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40+ Blogs Marketers Should Be Following

PR 20/20

HubSpot ( @HubSpot ): Topics segmented by marketing, sales, and agency. Spin Sucks ( @SpinSucks ): Digs into PR topics, along with all things marketing (customer experience, reputation management, etc.). Pinterest ( @Pinterest ): No articles, all images. Pinterest breaks give us a boost of creativity when we need it most.

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Developing a Successful PR Strategy For Startup Companies

5W PR

Work with an Agency. To make sure that they’re set up for success, modern companies need the support of a PR agency. While more profit is often a side-effect of PR, the focus is often the reputation of the startup and its sustainability in a specific field. Identify Preferred Media Outlets. Leverage the Right Channels.

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Borrowing Trust: The Surprising New Marketing Role of Citizen Influencers

Cision

It takes a long time to build the reputation and earn the trust required to build this proprietary audience. The niche influencer: The niche influencer is the web star most sought-after today by agencies and marketers. Social proof: Having your brand associated with a well-known authority can help augment your reputation instantly.

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Eight Questions to Answer Before Accepting an Internship

PR Job Coach

As noted in a past post on internships, PRSA believes it is ethically improper to employ anyone who adds real value to a public relations agency or department without compensating them for their work – whether that compensation is monetary or in the form of educational credits. Most jobs are reasonably 40 hours a week or at max 50 hours.

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Cannes Lions + Educator Summit Takeaways and Reflections

Karen Freberg

The access to people, brands, and agencies is unlike anything else I have seen in my career. For example, for the summit, we had a full agenda filled with amazing speakers from agencies, platforms, and companies to share their insights, expertise, and advice on how we can come together and solve the problems and address opportunities.

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Seven Ways to Get Into PR, Even with No Experience

Prohibition

Using social channels like Tumblr, Snapchat, Pinterest, or Vine can even help you bag some extra points as you show the employer you use more than just the usual suspects. Remember that PR agencies are busy and often they don’t have the time to respond to every CV – at Prohibition , we receive around 10 a week.

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Seven Ways to Get a Job In PR, Even with No Experience

Prohibition

Using social channels like Tumblr, Snapchat, Pinterest, or Vine can even help you bag some extra points as you show the employer you use more than just the usual suspects. Remember that PR agencies are busy and often they don’t have the time to respond to every CV – at Prohibition , we receive around 10 a week.