Sword and the Script

MARCH 5, 2024

Despite this, the company’s chief executive, Rob Stone, told customers in the email correspondence: ‘Please be assured that there is no evidence that any financial, banking, log-in credentials or sensitive information has been compromised.’” Sumera previously acquired SocialChorus, an internal comms platforms for $100 million in 2020.

Software 126

Software B2B Pitching Data 126

Sword and the Script

JUNE 6, 2023

PR has a reputation for being notoriously slow to adopt technology – so if you want an easy way to get ahead of your peers – try experimenting with this stuff a little bit. Like other vendors that have already released features or products, the Meltwater gAI feature is based on OpenAI technology, which is the company behind ChatGPT.

Survey 146

Survey Software B2B Pitching 146

Sword and the Script

JANUARY 9, 2024

In this edition: Cision silently rebrands HARO; Meltwater’s dealmaking continues; PR tech briefs and mentions content picks There have been so many private equity (PE) deals among PR technology companies, that it’s easy to lose track of who owns what. Then in September 2022, Meltwater announced a “review of strategic alternatives.”

Brand 149

Brand Branding Reddit Pitching 149

Sword and the Script

FEBRUARY 2, 2022

SEO vendor that dabbles in PR technology buys an audience and adds an influencer to their team. Since Semrush is a public company, the price tag would be deemed financially “immaterial” to the business operations. That acquisition opened up the potential for a new technology competitor in PR – attacking from the flanks.

SEO 132

SEO Content Marketing Marketing Software 132

Stern + Associates

SEPTEMBER 22, 2022

Leaders that strive to improve workplace culture, offer meaningful benefits, and commit to mental health from the top down can make a considerable impact on their organization’s financial, emotional and social health. When organizations invest in mental health, it’s better for employees and better for business.

Employee 62

Employee Leadership Exercises Mobile 62

Stephen Waddington

APRIL 29, 2020

Models from the last century, and the century before, will be redundant with a need to refocus the way society operates, rethink what constitutes value and reform political, societal, economic, environmental and technological activity. If not, we’re dinosaur bones.

Leadership 96

Leadership Construction Resources Community 96

Sword and the Script

DECEMBER 28, 2022

Communicators found their influence grew with executives, even as the functions they performed evolved in 2022; PR and marketing alike battled to win trust amid clutter, noise and skepticism. Consulting firm Burton-Taylor International published a report finding annual spending on PR “media intelligence solutions” grew 14.7%

B2B 116

B2B Marketing Survey Software 116

Critical Mention

JUNE 12, 2018

Just this past year, FIFA vice president Sepp Blatter took at least one million dollars in bribes to vote for Qatar to host the 2022 World Cup. This insurmountable blunder is costing Blatter his international reputation and is casting a dark cloud over FIFA’s reputation as a whole. Qatar bribes. SCHEDULE A DEMO.

Crisis Communications 69

Crisis Communications Crisis Construction Leadership 69

Maxim Behar

APRIL 11, 2024

Host: So, what do we say to those who've left Bulgaria not because of the financial opportunities but because they don’t like the environment? Just observe the videos shown on international television, if shown at all. If we rewind ten years back, we'd distinguish between the pre-COVID era of 2019 and the post-COVID era of 2022.

Television 58

Television System Interviews Travel 58

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Internal comms takes center comms stage in hybrid work. There is no order of merit, these predictions are listed by the order in which they were received.

Marketing 189

Marketing Content Marketing Data Social Media 189

Sword and the Script

DECEMBER 26, 2023

But it’s easy to imagine this technology being used in more subtle but dangerous ways, such as politicians ‘saying’ things that are not totally out of character but more extreme or subversive than anything they would really say. .” Clear and present AI “A renewed focus on and commitment to internal communications.

Writing 192

Writing Communications Marketing B2B 192

Sword and the Script

NOVEMBER 9, 2021

Fraudulent press releases go out on two major wire services; IR comms platform Q4 has $100M IPO; internal comms tech strives to overcome email deluge; Innodata CEO talks up AI in Agility PR on an earnings call. Here’s the monthly PR Tech Sum rounding news and links from the world of PR technology. Financial avengers.

Software 93

Software Banking Technology Data 93

Stern + Associates

DECEMBER 6, 2022

Pulitzer Prize-winning author and Vice Chairman of S&P Global Daniel Yergin , the world’s preeminent authority on energy, geopolitics and the global economy , explores how great changes in international politics, technology and the environment will reshape the world and drive us into the future.

Energy 62

Energy Government Policies Leadership 62