How Sports #PR has Changed for the Better (Mostly)
JUNE 25, 2018
Consumers, especially young ones, are getting most of their content from social media and online platforms. This is even more evident in the sports world. Sports organizations would conduct their PR through traditional forms of media; newspapers, television, billboards, things like that. When people share these posts and use hashtags, it doesn’t cost sports teams like Manchester United anything. Most major sports leagues stream their games online.