Trending Articles

What Do Financial Earnings and Comic Books Have in Common? | Business Wire Blog

Business Wire

The dawn of the real-time Internet brought a new kind of investor audience for companies to consider. Investors previously placed stock orders with brokers, but now they can buy and sell stocks on their own via online trading platforms such as E*TRADE and TD Ameritrade or mobile apps like Robinhood.

How to build a compelling business case for PR investments


Welcome back to our blog series about building a PR business case and securing the investment! This week, we’re walking you through the mechanics of developing a strong business case for PR. Business cases are designed to answer these four essential questions: Why are we doing this?

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PR Tips On Industry Awards For B2B Tech Companies

ImPRessions - Crenshaw Communications

As high-growth tech companies expand their public relations efforts, they often want the recognition that comes with industry accolades. But for the uninitiated, the vast awards ecosystem within different industries can be a mysterious black box.

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PR Strategies for New Businesses

Ronn Torossian

Public relations efforts are crucial for new businesses that are looking to get serious about grabbing the attention of customers and other industry professionals.

How Startup Leadership Can Inspire the Team to Deliver Results and Become Great

Inspiring the team to do their best, break through barriers and achieve milestones is the core responsibility of the startup leadership. Inspiring people to do great requires installing confidence and the ability to learn from setbacks and failures.

Why leaders must erase the stigma against taking time off

PR Daily

Sarah Plaster, Aflac’s organizational comms director, unpacks the top findings of ‘The 2021-2022 Aflac WorkForces Report.’.

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How to Get Free Publicity Now (Real Estate Agents)

PR for Anyone

Make sure to Like and Subscribe to our You Tube Channel by clicking HERE so you know about all of our great videos like this right when they come out. If you want to get free publicity right now, you want to be newsjacking. .

How are brands responding to the acceleration of e-commerce? Sadly, not with better CX

Agility PR Solutions

With all the focus on the “journey” and the “experience” in brand and retail marketing these days, you’d think that communicators would be zeroing in on some substantial strategy for delivering better CX.

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4 (More) Expert Tips for Measuring the Impact of PR


Answers to your pressing questions about media monitoring and PR measurement. PR Measurement

Mars Wrigley’s Allyson Park shares top skills for rising comms pros

PR Daily

The global vice president and mother offers advice for aspiring leaders to build their careers. What is the path for aspiring communicators to rise to the top of the profession? “I

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

5 Tips for (Re)connecting with Journalists in the New Normal


Yes, it is cliché to talk about how COVID has changed everything about the way we do business these days but, well, it really has changed everything. Just ask any PR pro.

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Are You REALLY Ready for a PR Push? 10 Questions to Ask Yourself First

Garrett Public Relations

It’s a noisy environment out there. With EVERY brand competing for a customer’s attention, it isn’t easy to stand out. Often I talk with prospective clients who think public relations will be the answer to all their visibility challenges. Alas, it’s not a magic potion.

Frustration over ID authentication turning consumers away from brands

Agility PR Solutions

According to new CMO Council research, frustration with cumbersome and repetitive authentication processes are overwhelmingly causing consumers to search for brands and digital experiences that securely unify and simplify identity verification.

UK Media Moves including The Times, ITV News, The Sun and more


Johanna Noble has joined The Times & Sunday Times as Editor of Times Money Mentor; Carly Bishop now Head of Planning for ITV News; Felicity Cross appointed Deputy TV Editor at The Sun. Media Blog

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Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Music industry PR pro Wes Davenport shares hope for PR’s virtual future

PR Daily

Even for an industry that is built on in-person interaction and performance, some digital tools offer a broad new horizon for reaching media outlets and driving awareness.

Communication is changing fast says new GCS head Simon Baugh

Stuart Bruce

Good Job! Complimenting Competitors in Marketing can Tip Sales in Your Favor [Research]

Sword and the Script

Research out the Fuqua School of Business involving 4,000 people finds complimenting competitors likely to tip buyers in your favor. I’ve had many clients and former employers that were sensitive to any mention of the competition over the years.

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Why healthcare PR agencies should require the COVID-19 vaccine

Agility PR Solutions

Requiring my team at MediaSource, a public relations agency that works mainly in health care, to get vaccinated against COVID-19 was the right thing to do. That’s why I mandated that my team get the shot a full month before President Biden announced his vaccine requirements.

A CHRO’s Perspective on Substance Use in the Workplace: Supportive Strategies to Help Your Workforce Thrive

Speaker: Smita Das, MD, PhD, MPH, Medical Director, Psychiatry and Naj Wright, MBA, C-Suite HR Executive

Through advances in technology and access to care, managers can be empowered to serve as the front line of defense to help identify employee AUD and SUD concerns before they escalate. Understanding AUD and SUD, and providing tools for your workforce to overcome the challenges that they pose, is key to fostering strong mental health at work. Join us for this important how-to discussion.

11 Entertainment News Sites That Top the Charts


Each month we highlight several news sites under a timely category. Here are some of our favorites for music and entertainment news. Media Blog

7 communications lessons from air travel mask rules

PR Daily

A PR pro reflects on her recent travel and how messages about masks are being delivered and received as the COVID-19 pandemic lingers. I’ve traveled on commercial airlines seven of the last eight weeks. I’ve been in large-market airports and smaller markets with regional service.

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#MediaMonday – Lee Patterson

HMA Public Relations

It's #MediaMonday! Today's feature comes from Lee Patterson, a sports radio host and director at KATO 1230 AM. Learn more about the voice of Gila Valley and eastern Arizona prep sports! Media Monday KATO Lee Patterson

Holiday food and beverage trends in 2021


If it seems as if fall and winter promotions started early, it’s true – we noted in our latest holiday food and beverage trends report that holiday foods and beverages began to trend in July, priming buyers for the festive season.

The Growth PR Playbook

PR and communications now rely on data-driven, real-time, iterative storytelling with metrics that help to manage crises, get ahead of the competition, and impact the bottom line. Learn how to build a Growth PR plan in this Onclusive whitepaper.

New study offers clearer picture of critical holiday shopping season—will your brand thrive?

Agility PR Solutions

As brand marketers anxiously bite their nails fretting over the 2021 holiday shopping forecast, new large-scale research from PowerReviews sheds new light on consumers’ plans for this critical season—and contrasts this year’s consumer sentiment with its survey results from 1 year ago.

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UK Media Moves including The Guardian, The Independent, and more


New role for The Guardian's Mark Brown; Laura Hampson commences role as Deputy Lifestyle Editor at The Independent; Rachael O’Connor now Entertainment Reporter for Media Blog

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How companies and comms pros can reach remote workers via video

PR Daily

Catch this free webinar to get your virtual messaging chops up to speed. As the pandemic drags on, companies and employees alike are struggling to stay in synch. With all the transformation we’re experiencing at once, it’s tough to keep up. And many are finding it even harder to stay in touch.

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Is the Press Release Dead? No Way


A professor friend from the west coast last week lamented the fact his college stopped teaching press release writing, claiming such news conveyance is outdated and no longer relevant in the current digital age.

Generating Leads with Facebook: A Guide for Businesses

In this Facebook guide for businesses, we’ll help you strategize with tips and techniques straight from our playbooks. We also let you in on the best practices for improving your lead gen campaigns, starting with a review of your performance metrics.

Fake Reviews Could Cost You

HMA Public Relations

Posting a review for your own business can cause more trouble than you may think. The Federal Trade Commission is cracking down on businesses that post misleading and fake reviews, forcing them to pay a hefty fine. Learn why Abbie Fink thinks you should never take that risk.

Making content count: How communicators use content experience platforms to engage buyers

Agility PR Solutions

Communicators are getting a big chunk of the job done with their content, but many are failing at the most critical content function.

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Media Moves at Entertainment Weekly, Forbes & Fortune, The New York Times Announces Multiple New Hires


Joshua Rothkopf joins EW, NY Times added three cooking columnists, and more. Media Blog

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