Sword and the Script

JANUARY 28, 2020

Listen is where you establish searches and monitor media, including social media; Connect is the media contacts database – with an interesting twist; Publish allows you to publish releases, blogs and send pitches; Amplify allows you to showcase user generated content – like social media posts; and. Measure is the dashboard and analytics.

Software 115

Software Tools Publicity System 115

Sword and the Script

JANUARY 3, 2023

Internal communications: PR practitioners may also be responsible for communicating with employees and stakeholders within an organization. This is very old – like circa 2010 old. Should companies hire public relations people internally? There are pros and cons to hiring public relations (PR) professionals internally.

Interviews 99

Interviews Publicity Technology Social Media 99

Cision

NOVEMBER 2, 2015

Imagine the strength of your media pitch or the engagement of your content with a unique interactive chart or two to illustrate your points. As an example in each instance, I used 2010 fire incident data from Cincinnati for the data in my charts (about 12,000 rows of data). It is a free up to.5 5 GB and 50 columns.

Data 120

Data Tools Google Examples 120

Cision

NOVEMBER 2, 2015

Imagine the strength of your media pitch or the engagement of your content with a unique interactive chart or two to illustrate your points. As an example in each instance, I used 2010 fire incident data from Cincinnati for the data in my charts (about 12,000 rows of data). It is a free up to.5 5 GB and 50 columns.

Data 120

Data Tools Google Examples 120

Communications Conversations

DECEMBER 13, 2019

“While I had been following the Minnesota Public Relations Blog since close to the beginning, I started volunteering as a contributing editor in 2010 when Ryan and I were colleagues at Risdall McKinney Public Relations. ” Brant Skogrand, assistant news editor, University of St. The most popular posts on the blog were (naturally!)

Blogging 78

Blogging Agency Community Local 78

Sword and the Script

FEBRUARY 11, 2017

Research for PR Pros on B2B Messaging, Pitches and Clickbait [UML] . The internal politics and unforeseen technology hurdles post-audition sometimes relegate big businesses to squeezing the last bit of remaining revenue without ever making improvements. NZ, Passing Time 2010 ( Public Domain ) . Help Humanize Marketing?

Tools 60

Tools Pinterest Marketing Media 60

Journalistics

MARCH 15, 2015

The challenge for most organizations will be selling the value of big data internally, as it’s costly to fund the tools and people required to be successful. Entrepreneurs enter an elevator at the activation and have 60 seconds to deliver their pitch. I still remember playing Foursquare with the founders back in 2010.

Trends 56

Trends Big Data Mobile Conference 56

Contently - Strategy

MAY 7, 2020

But there was one part that I had to learn how to master as I got more experience: the art of the internal sell. But, if you fail to make an internal case for your content, your plan will never get the buy-in or budget it needs to succeed. Instead, you want to focus on a few key results that your internal stakeholders care about.

Content Marketing 145

Content Marketing Marketing Case Study Internal 145

Waxing UnLyrical

JUNE 7, 2011

when PRSA’s 2010 International Conference was held in DC last October. I first came across the folks at Traackr. Actually, I didn’t come across them so much as they introduced themselves to me via Twitter and email, and asked to see if we could meet up since they’d be in town.

System 90

System Twitter Facebook Examples 90

Waxing UnLyrical

DECEMBER 16, 2010

It’s one of the reasons I’ve felt so at home during the last few PRSA International Conferences. removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment Show More Trackbacks Tweets that mention Talking The Social Media Walk | Waxing UnLyrical -- Topsy.com says: December 16, 2010 at 7:04 am [.]

Social Media 89

Social Media Media Facebook Twitter 89

Waxing UnLyrical

JANUARY 27, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 15 Reasons Your PR Pitches Suck January 27th, 2011 Tweet In the genes? I can’t tell you how many pitches I received that were so bloviated, they would have made Alec Baldwin jealous. And that was it.

Pitching 111

Pitching Facebook Interviews Twitter 111

Waxing UnLyrical

JANUARY 13, 2011

When I built a case for creating it, I focused on showing how the site would be a greater asset to our institution than the internal print publication I managed. But that was the case even with the internal print publication… unearthly, jaw-dropping amounts of it. So pitching the merits of going paperless was a no-brainer.

Blogging 68

Blogging How To Print Facebook 68

Waxing UnLyrical

NOVEMBER 30, 2010

In my previous position as the managing editor of the University’s internal publication, I spent a lot of time (and still do) interviewing members of the campus community (faculty, staff, students, alumni, community partners, etc.). The goal was to find a better way to share the University of Regina ’s story. It was a great idea!

Blogging 60

Blogging How To Social Media Community 60

Waxing UnLyrical

SEPTEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Problem With PR September 14th, 2010 Tweet You know what the problem with PR is? Today, a regional story can be seen by international audiences. Most PR pros (and firms).

Facebook 106

Facebook Twitter Education Industry 106