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Advertising vs Publicity

PR for Anyone

It’s the age-old question… what is more impactful to a businessadvertising or publicity? Both are needed in business but which one is most valuable? 1 – publicity is free – advertising you pay for. #2 The system works! 3 – publicity is what we call “earned media.”

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What to Pitch in October

PR for Anyone

What are you going to pitch the media in October? National Women’s Small Business Month. Pick one of these and start pitching the media today! The system works! what you can pitch your local media for the month of October. Think about what you can pitch in October. It’s almost October.

Pitching 130
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Back to School Media Pitches

PR for Anyone

Most kids went back to school this week and it’s a great time to position yourself as an expert and start pitching the media! Think outside of the box on what value you can provide related to back-to-school and pitch those stories starting today and for about the next 30 days. The system works! What can you pitch?

Pitching 130
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Pitching News Today

PR for Anyone

The system works! By knowing the types of stories you could pitch the media today, it positions you in a way that you can be that person in the media on a regular basis, be the expert in your industry, and really be seen with more authority and more credibility. PR FOR ANYONE. Anyone can get publicity! It really is PR for ANYONE.

Pitching 130
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Why Publicity?

PR for Anyone

Watch this week’s PR Tip here: Everyone knows what advertising is but why should they consider publicity? With advertising, YOU direct the message and it’s pretty clear that that is the case because you are paying for it. ” We LOVE to get these and we get them quite frequently because the system works.

Publicity 130
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Easy Trick to Land in the Media

PR for Anyone

Don’t pitch what everyone else is going to which is end-of-year wrap-ups, 2023 predictions, resolutions, weight loss, and organization… you’ll never cut through the noise But if you pitch something they aren’t expecting… you give the media a “WOW! The system works! PR FOR ANYONE.

Media 130
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Land Stories

PR for Anyone

I made so many mistakes when I first started pitching. I didn’t realize there was a system and a calendar to pitch the media. I was pitching national magazines a few weeks before I wanted to appear in them. I pitched holiday gift guides in November. Lots of pitching failures led me to figure out the system.

Pitching 130