong story to tell – both a founder story and a product or service “origin” story.

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More on PR2020: social media activism, internal comms resurgence, storytelling and professionalism

Stephen Waddington

It is almost a sport on Facebook, Instagram and Twitter. Most brands have learnt that the customer service or reputational impact of the occasion rogue tweet isn’t worth the cost of 24/7 social media management. Brand shaming has become commonplace.

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Summer Travel: How PR & Comms Are Helping Drive Demand

Burrelles Fresh Ideas

Almost every family I talk to (either at work, kids’ sporting events or schools) plans to take a week-long vacation this summer. People enjoy activities such as swimming, sunbathing, water sports, and beachside relaxation. Dentsu recently came out with a survey regarding consumers’ summer travel plans.

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Must-Have Checklist: Managing Email Marketing

Critical Mention

Doing so provides a higher rate of consumer interest and genuine credibility. “40% 40% of consumers say they have purchased something more expensive than they originally planned because their experience was personalised”. Using real customers to showcase your company success is a great way to highlight products and customer service.

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Recap Part I: #PRStudChat Discusses PR Education & Learning

Deirdre Breakenridge

As Karen Freberg, a social media professor and guru, tweeted, social media class “can serve as a bridge for other majors like sports, business, etc.” Doing these things are “time consuming” if you want to think that way. If we don’t train students these important digital skills while they are in school, who else can train them?

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