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Choosing the best media database, campaign management and reporting tools

Onclusive

The good news is that with pre-built reporting tools, you can free yourself to focus on what you do best – communications strategy, media relations and managing brand reputation. There are a variety of metrics which we use internally, but the share of voice and potential customer analysis is well above the competitions.

Tools 370
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5 Reasons Not To Cut PR In A Recession

ImPRessions - Crenshaw Communications

PR has unique advantages and challenges, and a suspension can cost more in brand trust and reputation than it saves on paper. What stands out is how poorly the “preventive-focused” companies fared in comparison to others. In comparison to advertising, PR is both more cost-effective and more flexible.

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Comparing top 2021 media monitoring vendors

Onclusive

We are the category leaders when it comes to local, national and international media monitoring: What makes Onclusive stand out from the pack? PR teams tell us that Onclusive’s scope of social media monitoring helps them better manage their brand reputation, uncover new opportunities, and prove the value of their social strategies.

Media 370
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17 PR Metrics For Comms Teams 

Onclusive

PR and comms teams play a critical role in building brand reputation, driving awareness, and fostering positive relationships with key stakeholders. The International Association of Measurement and Evaluation of Communication (AMEC), has a framework that encompasses all forms of integrated media e.g., Paid, Earned, Shared, and Owned.

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What are PR Metrics: 17 Measurements to Track 

Onclusive

PR and comms teams play a critical role in building brand reputation, driving awareness, and fostering positive relationships with key stakeholders. The International Association of Measurement and Evaluation of Communication (AMEC), has a framework that encompasses all forms of integrated media e.g., Paid, Earned, Shared, and Owned.

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Props Can Help a Message Sink In, or Sink the Message

PRSay

By comparison, the average family in the developing world in 1960 aspired to have food for the day, he said. Powell’s reputation — which had been stellar until then — was damaged, along with our international credibility. Powell’s U.N. speech and the picture of the vial would become emblematic of a failure in U.S.

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After a Recent Three-Way Tie Up, Onclusive Acquires Critical Mention

Sword and the Script

Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. The transaction follows a private equity-backed three-way merger between Kantar Reputation Intelligence, PRgloo and Onclusive which closed in the beginning of the year.