The Proactive Report

JUNE 17, 2020

Key findings: Journalism matters again – there has been a sharp uptick in the use of TV and digital news due to the pandemic. Facebook and other social media groups are now used on average by around a third (31%) for local news and information. This information might give you a reason to rethink your 2020 PR strategy.

Instagram 165

Instagram Groups Social Media Journalism 165

NewsWhip

FEBRUARY 7, 2020

Week 1: December 2019 / January 2020. January 2nd 2020. Over the course of this week, there were fourteen articles combining for around 1,500 engagements, so there was relatively little pickup outside of local sources and blogs. Week 2: January 6th – 12th 2020. january 8TH 2020. January 9TH 2020.

Journalism 163

Journalism Viral Writing Report 163

NewsWhip

JULY 21, 2020

People paid more attention to news from mainstream sites and less attention to Iffy sites, at least if the URLs that were most shared on Facebook and Twitter provide any indication. In late February, we noticed a drop in the Iffy Quotient: fewer of the popular URLs on both Facebook and Twitter were coming from Iffy sites.

System 78

System Facebook Twitter Software 78

Sword and the Script

DECEMBER 10, 2019

And now on with the marketing and PR predictions for 2020. In 2020 I think we will see analytics playing a bigger role in helping teams become more proactive in their approach with customers and less reactive. Podcast advertising revenue will exceed $1 billion in 2020. Indeed, my own predictions are at the very bottom.

Marketing 105

Marketing Content Marketing Advertising Advertising 105

Stephen Waddington

JUNE 25, 2020

The Reuters Institute Digital News Report 2020 is a challenging read. Local news is most valued but is on life support. But in both these countries a significant minority are now taking out more than one subscription, often adding a local or specialist publication. The future of news is complicated. There are no easy answers.

Newspapers 103

Newspapers Print Local Television 103

NewsWhip

DECEMBER 9, 2020

With the election dragging on through the first week of November, the month was a political one in terms of the top content that went viral on Facebook. This analysis includes English-language content from publishers, ranked by Facebook likes, shares, and comments to their web content, ranked by domain. Let’s get into the details.

Facebook 78

Facebook Viral Healthcare Journalism 78

Sword and the Script

DECEMBER 20, 2022

As Meta (Facebook) languishes, new platforms are emerging to meet the opportunities ahead. Local news and indy journalism more trusted. “I I predict the continued rise in readership of local news channels and independent journalism. 2020: 30 Pragmatic Marketing and PR Predictions for 2020.

Marketing 196

Marketing Content Marketing Data Social Media 196

Communications Conversations

OCTOBER 29, 2014

Twitter and Facebook are the new newsfeeds. One of the things I appreciate most about my local paper is that they hire and employe professional journalists. People who are trained in journalism. Learn about LOCAL news–you know, that place where you live? But, you really distrust your local newspaper?

Newspapers 152

Newspapers Print Local Instagram 152

Stephen Waddington

MARCH 15, 2021

The PRCA Census for 2020 showed 12% non White professionals in the industry. In Australia passed the Sharing of Abhorrent Violent Material Act in 2019 introduces criminal penalties Decisions by Amazon, Apple, Google, Facebook and Twitter in early January were a first step but there is sustained pressure on them to take more meaningful action.

Google 119

Google Data Government Social Media 119

NewsWhip

JANUARY 16, 2020

More than that, 2019 was a lesson in the power of local news to bring issues to a national audience. In the top five for all of 2019, we have two amber alerts, both from local publisher Fox 32 Chicago. Katherine is a Content Strategist working at the confluence of journalism + marketing. an hour to clean up the city.

Web 103

Web Local Journalism Storytelling 103

Victorious PR

FEBRUARY 22, 2023

I started Victorious PR in 2020 and grew it to 7-figures in the first year by WORD OF MOUTH ALONE. and Wall Street Journal just BEGGING us for a quote from a small business owner just like you! We drop those journalistic opportunities into our Facebook group for your team to take advantage of every. Hint: Word of mouth, IS PR.

Publicity 52

Publicity Video Pitching Google 52

Stephen Waddington

DECEMBER 15, 2021

In the past year Facebook has proven unfit to regulate itself. Researchers are beginning to understand the impact of Meta’s Facebook platform on Brexit and the US election both directly and through misinformation. Facebook took down 1.3 million fake accounts between October and December 2020. It clearly isn’t enough.

Publicity 128

Publicity Government Guidelines Facebook 128

NewsWhip

FEBRUARY 26, 2021

Its cross-cultural insights are widely cited in media outlets such as The Financial Times, The Wall Street Journal, The New York Times, The Economist, Fortune, Forbes and others. You can see that in May of this year (2020) we actually went back out in the field. You can follow Tonia on Twitter at @tonia_ries. Paul: And suppliers?

Brand 78

Brand Branding Media Government 78

NewsWhip

NOVEMBER 17, 2020

This analysis includes English-language content from publishers, ranked by Facebook likes, shares, and comments to their web content, ranked by domain. Additionally, these rankings do not include media natively uploaded to a Facebook Page, such as a Facebook video. The top publishers of October 2020. million engagements.

Facebook 88

Facebook Journalism Analysis Web 88

Flatiron Communications

DECEMBER 22, 2020

For many, it would seem unusual, if not highly suspect, for a long-time public relations executive to opine on the state of journalism and to offer remedies for its preservation. Facebook pages in the last 24 hours are from: 1. — Facebook's Top 10 (@FacebooksTop10) December 17, 2020. Dan Bongino 2. Trump 5. .

Journalism 41

Journalism Local Facebook Report 41

Flatiron Communications

JANUARY 7, 2021

For many, it would seem unusual, if not highly suspect, for a long-time public relations executive to opine on the state of journalism and to offer remedies for its preservation. Facebook pages in the last 24 hours are from: 1. Jay Sekulow — Facebook's Top 10 (@FacebooksTop10) December 17, 2020. Dan Bongino 2.

Journalism 36

Journalism Local Facebook Report 36

NewsWhip

MARCH 25, 2020

You may have read Kevin Roose and Gabriel Dance’s excellent piece in The New York Times on Monday about the sheer amount of traffic publishers are seeing from Facebook as a result of the coronavirus pandemic. . Facebook engagements to web articles about coronavirus, Trump, and Biden in 2020. It’s not even close.

Facebook 174

Facebook Crisis Report Data 174