Shift Communications

APRIL 22, 2015

Sometimes it’s a positive outcome for the client, like an acquisition, that leaves the agency out in the cold. Sometimes there is internal change and a new direction or leadership that chooses to start over with their preferred firm. Clients change agencies. Why do agencies fire clients? It happens. Bad chemistry.

Financial 60

Financial Agency Internal International 60

5W PR

SEPTEMBER 11, 2019

These include strategic planning and communication, new and social media, organizational planning, broadcasting, as well as media relations and writing. The elective courses allow students to focus on particular areas of public relations. Earn Your Spurs.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Maxim Behar

DECEMBER 20, 2022

Many of the people running the world’s biggest agencies are almost invisible on the global stage. We know each other for almost 15 years now, have done numerous projects together within the International PR Organization ICCO, have met several times in Austria and in Bulgaria. And I still envy you so much. See you soon! . Dima Tutar.

Energy 52

Energy Groups Internal International 52

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. The report provides an international perspective on the challenges facing the PR business. The managers of agencies and in-house teams have recognised mental health and wellbeing as critical to retention, utilisation and good work.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

MARCH 15, 2018

Everyone wants to work for an ethical company and takes it personally when corporate actions are misinterpreted or mislabeled. When a crisis strikes, smart companies will mobilize these internal allies, asking their ready-made army of advocates to spread the word.

Employee 70

Employee Crisis Corporate Social Media 70

Prohibition

DECEMBER 13, 2021

Unfortunately, detecting a crisis early is considerably easier said than done. Most crises go unrecognised even as early warning signals appear, submerged in the flood of the everyday operation of an agency or obscured by prejudices, preconceptions, and blind optimism. Setup a crisis communication team.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

5W PR

JANUARY 31, 2024

Internal Communications: Ensures effective communication within the company, keeping employees informed about company developments and fostering a positive internal culture. Employee Advocacy Encourage employees to be brand ambassadors, fostering a positive internal culture and promoting the company’s values.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Sword and the Script

DECEMBER 26, 2023

This year, we saw in-house teams get downsized and agency budgets get reduced. By emotionally being able to ‘read the room,’ which is at the heart of human communication and indeed PR, as it helps for example: PR pro’s discern whether a story idea is suitable to pitch to a publication or not.

Writing 190

Writing Communications Marketing B2B 190

Ethical Voices

MARCH 28, 2022

She provides strategic public relations planning and execution to both companies and marketing and PR agencies. Ellen addresses a number of important ethics issues including: What to do when your ethical values diverge from your employer’s values? What is the most difficult ethical challenge you ever confronted at work?

Ethics 52

Ethics Strategy Real Estate Local 52

MaccaPR

NOVEMBER 30, 2017

To start, the launch of 'Fearless Girl' by agency McCann New York for its financial client, State Street Global Advisors (SSGA), generated 4.6 Notes Pappas, “That’s what was so special about 'Fearless Girl' – the McCann agency let the people who discovered the statue do the talking. promoting a very different kind of bull!

Marketing 76

Marketing Consumer Measurement Financial 76

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. Sorrel doesn’t think so: “Ad agencies do say they can do this stuff, but they can’t.”.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

MaccaPR

JANUARY 6, 2015

Gwen Chynoweth called upon our industry to end the use of the word in " R.I.P. For PR Spin: Ethics, Public Relations and The Imminent Death of ‘Spin’. ". #7. Christina Milanowski is social media director and account supervisor at Minneapolis-based Maccabee , a strategic public relations and online marketing agency.

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48