Buzzstream

DECEMBER 5, 2023

Example: Let’s use an example: We’re trying to drive search engine visibility for a company that makes data analysis and statistics software. The company’s website already has a lot of search-optimized pages and long tail content, so more quality links will help their site gain more organic traffic.)

Resources 62

Resources Analysis Infographics Examples 62

Buzzstream

FEBRUARY 3, 2021

Featuring your client or their spokesperson as a case study for stories like the one above could, in the best case scenario, lead to a link when the journalist refers to them in the piece e.g. Ellie Wright, Marketing Officer at Made Up Company. Infographics. However, even if there isn’t a link given, it’s still a brand mention.

Digital PR 170

Digital PR Industry Strategy Film 170

ISEBOX

JULY 24, 2015

Video, infographics, images and – yes, even blogs – each have their particular advantages, but they’re more powerful when combined into a multi-faceted experience. A comparison of the side-by-side sketched images is shocking. Infographics use data and images to drive storytelling for a richer viewer experience.

Infographics 70

Infographics Storytelling Video YouTube 70

Cision

JUNE 9, 2017

The company website as a whole is valuable. I go to the investor relations section of the website to access company calls and presentations. In 2016 we added a Wall Street v Main Street comparison (CLICK HERE). Perhaps the issue is the definition of “tangible.” The verbatim comments may offer up a clue. .

Infographics 153

Infographics Comparison Study Retail 153

Buzzstream

MARCH 13, 2024

I’ve spent the last ten years helping companies grow their digital presence with digital PR, and I’ve seen first-hand the impact and value digital PR can drive for a brand’s growth. For example, a survey piece, a data study, or a story with heavy visual elements like an infographic or map could all be considered hero content.

Digital PR 71

Digital PR Construction Case Study SEO 71

ImPRessions - Crenshaw Communications

OCTOBER 16, 2017

Once Labor Day is over, many companies refocus on end-of-year goals and work hard to reach their objectives as the fourth quarter looms. This impacts sleep, of course, so we conducted an annual poll on the effects of “falling back” for a mattress company client. Get into online and broadcast gift guides.

Film 180

Film Small Business Pitching Comparison 180

Sword and the Script

JUNE 4, 2019

Consulting firm Burton-Taylor published a report that benchmarks market size and market share for a category of technology the company describes as “Media Intelligence and PR Software.” By comparison, the research site WARC placed the larger category of marketing technology across North America and the UK at $52 billion in late 2018.

Software 101

Software Reddit Marketing Survey 101

Sword and the Script

DECEMBER 24, 2019

19% of publishers requested articles, 13% requested infographics, 12% requested mixed-media pieces, and 11% requested data visualizations.”. For B2B product companies that number came in at 7.1% For B2B companies, earned media and branded content ranked as the most effective digital tactics. over the next 12 months.

Marketing 78

Marketing Publicity Survey Study 78

ISEBOX

SEPTEMBER 29, 2016

At the beginning, when they first started creating and publishing releases, they were using these beautiful, rich infographics as their hero image for the releases. Their performance was great for the first four or so campaigns, and each one included the gorgeous infographics. The takeaway there is that images matter.

Infographics 70

Infographics Comparison Energy Video 70

MaccaPR

OCTOBER 17, 2016

In my first post about Corporate Sustainability Reports on October 3, I laid out what I consider compelling data that shows how this valuable communications tool can bring bottom-line benefits to your company. Within each focus area is information about its process areas and their impacts, with year-over-year findings. Bottom-line?

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

Cision

MAY 11, 2015

One of the most innovative PR and social media projects I worked on was introducing Bitcoin Shop (at the time an e-commerce company for digital currency users) to the media scene back in summer 2013. Why was it innovative? I managed to get key placements in Business Insider, Bloomberg, CNB, WIRED, The Daily Dot and more. Click here!

Reddit 120

Reddit Social Media Comparison Pitching 120