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The Future of Twitter

The Proactive Report

That might be about to change -Twitter just reported a dismal Q4 for 2016: 16 cents per share on revenue of $717 million. Apparently brands don’t consider Twitter as sexy as Instagram or Snapchat. And according to the 2016 Cision State of the Media Report they don’t think Twitter is going away anytime soon. Source: Forbes.com).

Twitter 235
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The Anatomy of a Press Release: Types, Templates, and Examples

Buzzstream

Types of Press Releases Companies issue press releases for various reasons, so it is crucial to understand the different types of press releases; let’s break down some of the more common types of releases: product or brand launches, company news, event announcements, and reports.

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2024’s Top 5 PR Trends: What to Watch

Newsfile

AI Integration in Daily Tasks According to the latest annual McKinsey Global Survey on the State of AI , the most commonly reported uses of generative AI tools are in marketing and sales, product and service development and service operations. 74% of PR pros report an increase in work quality when using AI.

Trends 105
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Critical Mention Launches Media Contact Database, Expands Earned Media Suite

Critical Mention

The product launch is one of the company’s most significant since its founding in 2002 and will allow customers to leverage a powerful Earned Media Suite when combined with Critical Mention’s TV, Radio, Social Media and Online News Monitoring. About Critical Mention.

Media 108
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New Rules That Every PR Person Should Know

ImPRessions - Crenshaw Communications

The Holmes Report estimates the global PR industry at $14.2 A PR agency employee starting in the business today will be creating programs, telling stories, and reporting to clients in ways very different from just a few years ago, in part due to the rise of digital technology and the blurring of lines between paid, earned, and owned media.

SEO 204
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The Most Recommended PR Tech Vendors [PR Tech Sum]

Sword and the Script

And it seems brands are rushing to weigh in. Brands are deeply saddened ,” as Edward Nevraumont wrote. “As As much as we personify brands, we need to remember that they cannot feel anything.” Nielsen reported that 5.8 billion ,” according to a new report from Burton-Taylor International Consulting. My instinct?

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7 Signs Your Company Is Ready To Step Up Its PR

ImPRessions - Crenshaw Communications

These early arrangements can include a junior in-house employee or possibly a “shared” situation where the PR function is wedged into marketing or even customer service. Your innovative new product is close to launch…but competitors are close behind. How to know when to bring in the PR professionals.

Company 136