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Glassdoor reviews as a signal of corporate misconduct

Stephen Waddington

Company reviews posted by employees are an indicator of the cultural health of an organisation. Damming Glassdoor posts from bad leavers are part of the cut and thrust of managing an employee brand in the social media age. You can smell the corporate overreach of an incentivised employee communication campaign to scrub reviews.

Corporate 120
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Glassdoor reviews as a signal of corporate misconduct

Wadds Inc.

Company reviews posted by employees are an indicator of the cultural health of an organisation. Damming Glassdoor posts from bad leavers are part of the cut and thrust of managing an employee brand in the social media age. You can smell the corporate overreach of an incentivised employee communication campaign to scrub reviews.

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What building a “personal brand” means in 2019

Communications Conversations

I’ve never really liked the term “personal brand.” But nevertheless, there it is: personal brand. No matter what I think of the term itself, the CONCEPT of a personal brand is a very important one. In fact, I might argue one’s “personal brand” has never been more important.

Brand 98
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Conference Recap: Microsoft’s Frank X. Shaw on Thriving in the Next Communications Age

PRSay

Shaw, corporate vice president of communications at Microsoft, during the lunchtime keynote session Monday at the 2019 PRSA International Conference in San Diego. We need to ask ourselves these questions: What are the impacts on brands? This begins with your employees, as well as with shared experiences.

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Spotlight on a Solo PR Pro: Meet Susan Stoga

Solo PR Pro

It was in that role where she had her first experience owning crisis communications for a major brand, when the retailer came under fire on Black Friday by an anti-fur demonstration group. Since then, the firm has withstood the test of time, making it through The Great Recession from 2007 to 2009 and the COVID-19 pandemic in 2020.

Meeting 91
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Industry Consolidation Continues Among PR Vendors; PR Tech Sum: Onclusive, SocialChorus, Teletrax, iQ Media, Agility PR Solutions

Sword and the Script

Vocus owned or acquired brands like PRWeb, Help A Reporter Out (HARO), iContact, and several lesser-known social media technologies. 2) SocialChorus adds new employee comms products. SocialChorus is an employee communications platform that announced several new products at its customer conference. Onclusive has raised $21.4

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How to Generate Leads From Social Conversations

Cision

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. . Back in June of 2009, an engineer posted a seemingly random tweet: That individual might not have had many followers on Twitter, and more than likely only a fraction of them ever saw the tweet. These include: Your company name.

How To 198