OnePitch

SEPTEMBER 28, 2022

But without the technical infrastructure to share these AR experiences in precise ways, the communal experience of the Super Bowl will be punctuated by moments of isolation due to a lack of standards for shared positioning. Most people in the world today walk around with GPS-enabled devices that tell them approximately where they are.

Pitching 81

Pitching How To Resources Engineering 81

Sword and the Script

OCTOBER 5, 2021

Onclusive adds features, becomes all-in-one PR software tool; Agility PR Solutions adds AI; Q4 releases IR event hosting tool; an odd rebrand by SocialChorus and Dynamic Signal; Intrado rebrands as Notified; Meltwater Q2 earnings. This is a humdinger of a summary and I’ve spent (too) many hours on it. Notified (formerly Intrado).

Software 152

Software Tools Print Technology 152

Melissa Agnes

SEPTEMBER 4, 2020

Investing in your professional online reputation is an important Crisis Ready strategy—and ReputationDefender has launched a service to help make this process easy for you. Most online reputation management companies focus solely on helping their clients fix their online reputations. Who is ReputationDefender?

Brand 234

Brand Branding Reputation Crisis 234

The Hoffman Agency

MAY 28, 2020

And given that a significant part of our business sector is centered on doing exactly that, we’ve seen a quick shift to virtual, online events that would have previously taken place IRL (that’s ‘in real life’ btw, and that’s ‘by the way’, btw). By Mark Pinsent, Managing Director, Hoffman Europe. Point taken.

Industry 69

Industry Meeting Groups Twitter 69

Reputation Us

AUGUST 28, 2023

What a truly remarkable experience with some magnificent presenters droppin’ some serious knowledge. I took copious notes at the event and attributed the quotes/insights to the respective panelist (where I recall the quote attributions). to make the make the biggest impact to these consumer brands in the coming years.”

System 78

System Technology Banking Community 78

Bianchi Biz Blog

NOVEMBER 30, 2020

Even with the challenges of this year, it’s still important to find ways to keep some of your company traditions by giving them a virtual twist. Even with the challenges of this year, it’s still important to find ways to keep some of your company traditions by giving them a virtual twist.

Company 59

Company Employee Conference Survey 59

MaccaPR

AUGUST 10, 2020

If you’re a B2B marketer, right about now you’re frantically testing which marketing strategies will help get you through the worst economic catastrophe since the Great Depression, the worst pandemic since 1918 and the most widespread racial upheaval since 1967. Your customers are consumed with uncertainty and, in some cases, vanishing.

B2B 71

B2B Interviews Crisis Trade Shows 71

Bianchi Biz Blog

JUNE 17, 2021

So what do you need to do NOW to make sure the world’s largest business-to-business trade show is a PR success for your company? Here are our top five things to start doing right now to help make CES 2022 a rousing PR success: 1. Looking back, if your company participated, can go a long way to making 2022 even better.

Technology 86

Technology Automotive Trade Shows Hotels 86

Contently - Strategy

JANUARY 26, 2023

Half of C-suite executives say they leverage thought leadership to make purchasing decisions in tough economic times. The same C-level decision makers that leverage it in their decision-making processes are difficult to impress— only 17% of them rate the content they read as “very good” or “excellent.”

Leadership 126

Leadership Content Marketing Healthcare Google 126

ImPRessions - Crenshaw Communications

MAY 15, 2017

We’d like to make the case for agency work for any aspiring PR strategist. We’d like to make the case for agency work for any aspiring PR strategist. And, of course, we think small or midsize agencies represent the most promising career path to start. PR Agencies Offer Breadth of Experience.

Skype 147

Skype Agency Meeting Software 147

Cision

MAY 19, 2015

Not long ago, we had a blog post that described five outside-the-box content marketing ideas. Mobile apps make life more convenient and more fun. Live events are merging in-person and virtual experiences. All of the pictures make those watching online feel as if they’re there. Mobile Apps.

Content Marketing 120

Content Marketing Marketing Apparel Mobile 120

Burrelles Fresh Ideas

MAY 23, 2023

After several tough years, mostly due to the pandemic, more of the traditional hotspots around the US and the world are expected to make significant returns in popularity. Almost every family I talk to (either at work, kids’ sporting events or schools) plans to take a week-long vacation this summer.

Travel 40

Travel Tourism Airlines Hotels 40

PR 20/20

SEPTEMBER 8, 2021

I was 27, and my wife and I didn’t have any personal savings to fall back on, so the loan gave me a six-month financial runway to make it work. I was 27, and my wife and I didn’t have any personal savings to fall back on, so the loan gave me a six-month financial runway to make it work. This is a story about the future of PR 20/20.

Financial 98

Financial Conference Agency Resources 98

Sword and the Script

MARCH 2, 2021

This blog is just a clever cover story for a boutique and savvy marketing and PR consultancy serving B2B tech. There are several reasons why one business would acquire another. The first reason is to acquire a new piece of technology. Usually, this is something that would take them too long to build, or perhaps they don’t have the expertise.

Company 148

Company Tools Technology Software 148

wiredPRworks

MAY 23, 2022

Almost nobody, except maybe David Letterman, was making top 10 lists in 2007. Instead, I was soon packing my bags for an all-expenses-paid trip to Las Vegas to Blog World. In the features area, post a report or a white paper based on your LinkedIn community’s experience. When did you join LinkedIn? Why would anyone want 10 ways?

LinkedIn 52

LinkedIn How To B2B Social Media 52

PR 20/20

SEPTEMBER 28, 2020

Conference season is the most wonderful time of year. Most years, members of the PR 20/20 team pack up and head to Boston for a few action-packed days at HubSpot’s annual INBOUND conference. Make your marketing less manual. Behavioral events. Photo credit: PR 20/20 teammate Ashley Sam's INBOUND setup. Team management.

Enterprise 98

Enterprise Knowledge Base Conference System 98

Shift Communications

SEPTEMBER 5, 2017

While virtually all of the event was under NDA, let’s look at the big picture. What it means to be data-driven is that we make decisions with data first – not experience, not instinct, not gut. What it means to be data-driven is that we make decisions with data first – not experience, not instinct, not gut.

Analytics 143

Analytics Google Data Technology 143

Communications Conversations

DECEMBER 16, 2014

A couple weeks ago, I was invited to a small, unique event at the Verizon “Concept Store” at the Mall of America. I say “unique” because it was pitched as a red carpet event where Verizon would show off its latest holiday technologies and gadgets. Make the red carpet fun! I’m a PR/marketing blogger.

Case Study 131

Case Study Wireless Company Local 131

Cision

NOVEMBER 7, 2016

You’ve probably noticed that blogs and content pieces rarely read like The New York Times or Wall Street Journal. Cyrus Shepard of Moz wrote a great article describing his experiments with content style : how added “structure” for content pieces increased the length of time readers engage with the content.

How To 308

How To Tools SEO System 308

PR 20/20

APRIL 1, 2021

Editors Note: This article was originally published on Marketing AI Institute's blog. Marketing AI Institute helps marketers build a competitive advantage with AI by providing expert content, online education, interactive tools, strategic consulting and live events. The Institute was created by PR 20/20 Founder & CEO, Paul Roetzer.

Education 52

Education Marketing Conference Agriculture 52

Sword and the Script

JANUARY 3, 2023

It struck me as brilliant, and I decided to replicate his experiment with public relations. PR can also involve managing events, speaking at conferences, and developing social media campaigns. Over the holidays, I read an “ interview ” that Marty Weintraub of AimClear conducted with ChatGPT. What is public relations?

Interviews 98

Interviews Publicity Technology Social Media 98

PR 20/20

SEPTEMBER 8, 2021

I was 27, and my wife and I didn’t have any personal savings to fall back on, so the loan gave me a six-month financial runway to make it work. I was 27, and my wife and I didn’t have any personal savings to fall back on, so the loan gave me a six-month financial runway to make it work. This is a story about the future of PR 20/20.

Financial 52

Financial Conference Agency Resources 52

Sword and the Script

APRIL 6, 2021

The war chest they raised with this IPO makes SEMrush a credible competitive threat to the incumbents in PR. The war chest they raised with this IPO makes SEMrush a credible competitive threat to the incumbents in PR. One of the things SEO tools can do, that most media monitoring solutions cannot, is detect backlinks.

Media 105

Media SEO Analytics Analysis 105

Mindful Marketing

OCTOBER 18, 2019

That’s right: Some funeral homes now make it possible for mourners to stay home, thanks to live streaming of memorial services. That’s right: Some funeral homes now make it possible for mourners to stay home, thanks to live streaming of memorial services. Should such a somber event be so widely shared?

Wireless 51

Wireless Travel Film Technology 51

Solo PR Pro

MARCH 30, 2021

Clubhouse is in its early days, but adoption has been fast and furious and, in my experience thus far, it’s proving to be an interesting and fruitful tool for PR professionals. There are so many rooms available in Clubhouse, so it’s only natural that many rooms (and many topics within rooms) will gravitate toward current events.

Pitching 72

Pitching LinkedIn Report Twitter 72

MaccaPR

JUNE 23, 2021

Here are five takeaways from the Maccabee PR agency’s recent Sharper Angle virtual event with two remarkable panelists – Leah Broeders, PR, Partnerships, Promotions and Licensing Associate Director of Post Consumer Brands and Johnna Rossbach, Senior Connected Marketing Manager with Pacific Foods. #1: 1: Leaning into the Power of PR .

Marketing 62

Marketing Retail Consumer Trends 62

Sword and the Script

DECEMBER 5, 2017

These giants, often consumer-oriented corporations, have the pocket-depth to own events and sell tickets or sponsorships. Most senior marketing leaders have battle enough to prove the value of marketing , let alone a new and higher standard of generating awareness and leads – and also profiting from the activity.

Content Marketing 66

Content Marketing Case Study Marketing Conference 66

Sword and the Script

JUNE 7, 2022

My views have changed some over the years, largely because of my experience with more than a dozen M&A transactions in my career. I took a business ethics course when I was studying for my MBA. One of the assignments was a peer-reviewed journal article that made the case against merger and acquisition (M&A) transactions.

Software 85

Software Internal International Pitching 85

Karen Freberg

MARCH 23, 2019

I have been to Adobe MAX (which is their creativity conference) and the great Creative Campus events they host around the country. Adobe has traditionally been one of the most accessible brands to work with for events. I am back on the road again – heading to Las Vegas this time around! As you all know, I love Adobe.

Conference 45

Conference Groups Education Social Media 45

PR Job Coach

NOVEMBER 1, 2011

Done well, the resume can make all the difference in whether you end up in the select in pile or the circular file. But given the fact that the hiring manager or HR person spends from 30 seconds to a minute and a half on the resume , you need to make it easy to read and a compelling sell. Let me explain. The resume is the first leg.

Google 148

Google Web LinkedIn Facebook 148

OnePitch

MAY 12, 2022

From tech startups to startups at heart, most of our clients are private companies on the road to a big exit, like going public or being acquired, and they span the entire tech sector: cloud, enterprise data, fintech, healthtech, cybersecurity, clean energy and social media, among others. Energy and enthusiasm are contagious.

Strategy 52

Strategy Interviews Pitching Energy 52

Cision

JULY 20, 2015

If you believe that superior products and services are the ones that generate the most “buzz,” think again. ” This makes some sense. According to one expert, word-of-mouth marketing isn’t a meritocracy (not entirely, anyhow). And whether certain characteristics are linked to success.”

Energy 120

Energy Viral Storytelling Community 120

wiredPRworks

FEBRUARY 11, 2016

Taught by Barbara Rozgonyi, co-founder of Social Media Club Chicago and CEO of CoryWest Media, you will immediately benefit from Barbara’s engaging and interactive “hands on, fear free” teaching style that’s geared to guide you to start making progress on day one. Bringing your brand alive at virtual and live events.

Training 45

Training LinkedIn Marketing Pinterest 45

Communications Conversations

OCTOBER 2, 2015

Again, based on my previous corporate experience, I’d say half at most. But, that’s probably a different rant for a different blog post. If it’s just a status update or check-in, can you do it virtually via email? It was impossible. Because she was booked with back-to-back meetings all day long.

Meeting 60

Meeting Corporate Local Training 60

Cision

JULY 13, 2015

This may seem like a counter-intuitive way to start out a piece about networking until I tell you that the most successful people in the workplace tend to be givers as well. Go into each event or conversation with the intention of helping others. Just like Hornik, they have unique perspective that differentiates them from other people.

Writing 120

Writing Social Media Community Course 120

Sword and the Script

NOVEMBER 5, 2019

The product seems to work for audio, much like it does for video: “TVEyes creates a searchable spoken word index for more than 13,000 of the most popular podcasts and is adding more than 3,000 episodes per day – an equivalent of 1,500 hours of content each day (average duration is 30 minutes per episode). What sort of data?

Internal 63

Internal International Data Media 63

Solo PR Pro

NOVEMBER 4, 2014

The 7 steps that follow will help you make sound investments in your business’ future. While building the popular Solo PR PRO Premium online subscription site (the Premium companion to this blog), we’ve researched and heard from members about countless offerings – we’ve seen the good, the bad and the ugly.

Conference 69

Conference eBook Course Education 69