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Changes in journalism impacting PR

Prakkypedia

In a recent PR Daily post , Mike Schneider wrote of the ‘4 ways journalism changes are affecting PR’. The Australian Senate Select Committee on the Future of Public Interest Journalism released its findings in February 2018. PR pros (and the general public) have increased access to journalists through social media.

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Earned Media: 3 PR Studies Quantifying the Impact of Media Relations on Sales [UML]

Sword and the Script

1) Earned media is sales enablement. A tech PR firm recently published a study that showed promising effects media relations can have on the sales cycle for B2B marketing organizations. Full report: The Role of Media Relations in the Sales Cycle by ARPR (reg. 2) Earned media can drive sales.

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Meet the Media: Cristina Commendatore, Editor in Chief of FleetOwner

Bianchi Biz Blog

Also on our radar these days is anything related to electric trucks, charging infrastructure, and fleets’ efforts to reduce carbon emissions and improve fuel economy. I covered Hurricane Sandy in Connecticut in 2012. How long have you been in journalism and how did you get started? Just this year, FleetOwner won a Jesse H.

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Meet the Media: Vince Bond, Reporter at Automotive News

Bianchi Biz Blog

How long have you been in journalism and how did you get started? I completed six internships at various outlets in Michigan and Ohio before getting hired at Automotive News in 2012, my first full-time gig. The biggest thing for me is timeliness. I was born and raised in Saginaw, Mich.

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Meet the Media: Josh Fisher, Executive Editor or FleetOwner

Bianchi Biz Blog

Covering Hurricane Sandy in 2012 was an adventure that included a lot of adrenaline and little sleep in the “early days” of using social media for good. I believe those are the stories that readers can relate to—or want to connect to. How long have you been in journalism and how did you get started?

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The Race Back to Actual News

David PR Group

More than 15 years ago, I began telling people that the Internet might kill newspapers but that it won’t end journalism. Remember, journalism was created to educate, inform, and persuade people, and our nation’s first journalists were not writing to please advertisers.

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Journalists step up their digital game

The Resolution Blog

Overall, Google aims to "promote innovation in digital journalism" and invest in improving journalist's digital skills. We can be sure of seeing a change in how the media operate. We can be sure of seeing a change in how the media operate. 1 tactic, media relations? The good news is help is at hand.

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