5W PR

MAY 10, 2023

5W is very excited to share that we have launched a new digital agency, HOW, which is a wholly-owned subsidiary of the 5WPR family. After 20 years of delivering best in class communications and integrated services to clients across the B2B and B2C landscape, the agency is launching HOW as an extension of its existing digital team.

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5W PR

FEBRUARY 9, 2023

Meta, the parent company behind Instagram, has recently announced that starting in February, the shopping tab will be removed from Instagram’s navigation bar. It will also impact businesses, specifically smaller businesses , who have adapted their marketing strategy to rely on this feature.

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Konnect Agency

JUNE 8, 2023

In today’s digital landscape, understanding the intricacies of Instagram’s algorithm has become essential for creators and businesses alike. We delved deep into the information shared by Mosseri and have compiled everything you need to know to find success on Instagram.

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Prohibition

JULY 7, 2023

This month our focus is of course on Instagram Threads, the latest social media app to hit our screens. Instagram threads The biggest update for July is of course Instagram Threads! You log in using your Instagram account, so there’s no need to create a new profile. This is a new text-based app set to rival Twitter.

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Prohibition

AUGUST 2, 2023

Amid the Twitter rebrand and AI’s infiltration of all areas of marketing, there’s a lot going on in the world of social media. Instagram simplifies content creation Instagram is rolling out new features on Reels that will make it easier for brands to jump on trends, increase reach and edit videos.

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Prohibition

FEBRUARY 13, 2024

Instagram’s engagement driving caption polls Instagram has rolled out an exciting change, introducing interactive polls within captions which were previously exclusive to Instagram Stories. For marketers, this means a new avenue to interact with audiences, gather feedback, and boost engagement directly in posts!

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5W PR

MARCH 15, 2021

alone, what isn’t there for marketers to like about Instagram? Besides its reach, Instagram is a favorite for influencers. But in addition to these great benefits, there’s also a mother lode of gold beneath the surface on Instagram. Knowing where to mine is invaluable for marketers. Here’s a map.

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Prohibition

JULY 7, 2022

Social media has evolved yet again throughout June, with changes and new test features being introduced across multiple platforms – giving social media marketers more trends to keep an eye on. Instagram introduces pinned posts. Instagram have also introduced interactive stickers on reels. LinkedIn engagement soars.

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Prohibition

AUGUST 25, 2022

Instagram implements an array of reel updates. On Instagram, all videos are now uploaded as reels, meaning that all future Instagram video content will need to be filmed and edited in reel dimensions. For more interesting articles from us check out these posts: 3D Avatars Launched by Instagram and other social media trends.

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Konnect Agency

MAY 17, 2023

In today’s digital age, influencer marketing has become essential for brands looking to reach Gen Z. To tap into this purchasing power, brands must embrace new marketing strategies that resonate with the younger generations. Instagram, YouTube, and TikTok are the top social media apps among Gen Z, according to Hubspot.

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Sword and the Script

FEBRUARY 20, 2024

PR pitches earn a 45% open rate and a 3% response rate; the top metrics for marcom and PR by segment; Europe is more satisfied with PR agencies than the U.S. Studies show the average email marketing campaign has a 20% open rate and 2% CTR. Europe is more satisfied with PR agencies than the U.S. Is that good?

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Prohibition

SEPTEMBER 8, 2023

Instagram add comments to stories Instagram is once again testing a new update, allowing creators to share fan comments to Instagram stories to continue to engage with them. Meta explore paid versions It has been reported that Meta are exploring options to offer paid versions of both Facebook and Instagram.

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Konnect Agency

APRIL 26, 2023

Curated mailers are the future of marketing and for a good reason! The Future of Marketing: How an Experiential Marketing Agency Harnesses the Power of Curated Mailers As we move further into the digital age, the way businesses market their products and services continues to evolve and expand into the experiential marketing landscape.

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Agility PR Solutions

AUGUST 7, 2018

A quick glance at any social feed shows influencer marketing on the rise, and eMarketer reports that 70 percent of U.S. agencies and brand marketers will likely increase influencer marketing budgets this year. But how can brands effectively implement an influencer strategy? And how do consumers […].

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Prohibition

MARCH 4, 2021

Working with influencers is an effective way to reach and engage with target consumers and is something that most brands include within their social media marketing strategy. When brands chose to partner with the right influencer, the partnership comes across authentically – which is the key to successful influencer marketing.

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Prohibition

NOVEMBER 3, 2023

In the fast-paced world of social media, TikTok has emerged as a dominant force in influencer marketing, standing shoulder-to-shoulder with Instagram. TikTok has arguably become as crucial as Instagram in the world of influencer marketing. Here we’ll explore the rise of TikTok and how it now compares to Instagram.

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5W PR

MARCH 25, 2019

We face a daily reality where online networking, for example, Instagram, Facebook and Twitter create a personalised and highly accessible stage where you can advertise your item and brand.Thanks to its sudden rise in use all over the world, Instagram is viewed as a vital platform to assist you with your business needs.

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Prohibition

NOVEMBER 14, 2023

Social media platforms are evolving and changing just as fast as the seasons are changing this year – take a look at our latest updates round-up: Instagram launches reminder story ads Meta recently announced that reminder ads, which update users about upcoming events, can now be implemented within Instagram stories.

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5W PR

FEBRUARY 20, 2020

Now would be the ideal time for brands to check out and test TikTok, according to Al Zaccaria, co-founder of Linktree, an Instagram bio link personalization platform. The app analytics provider added that TikTok was ranked third in downloads and even beat Facebook and Instagram, which finished fourth and fifth to end the year.

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Ronn Torossian

MAY 30, 2018

For social media users and marketers who no longer want to see pictures of cats and coffees on their news feed, there’s a new feature rolling out. Instagram, the visual social platform owned by Facebook, just announced a feature that offers the power to dictate which posts do or don’t show up on a feed.

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Prohibition

OCTOBER 5, 2023

Instagram introduces broadcast channels Instagram users across the UK have noticed the introduction of Instagram ‘broadcast channels’ following a flurry of notifications as creators rush to hop onto the feature. Planning for 2024 already? These channels allow creators to send direct messages to their followers.

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Prohibition

MAY 22, 2023

Instagram test new UGC tool Instagram are testing a new feature that allows brands to early source user-generated content (UGC). This enables brands to streamline their delivery of authentic marketing campaigns, showing real customer interaction to potential customers. Get in contact today to find out how we could help you.

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Communications Conversations

APRIL 10, 2018

Because the stats lay out a pretty compelling case for consideration right now: The coveted millennial audience increasingly spends a lot of time on Instagram. Instagram trends younger–59% of those ages 18-29 use the platform and 33% of those 30-49 use it. Users are spending more time on Instagram Stories .

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Flack's Revenge

DECEMBER 20, 2018

Today I share Deborah Weinstein’s answers to questions about the challenges confronting social media marketing and digital communications. Are the social media waters still safe for marketing? The thing about marketing is that to fill your net you have to fish where the fish are. Be Helpful.

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Prohibition

MARCH 22, 2023

Instagram’s live shop closes Instagram have recently removed the ability to tag products during live broadcasts. Instagram also recently removed the Shop tab however, as far as we know, Instagram shopping isn’t completely disappearing yet! Product tags are still very much an element.

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5W PR

MAY 18, 2018

The simplest solution could be to turn to influencer marketing. Brands and influencers all over the world are working together to change customer perception and drive sales, whether it’s on Facebook, Twitter, or even Instagram. Want a million followers on a social media network?

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Konnect Agency

FEBRUARY 3, 2022

What an Influencer Marketing Agency Brings to the Table. Working with an Influencer Marketing Agency can bring a handful of engaged, knowledgeable, and well-respected players into the picture who can generate excitement and build buzz for the campaign, while you work on the logistics, safety, and structure of your event.

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Konnect Agency

FEBRUARY 3, 2022

What an Influencer Marketing Agency Brings to the Table. Working with an Influencer Marketing Agency can bring a handful of engaged, knowledgeable, and well-respected players into the picture who can generate excitement and build buzz for the campaign, while you work on the logistics, safety, and structure of your event.

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Prohibition

FEBRUARY 13, 2023

One we’ve been eagerly awaiting is Instagram allowing native reel scheduling, finally! Instagram launches native reel scheduling and new notes feature Instagram’s much anticipated native scheduling has finally been rolled out, allowing users with professional accounts to schedule posts and reels up to 75 days in advance!

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Konnect Agency

NOVEMBER 25, 2019

As of a couple of weeks ago, Instagram began hiding “likes” for some users globally after testing the tactic in some countries earlier this year. Instagram is likely going to make them more widely available in the near future. Algorithm: As of now, the algorithm on Instagram is not changing.

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Prohibition

MARCH 26, 2024

Instagram’s creator marketplace comes to the UK Instagram is expanding its Creator Marketplace – a platform that’s designed to facilitate connections and collaborations between brands and creators. Instagram has opened this up to eight new markets including the UK!

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Deirdre Breakenridge

FEBRUARY 12, 2015

Anyone else remember when advertising, marketing, and public relations functioned like the dinner plate of a picky nine-year-old? So, in a business landscape where an app or life-hack for even the smallest of tasks exists, where does one turn for the newest and smartest marketing and public relation resources? 2) Instagram.

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Cision

JANUARY 11, 2018

2017 was quite a year for marketing and PR professionals. Earned media has become increasingly important with 89 percent of marketing/communications professionals saying they use it to support the demand generation goal of driving brand awareness. How to Make Awesome Instagram Posts on Desktop.

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Communications Marketing Radio Airlines 225

Bianchi Biz Blog

FEBRUARY 1, 2024

We are pleased to share the first in a series of in-depth profiles of a key international market written by one of our PRGN partners. Faces and Markets of PRGN is a new series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

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Communications Conversations

MAY 26, 2022

When it comes to social media marketing, our priorities seem to be messed up. Where do we focus the bulk of our time and energy in social media marketing? Think about how much work it takes for a company or agency to produce one Instagram post. So clearly, social media marketers are SAYING listening is important.

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Konnect Agency

MAY 6, 2022

Your paid social agency can assist in developing these ad strategies and determine the best ad placements for your brand and overall goals. Utilize the right social ad placement to optimize results with the help of a paid social agency. How your paid social agency will pick the perfect platforms.

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Konnect Agency

MAY 6, 2022

Your paid social agency can assist in developing these ad strategies and determine the best ad placements for your brand and overall goals. Utilize the right social ad placement to optimize results with the help of a paid social agency. How your paid social agency will pick the perfect platforms.

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