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How to Pick the Perfect Time for Your Next Trade Show Product Launch

Beyond PR

There are many advantages to timing new product or service announcements around trade shows. For one, getting the media attention is easier since the press are already looking for big announcements coming out of the show. Before the show.

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The Perfect Pair: How to Use Events to Amplify Major Company Announcements

Cision

When companies plan communications for the year, they tend to time out major company announcements around trade shows for fear that announcing it at a show could take away from the big news — keeping a good pairing apart. For example, a company, Kraton, unveiled a new brand identity at K 2016. Timing is everything.

Company 222
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The Perfect Pair: How to Use Events to Amplify Major Company Announcements

Beyond PR

When companies plan communications for the year, they tend to time out major company announcements around trade shows for fear that announcing it at a show could take away from the big news — keeping a good pairing apart. . For example, a company, Kraton, unveiled a new brand identity at K 2016. Timing is everything.

Company 68
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Whetting Asia Pacific’s Appetite — One Story at a Time

The Hoffman Agency

While it’s all good for business, how do you conduct PR for a trade show beyond the straightforward press release? They were thrilled to report that: Attendance for the 2017 hit a record-high of 55,111, a 30 percent increase from 2016. While these numbers don’t lie, what do they actually mean for our client?

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#PRStudChat 11/15 Discussion: From Student to PR Pro & Transitioning Into the Workplace

Deirdre Breakenridge

On Tuesday, November 15, 2016, at 8:30 p.m. Siera is responsible for the development and execution of WebMax’s business and marketing plans, lead generation strategy, digital marketing campaigns, national trade shows, and building and maintaining the company’s social media networks.

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Whetting Asia Pacific’s Appetite — One Story at a Time

The Hoffman Agency

While it’s all good for business, how do you conduct PR for a trade show beyond the straightforward press release? They were thrilled to report that: Attendance for the 2017 hit a record-high of 55,111, a 30 percent increase from 2016. While these numbers don’t lie, what do they actually mean for our client?

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The number-one challenge facing social media advocacy programs (and why it really isn’t a challenge at all)

Communications Conversations

But, overall, my sense was these types of programs are growing, the people who manage them are fairly happy with how they’re going, and those people are still facing the same primary challenge they faced in 2016. Would you post even 1-2 posts a week about your organization’s recent participation at a trade show?