Communications Conversations

OCTOBER 29, 2019

But, it was interesting to hear their answers to those questions first-hand at the SMB event along with the sold-out audience. Best practices that you should be considering if you’re thinking about starting a podcast for our company or organization in 2020. As I moderated, and listened, a number of common themes emerged.

Corporate 104

Corporate SMB Banking Employee 104

Solo PR Pro

JANUARY 10, 2017

of the professional marketers and SMB owners that have used video marketing said it had a direct impact on their business.” Develop a video to tell your company story. Solo PR Pro Premium Member, Tim O’Brien uses a whiteboard video to tell his company story. In fact, according to a study from Animoto “76.5% Corporate overview.

Video 40

Video Strategy SMB Marketing 40

Communications Conversations

JULY 10, 2018

He’s been with Mills eight years–almost the length of time the company has been active on social. Holly has played a key role in leading social at Polaris since she started with the company more than six years ago. And, he happens to lead corporate social/digital for the biggest company in town.

Social Media 24

Social Media Media SMB Tourism 24

Sword and the Script

DECEMBER 20, 2022

c) More companies create their own content and channels to reach audiences instead of traditional media channels. d) Influencer marketing to cool off as far as the amounts of money companies are paying influencers.”. We’ll see more companies hire copywriters to ensure narratives remain consistent.”. “I see a few things.

Marketing 189

Marketing Content Marketing Data Social Media 189

Contently - Strategy

SEPTEMBER 30, 2021

“At the time, we knew it wasn’t the best course on SEO or content marketing or email marketing,” the company wrote in a recent e-book. But what [the] Inbound Marketing [course] did do well was combine all of those strategies into a framework that really spoke to SMB marketers.”

Course 82

Course SMB B2B Analytics 82

ImPRessions - Crenshaw Communications

OCTOBER 18, 2018

Like many companies, we even have a dedicated channel for non work-related chat, where we might share a ridiculous pop culture story or gossip. Survata is an affordable market research company that advises on and executes surveys using its network of publishers and partnerships with research panels.

Tools 108

Tools SMB Survey Software 108

Contently - Strategy

OCTOBER 15, 2020

B2B companies always have to think a step ahead. We analyzed the entire B2B industry, talked to experts, and broke down case studies from companies like Google, Microsoft, HubSpot, and more. Calculators have become the go-to resource for a lot of companies because they let people consider costs without a hard sell.

B2B 130

B2B Trends Video Course 130

Communications Conversations

MAY 3, 2017

Since social positions vary widely from company to company, what does your typical day look like? In your six-year career you’ve worked for three health care companies. Many healthcare companies take a very conservative stance when it comes to social content, which is understandable.

Healthcare 114

Healthcare SMB Social Media Meeting 114

Communications Conversations

JANUARY 5, 2017

And, someone I know is speaking at SMB later this month. Interesting and diverse background with Fortune 500 companies in town. Another one of those companies where I don’t know a soul. Interestingly, I don’t know a single person who works for Boston Scientific. Figure this would be a good way to fix that!

SMB 60

SMB Meeting Web Energy 60

Contently - Strategy

OCTOBER 15, 2021

B2B companies always have to think a step ahead. We analyzed the entire B2B content marketing landscape, talked to experts, and broke down case studies from companies like Google, Microsoft, HubSpot, and more. Calculators have become the go-to resource for a lot of companies because they let people consider costs without a hard sell.

B2B 57

B2B Content Marketing Trends Marketing 57