article thumbnail

The How and Why of PR Attribution

Onclusive

Having captured and analyzed the performance data of millions of online articles at AirPR, we’ve seen that a blog post that goes viral can generate an order of magnitude more site visits and conversions than an earned piece in a top-tier publication. That’s what marketers and their PR colleagues need to track.

article thumbnail

Summer movies captured the public’s interest — and its money

NewsWhip

Even if the new Minions movie, The Rise of Gru, wasn’t on your list of must-sees this summer, you might have caught wind of a viral trend that made waves on TikTok. To read about more entertainment comparisons like this one, check out our streaming blog here. TikTok can prove more impactful than traditional media.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Brand Image and Chatbots

5W PR

When most people think about brand-building campaigns, viral videos, and PR stunts , they tend to think about the examples from businesses in the B2C industry. It’s not always easy for B2B companies to get the reach and engagement they want on social media, especially in comparison to their B2C counterparts. Social Media.

Brand 60
article thumbnail

55 tips, tools and articles that will super-charge your Public Relations knowledge in 2018

The Resolution Blog

We’ve added a new set of “comparison” terms into the mix to help develop data into insights that can help develop your ideas. Why Picture List Posts Are The Perfect Viral Content Formula Our clever friends over at Buzzsumo reviewed over 100m Facebook posts recently. Read Jim’s insights and my response on Paul Sutton’s PR blog.

Tools 136
article thumbnail

The 8 Digital PR Tools You Need in 2021 (According to the Experts)

Buzzstream

It takes search data for keywords and transforms the results into visualisations of the most commonly asked questions, the most searched for terms surrounding the topic and the comparisons, that are often searched for, surrounding that topic. When you visit the website, enter in your keyword(s) and click search. Catching missed coverage.

article thumbnail

New Tools PR Pros Need to Discover

prTini

You can also analyze social and content success through a side-by-side domain comparison report. Only a few months old, My Blog U is gearing up to take the Internet by storm (#MBUstorm that is). Media: Similar to My Blog Guest, post your content for others to share and link to. Viral Content Buzz.

Tools 72
article thumbnail

Marketing Must Fight Fakes

Mindful Marketing

While digital manipulations of static images have some potential to portray alternate realities, they pale in comparison to what deepfake video can do. ” ​ Subscribe to Mindful Matters blog. Learn more about the Mindful Matrix. Check out Mindful Marketing Ads and Vote your Mind!