Sword and the Script

DECEMBER 10, 2019

Data and analytics capabilities will mature to allow companies to predict the best possible experience and communication touchpoints throughout the entire customer journey. 3) Brands blur the lines between company and friend. Investing in product marketing teams (especially for smaller companies) will take priority.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

MaccaPR

MARCH 18, 2015

Remember when public relations required you to persuade gatekeepers – news editors, TV and radio producers and reporters – to carry your company or client''s content to their audiences? This was the focus of a March 2015 event co-sponsored by Maccabee Public Relations and Minnesota PRSA. March 4, 2015. March 4, 2015.

Content Marketing 48

Content Marketing Financial Marketing Analytics 48

MaccaPR

OCTOBER 26, 2015

It was a time when the very words “public relations” were scrubbed from the titles of corporate PR Directors. Even today, a Google search on the words “Death of Public Relations” generates 108,000,000 results - including giddy articles titled “The Many Deaths of Public Relations,” “The Death of PR Agencies,” and “Corporate PR Is Dead.”

Content Marketing 48

Content Marketing Marketing Advertising Advertising 48

The Proactive Report

MARCH 31, 2015

DOWNLOAD THE FULL INFOGRAPHIC OF THE FINDINGS. The 2015 Media Trends and Online Newsrooms report was released this week during a webinar hosted by Sally Falkow, President of PRESSfeed and a Sr. This opens the door for companies to work with the media and provide industry news and branded content to the media.

Trends 100

Trends Media Case Study SEO 100

The Proactive Report

MARCH 31, 2015

DOWNLOAD THE FULL INFOGRAPHIC OF THE FINDINGS. The 2015 Media Trends and Online Newsrooms report was released this week during a webinar hosted by Sally Falkow, President of PRESSfeed and a Sr. This opens the door for companies to work with the media and provide industry news and branded content to the media.

Trends 100

Trends Media SEO Analytics 100

PR Conversations

OCTOBER 20, 2015

Sometimes I think it would be great to work again in a corporate environment, where everyone is striving toward a goal for a common organization. In terms of a specific company, I’d like to go somewhere that has a start-up culture. Several companies come immediately to mind. It’s an “everyone drank the Kool-Aid feeling.”.

Conference 40

Conference Meeting Case Study Film 40

MaccaPR

FEBRUARY 10, 2015

Corporate Video Producers Take Note: See how Swift addresses the camera in a conspiratorial whisper, the lens a foot from her face, as she takes you (yes, just you alone – except for the other 2.4 Fortune 1000 companies market as if being a thought leader means exuding Greek God-level certainty. million viewers) into her confidence.

Social Media 48

Social Media Marketing Media YouTube 48

Frederik Vincx

DECEMBER 11, 2015

This guide is intended as your roadmap for real change in your company. Value demands are the work clients pay companies to do. It is the reason that the company is in business. You will be surprised at how much waste your company creates. It takes time. Track the failure demands in your value overview quadrants chart.

How To 60

How To Software System Employee 60

Waxing UnLyrical

SEPTEMBER 28, 2015

Eight things companies want from their PR agencies. Public relations in India: Climbing up the value chain [infographic]. The traditional approach is dead,” says Amit Misra of MSLGROUP, as an introduction to this infographic. the six principles you need to consider in order to publish your brand successfully.

Infographics 40

Infographics Television Conference Writing 40

Waxing UnLyrical

SEPTEMBER 23, 2015

According to this IAMAI-KPMG report , India has over 350 million Internet users as of June 2015; this number is expected to increase over 500 million by 2017. A quick crisp e-mail with images or infographic has a better chance of catching the media’s fancy than long pitch notes or press releases. million impressions on Twitter.

Google 40

Google Trends Community Twitter 40

Waxing UnLyrical

APRIL 6, 2015

Why: “For personal crowdfunding campaigns, the quest/voyage story works the best as a way to pull people into your fundraising journey,” states Rob Wu in this WUL classic that takes a look at an interesting infographic from craigconnects. I know this makes two posts promoting a client/event, but it’s a really cool event.

Community 40

Community Local Nonprofit Storytelling 40

The Proactive Report

JANUARY 30, 2015

On Wednesday January 28, 2015 PRSA LA chapter met for their annual State of the State of PR review. Rob Six, Senior Vice President of Corporate Communications, Roll International. 59% od companies surveyed late last year say hiring of content marketing is imminent. ” I was part of the panel along with -.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100