Waxing UnLyrical

JANUARY 24, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff. Why do I like it?

Tools 99

Tools Marketing Nonprofit Mobile 99

Waxing UnLyrical

OCTOBER 19, 2010

If web metrics from these local sites start showing less referral traffic from Google, then it’s surely possible that Google Instant is, at least in part, to blame. To capitalize on this effect, each web page should have an attractive meta-description tag, and landing pages should be "sticky" with both content and user-interface.

Google 101

Google Nonprofit Engineering SEO 101

MaccaPR

DECEMBER 10, 2014

based Internet marketing agency that caught our eye with its savvy pay-per-click advertising management, Web development and digital design services. The moral of the story for marketers: SEO, PPC, social media – it’s all tied together. Clint is co-founder of ThinkSEM , a Roseville, Minn.-based Well, I was sorely mistaken.

SEO 98

SEO Interviews Blogging Engineering 98

Waxing UnLyrical

NOVEMBER 17, 2010

It’s not just thinking about writing that I’ve been engaging in. Image: mj*laflaca via Flickr , Creative Commons It’s about how that writing looks. Ann Wylie gives you some funny formulas to spice up your writing Thanks so much for stopping by WUL! D’oh, you say. Pull out the bag of tricks.

Blogging 86

Blogging Writing Facebook Twitter 86

Waxing UnLyrical

FEBRUARY 1, 2011

Seth mentioned using web analytics, and acknowledged that correlating PR activities to offline business outcomes is more difficult. Jim is a total web analytics guru, and I’m stoked that he’s making time in his busy schedule for our chat. Finally, what are some cost-effective ways of correlating outputs to outcomes?

Measurement 77

Measurement Publicity Web Analytics 77

Waxing UnLyrical

OCTOBER 1, 2010

As usual, the community came up with gems to share with others (and you), including talking about how our measurement journey has changed over time And sharing resources, like Katie Paine’s social media measurement checklist , and IPR’s new website. The community’s generosity of spirit never ceases to amaze me.

Measurement 58

Measurement Tourism Community Social Media 58

Journalistics

JANUARY 3, 2016

For the quantitative input – because numbers don’t lie – I did a thorough review of our Google Analytics data going back to 2009 when we launched. Questions like, “Do I enjoy writing for Journalistics?” In doing the self-assessment, I asked myself a lot of questions.

Blogging 64

Blogging Analytics Google Writing 64

Waxing UnLyrical

NOVEMBER 7, 2010

Why: Danny Brown , Gini Dietrich and I talk about PR, blogging, social media and cow manure. How B2B companies use real-time blog posts to get trade media exposure , from David Meerman Scott ‘s Web Ink Now. 5 takeaways on social media and politics , by Dave Fleet. Do you really need another reason?

Facebook 57

Facebook Measurement Twitter Social Media 57

Waxing UnLyrical

JANUARY 23, 2011

Why: this was the post by which I originally “discovered&# Brian and his writing, when it was published earlier as a guest post for Building Moxie. At 1,057 words, I dare you to tell me this isn’t an amazing piece of writing. A non-techie explanation of how web pages are secured , by Philip Sheldrake. Shall We Tweet?

Blogging 47

Blogging Measurement Facebook Twitter 47

Journalistics

JANUARY 3, 2016

For the quantitative input – because numbers don’t lie – I did a thorough review of our Google Analytics data going back to 2009 when we launched. Questions like, “Do I enjoy writing for Journalistics?” In doing the self-assessment, I asked myself a lot of questions.

Blogging 40

Blogging Analytics Google Writing 40

Waxing UnLyrical

AUGUST 22, 2010

Why: when social media “gurus&# – or any “gurus,&# for that matter – are self-deprecatingly stumbling over themselves all over the social Web, just point them to this. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

Twitter 68

Twitter Facebook Measurement Blogging 68

Waxing UnLyrical

DECEMBER 21, 2010

My friend (and client, but he’s a friend first) Shashi Bellamkonda is, I think, genetically-wired to try and talk about new things – no doubt why he’s Network Solutions’ “social media swami,&# and he mentioned it. So of course I checked it out. Thanks so much for stopping by WUL!

Facebook 108

Facebook Twitter Blogging Social Media 108

Communications Conversations

JULY 20, 2015

And social media blogs. But, over the last number of months, I’ve grown increasingly frustrated with the landscape of social media blogs. And, for the love of God, how many more “47 tips from the top social media pros” posts do we need? THAT’S what I want from a social media blog.

Social Media 60

Social Media Blogging How To Media 60

Sword and the Script

OCTOBER 27, 2020

The pair provided an overview of the company and a web demonstration of the product which is the basis for this PR tech briefing. Muck Rack background and overview Muck Rack got started largely as an experiment in 2009. Social media was still relatively new back then, and Muck Rack began as a place for reporters to find each other.

Pitching 86

Pitching Media System Tools 86

Waxing UnLyrical

NOVEMBER 18, 2010

Traditional and social media measurement tools usually provide 3 broad types of automation: 1. Aggregation and de-duplication : crawling web data, aggregating multiple media databases, removing spam and duplicate articles 2. Integrating media and web metrics : matching specific posts to web metrics (e.g.,

Measurement 80

Measurement Publicity Analysis Tools 80

Waxing UnLyrical

DECEMBER 12, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The Holly And The Ivy December 12th, 2010 Tweet As I write this, it is grey and damp outside. Christmas music is playing in my house. I just couldn’t see a theme to them all.

Writing 60

Writing Measurement Tourism Twitter 60

Waxing UnLyrical

NOVEMBER 21, 2010

Beginners’ guide to web data and analytics: ten steps to love and success , from Avinash Kaushik’s Occam’s Razor. Suffice it to say that if you’re trying to make sense of web analytics, this is a great place for you to start. My letter to the C-Suite , by John Lovett over at Web Analytics Demystified.

Measurement 47

Measurement Analytics Conference Web 47

Waxing UnLyrical

JANUARY 26, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Like Stuff On Facebook? First, because I rarely use Twitter’s web interface, and second, because the minute I see a “promoted tweet,&# even if it’s on HootSuite, I pretty much tune it out.

Facebook 107

Facebook Privacy Twitter Social Media 107

Waxing UnLyrical

DECEMBER 9, 2010

Get Shareaholic test Filed under Guest Posts , Social Media | Tags: erin greenfield , flip , johns hopkins , online video tips , seurat | Comments (15) Site settings comment help? But social media doesnt require achingly high production values. "Keep It Simple" On The Web! Regardless, thanks for visiting!

Video 87

Video Facebook Twitter Viral 87

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

Travel 79

Travel Case Study Creativity Advertising 79

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. The last one was in the form of a nice contract to develop a social media e-learning course for in-company training: simply based on one single referral. I’ve continued that on Scoop.it , curating on social media as well.

Communications 81

Communications How To Blogging Content Marketing 81

Waxing UnLyrical

DECEMBER 7, 2010

And now, with social media, we’re extending that quest to the social Web. Get Shareaholic test Filed under Public Relations , Social Media | Tags: julian assange , reputation management , wikileaks | Comments (3) Site settings comment help? It’s a name they feel comfortable being associated with.

Reputation 73

Reputation Measurement Social Media Tourism 73

Waxing UnLyrical

SEPTEMBER 14, 2010

In this world of Web 2.0, By no means do I think media relations has gone by the wayside. You’re not going to get any “social media killed PR&# posts from me (and, in fact, you should read Jeremy Pepper’s excellent post on why, in fact, the press release isn’t dead ).

Facebook 106

Facebook Twitter Education Industry 106

Stephen Waddington

DECEMBER 5, 2018

Social media platforms provide a means of both distribution and engagement. You need to understand the media in the market alighted to your product or service; the issues that drive the market; the format and makeup of a publication; and the types of stories that journalists write. Not much has changed.

Media Relations 115

Media Relations Media Print Newspapers 115

Sword and the Script

NOVEMBER 29, 2016

The post gained traction in social media, which was the intended effect, but then something else happened: it earned links and mentions from several news outlets. The year was 2009 and I had a very special epiphany that day. Today, are many more options both on the television – and on the web. The same is true in print.

Content Marketing 60

Content Marketing Publicity Marketing Television 60

Masters in Communications

FEBRUARY 12, 2022

Digital media also include interactive digital elements which include gaming - both online gaming and offline (traditional console gaming). Also includes mobile gaming, social media, and the web. Internet and Digital Media The internet or the World Wide Web began in 1989, invented by Tim Berners Lee (22).

Ethics 52

Ethics Communications Print Television 52