Communications Conversations

JULY 19, 2018

And, unlike many others who have these opinions on trends in the social media world, he’s actually done the work. There’s a lot of appetite for smarter marketing across divisions and brands of Toro – and folks in pockets of the organization who champion digital/social marketing within the older construct. Seems informed.

Social Media 60

Social Media Media B2B Content Marketing 60

Landis PR

DECEMBER 11, 2023

The world has changed – pandemics, global conflict, environmental sentiment change and advances in technology means that 2024 is going to be unlike any year you’ve seen before, so you need to plan accordingly. Here’s a comprehensive guide on how to construct a communications strategy that seamlessly dovetails with your company’s growth plans.

Strategy 59

Strategy Company Communications Construction 59

PR 20/20

NOVEMBER 29, 2022

The evaluation phase gathers intelligence into historical performance, technology infrastructure, success potential, marketing assets, competitors, industry trends, and resources. Every marketing plan should start with an honest internal marketing assessment. Industry trends and reports. Internal brand surveys.

Marketing 52

Marketing Analytics eBook System 52

Communications Conversations

OCTOBER 25, 2018

It’s that time of year–yes, trend season is underway, my social media friends! million trend posts between now and Dec. Most of these trend posts, mind you, will be complete and utter garbage. In fact, many of them are literally cut-and-pasted from last year’s trend posts.

Social Media 89

Social Media Trends Media Instagram 89

PR 20/20

DECEMBER 10, 2019

This is Scott Brinker’s Marketing Technology Landscape. Latest version includes 7,040 technologies, each of which captures and reports data. The answer to that question requires a clearly defined objective, solid understanding of the tracking technologies available, and strategic planning. Everything is trackable. Salesforce).

Report 52

Report How To Marketing Analytics 52

PR 20/20

JULY 3, 2018

Johnson is a content marketer who wrote an article for Skyword’s Content Standard about natural language generation (NLG), an AI technology that automatically writes data-driven narratives. In the process, she cuts through the hype surrounding AI and assesses realistically what the technology can and can’t currently do.

Content Marketing 40

Content Marketing Marketing Data Technology 40

Stephen Waddington

AUGUST 27, 2018

Table 1: James Grunig and Todd Hunt’s Four Models of Public Relations (1984) Excellence Theory The so-called Excellence Theory[ii] developed over the next decade as a result of a research programme commissioned by the Research Foundation of the International Association of Business Communicators (IABC) in 1984.

Communications 60

Communications Analysis Web Handbook 60

PR 20/20

SEPTEMBER 21, 2017

These are the questions we sought to answer in spring 2015 when I launched an internal initiative named Project Copyscale at my content marketing agency, PR 20/20. Basically, artificial intelligence is the umbrella term for the algorithms, technologies and techniques that make machines smarter, and give them superhuman capabilities.

Marketing 53

Marketing Software eBook Technology 53

PR Fuel

OCTOBER 16, 2018

While crayons won’t cut it at this level, you can certain turn a journalist on to a trend you’ve noticed or a possible story idea. Link your pitch to a current event – Tying your story to a current event or an industry trend can make it much more appealing to reporters. Be a Friend to Others. Sharing is important.

Web 40

Web Pitching Local Report 40

Doctor Spin

DECEMBER 4, 2023

link] Such isolation can intensify ideological polarisation, diminishing the opportunity for constructive dialogue and understanding between different groups. Organisations themselves could benefit from being vigilant against biases influencing various internal communications practices: Ignoring customer feedback. Media Logic.

Media 52

Media eBook Viral Construction 52