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Onclusive + RepTrak Partner to Merge Reputation & PR Metrics

Onclusive

Today, I am excited to announce that Onclusive and The RepTrak Company have entered into a strategic partnership to combine the world’s leading reputation metrics with AI-powered media analytics. Ultimately, each company aims to provide its customers with a more holistic reputation and media analytics solution to meet the moment.

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Client Spotlight: Sunshine Nut Company

ISEBOX

The story of the Sunshine Nut Company is one of the best stories we at ISEBOX have ever heard. In 2004, company Founder Don Larson, who was working for Hershey at the time, travelled across the Atlantic to survey the African Bush of Ghana for potential cocoa buying. Sunshine Nut Company works on a 30/30/30 approach.

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The Importance of PR Skills in a Hyper-Globalized World

PRSay

In 2000, the company had become part of the DaimlerChrysler alliance, but then Mitsubishi tried unsuccessfully to hide defects in its cars, rather than acting ethically by conducting a mass recall. By 2004, Mitsubishi was forced to leave the DaimlerChrysler alliance. The automaker’s stock price fell from ¥864 to ¥434 (from $7.91

Ethics 223
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Celebrating the PR Profession’s LGBTQ Community

PRSay

Galloway, a Gold Anvil recipient who served as president and CEO of PRSA in 2004, shared some of his thoughts about the LGBTQ community and how the work of PR professionals is crucial for promoting and preserving diversity and inclusion. What is the current state of companies regarding LGBTQ acceptance? There’s been great progress.

Community 105
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Brands Must Show They Understand and Respect the LGBTQ Community, PRSA Webinar Panelists Say

PRSay

Inequality anywhere is inequality everywhere,” said panelist Debbie Ebalobo, director of external and financial communications for the Coca-Cola Company. While there has been progress, companies need more LGBTQ leaders, she said. “I think there’s a big opportunity right now for LGBTQ inclusion,” he said.

Community 170
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Cultivate Exceptional Teams Built on Open Communication and Challenge Culture

Stern + Associates

As a leader, he explains how organizations that encourage employees from across the hierarchy to communicate freely, challenge leadership when needed , and build bonds of trust and cooperation fare better during economic uncertainty and throughout digital transformation initiatives.

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Metaverse for Marketing: Twice the Hype?

Shift Communications

Back then, however, it was not built by an organization hell bent on world domination at all costs a popular social media company. Facebook, mind you, didn’t launch until 2004. It was built by Linden Lab and they called it Second Life, which is essentially an unrestrained, easily accessible virtual world. That was in 2003.