Cision
JUNE 7, 2017
How to Earn Brand Recognition. In 2012, I responded to a query that said, “Do you have a product you want to take to the next level (national television).” Being featured on national television and in prominent publications has exposed my business to millions of potential customers. It’s a game-changer!
Onclusive
OCTOBER 10, 2017
Since 2012, AirPR Software has provided PR and content marketing professionals with reporting and analytics that actually matter to the C-Suite and core stakeholders. Users can now view and analyze global television and radio coverage., Workflow-driven Navigation. Broadcast monitoring. What’s coming next for AirPR Analyst?
The Stalwart Blog
FEBRUARY 24, 2015
wordpress.com/2012/05/22/will-los-angeles-have-an-nfl-team-ever-again/ . This total room night volume may not necessarily be great but every televised game is a commercial for San Diego. Keeping the Chargers in San Diego is not debatable on its brand value to the City, but more on the public will. I hope they stay.
Sword and the Script
NOVEMBER 26, 2016
In an age of ad blocking, brands have to transition away from solely sponsoring or being associated with the content their customers or prospects want or need. Instead, brands have to also produce the desired content. Big Brands: Content Marketing isn’t a Campaign, It’s a Culture. It’s well worth a read as well.
Cision
MARCH 31, 2017
This past December, CBS Television Distribution named Sharon Hoffman to the role of Executive Producer of Entertainment Tonight and the Insider. Hoffman is a veteran of the industry, previously working as the Executive Producer of Weekend News at CBS, and helping to re-launch CBS this morning back in 2012.
Sword and the Script
MAY 11, 2019
The online newsroom has always attracted a lot of visitors – and these have always been neglected by brands. Full report: The Effects of Traditional and Social Earned Media on Sales: A Study of a Microlending Marketplace (2012) published in the Journal of Marketing Research by Andrew T. d) Online newsrooms still matter.
MaccaPR
JUNE 1, 2016
If you’ve ever read a Buzzfeed article, you know that brands are capitalizing on the opportunity to publish their own brand stories in the context of news distribution. New York Times article while scrolling through your newsfeed — only to realize halfway through that it was actually sponsored by a brand, like.
Expert insights. Personalized for you.
319 
Let's personalize your content