Remove Communications Remove Local Remove Newspapers Remove YouTube
article thumbnail

PR Has Evolved Since First ‘Public Relations Handbook’ in 1967, but Some Values Are Timeless

PRSay

There were newspapers, magazines, wire services, trade publications, TV and radio. Daily newspaper circulation in the United States has fallen from its height of 61.8 About 2,200 local print newspapers have closed since 2005, cutting the number of newspaper journalists by more than half between 2008 and 2020.

Handbook 191
article thumbnail

Faces & Markets of PRGN: Tokyo, Japan – Premier Destination for Business

Bianchi Biz Blog

In this first blog post in the series, Judy Kuramata of Integrate Communications describes the business and communications environment in Tokyo, Japan and offers advice on navigating her home market. Local economy is not as bad as it may look based on just the indicators.

Marketing 106
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Communicators Can Help Their Clients Navigate Misinformation and Biased News

PRSay

The traditional notion of “bad press” is negative coverage in a reputable journalism outlet that exposes legitimate complaints about a company — for example, coverage of a shareholder lawsuit, or a scandal about workplace conditions in a local or national newspaper. PR teams have been handling these kinds of events for years.

article thumbnail

How to Make Facebook a Career Book

PR Job Coach

Employ your feed or “Update Status” in a way that communicates your professional and personal interests such as your fascination with Apple products, accounting methods, neuroscience topics, grape varietals, antique German cars or family travels. If there is coverage in your local newspaper, post the web link in your feed.

Facebook 160
article thumbnail

7 Lessons Every Marketer Can Learn From The CrossFit Instagram Crisis

MaccaPR

Here’s a question for PR and marketing pros: Which was the most significant corporate communications cri sis recently ? USA Today and TV stations ravaged the CrossFit brand (a typical headline in a UK newspaper: “Booty Shame: CrossFit trainer blasted for sharing snaps of female clients bent over in the gym”).

article thumbnail

Everything You Need to Know About Earned Media

Critical Mention

A few of those include mentions across broadcast channels, online newspapers and magazines, blogs, social media sites and more. A local reporter mentions your brand on live news. . Take control of your organization by tracking and editing your TV earned media. Also, earned media is among the most trusted types of media.

Radio 104
article thumbnail

Prediction: 50% of media relations positions will be eliminated in 10 years

Communications Conversations

daily newspapers (print and digital) fell 8% in 2016–the 28th consecutive year of declines. FACT: Local media continues to struggle as well. SUPPORT: According to a study by the American Press Institute , 88% of millennials get news from Facebook each day, but 83% get news from YouTube and 50% get it from Instagram as well.