PR Coverage May have a Bigger Influence on SEO than Links
Sword and the Script
FEBRUARY 23, 2021
Many of the PR media monitoring tools use domain authority as a measure of coverage quality. — Robert Ramirez (@ramirez_robert) November 23, 2020. That's why digital PR has such amazing (but hard to measure) ROI: getting on podcasts, blogs, news sites, social feeds, webinars, etc.
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