Deirdre Breakenridge

FEBRUARY 12, 2015

Since the dawn of improved business technology, Internet, blogs and social networking, this once organized triad has morphed from easily separated and definable, into a messy dinner plate where the potatoes definitely touch the peas! The best thing about having interns is that they will simply do what you ask for relatively cheap.

Tools 150

Tools Agency Instagram Groups 150

Sword and the Script

NOVEMBER 8, 2016

That was the point when, in 2012 I predicted somewhat provocatively, that social media strategists will be gone in 2 years. Our trades, our blogs, our internal strategy memos – have all devolved to tools, tips and techniques to drive a quick bump in whatever KPI is currently in fashion.

Strategy 117

Strategy Crisis Marketing B2B 117

Communications Conversations

FEBRUARY 29, 2016

Here’s the new list of skills for the PR pro of the future (with notes about what’s been updated and deleted from that initial list in 2012). I think I whiffed on the “mobile” skill set in 2012. Sure, many larger brands have internal creative departments who are dedicated to this sort of thing.

Instagram 60

Instagram Analytics Mobile Employee 60

Communications Conversations

DECEMBER 8, 2022

Her start : Public relations intern with Fleishman Hillard. Her start : Talent resources intern at Fallon. So it’s been particularly fascinating to watch her navigate that–particularly at Polaris where she started as an interactive marketing communications manager in 2012 and is now a VP! LeeAnn Rasachak.

Marketing 60

Marketing Leadership Creativity Internal 60

Communications Conversations

OCTOBER 13, 2014

Again, it was a half-day presentation, so I’m not going to blog about the whole thing today, but I did want to discuss the 10,000-foot view. And boom–client expectations were even crazier than they already were before that 2012 Super Bowl (which is saying a lot). And, of course, I offered up ideas on how to best fix it.

Strategy 120

Strategy How To Guidelines Advertising 120

The Hoffman Agency

DECEMBER 5, 2022

This is part two of our exclusive blog series showcasing the diverse backgrounds of Hoffman Europe. Then I changed my mind and studied Accounting and Finance at UEA, dedicated three years to improving my alcohol tolerance, before finding an Internal Audit role at a small firm in my hometown. Constance Falourd, Account Director, France.

B2B 36

B2B Tourism Creativity Technology 36

Sword and the Script

APRIL 30, 2019

Next, it can “automatically deliver this content to more of its target audience using digital media amplification,” according to a blog post by Onclusive CEO Dan Beltramo. million in venture capital, in four rounds of funding since 2012, according to Crunchbase. Learn more: press release , blog post. Onclusive has raised $21.4

Industry 86

Industry Media Technology Employee 86

Waxing UnLyrical

AUGUST 14, 2012

The second was a blog post by one of my Curry College PR superstars, Erika Kuzmicz , who finished her degree requirements in December 2011. six months early, immediately segued from Intern to Account Coordinator with Boston-based The Castle Group in January 2012, and walked across the stage to receive her diploma in May.

Publicity 98

Publicity Pinterest Nonprofit Twitter 98

Waxing UnLyrical

OCTOBER 12, 2012

” So, if they’re not “out there,” either by blogging, or tweeting up a storm, or engaging in similar online activity… does that mean they should be discounted ? Most bloggers blog too much. The PR world is full of very smart people who aren’t “out there.” Why is this?

Social Media 100

Social Media Publicity Media Conference 100

Practical Law Construction

JUNE 29, 2020

Completion was certified in May 2011 and the restored tramway came back into service in early 2012. It also identified various more minor defects, which are not covered in this blog.) The depot was constructed by Volker Fitzpatrick (VF) under a design/build contract based on the NEC3 ECC.

Construction 52

Construction Fashion Internal International 52

Communications Conversations

MAY 5, 2016

It’s about finding that balance – staying current, knowing where the industry is heading but also recognizing from a day-to-day level what works (and of course, doesn’t really work) and educating your internal stakeholders (clients, like I indicated previously). You’ve been blogging at shishkabobgirldad since 2012.

LinkedIn 60

LinkedIn Education Agency Blogging 60

Karen Freberg

DECEMBER 30, 2019

Opportunity to collaborate in a variety of different ways from guest blog posts, being part of #AdobeInsiders, and much more! You see – when I was on the job market, I had a professor at Tennessee who told me I was “ not international enough ” to be competitive on the job market. Adobe (2016-Present).

Social Media 56

Social Media Conference Travel Internal 56

Beyond PR

MAY 4, 2017

An internationally sought keynote speaker, her writing has appeared in Forbes, CIO and VentureBeat, as well over 500 authored blogs. Consistently mentioned in “top people to follow” and “up and coming pros” lists, Oracle named Stacey a finalist for its Community Manager of the Year Award in 2012.

Communications 61

Communications Hotels Technology Tools 61

PR Conversations

AUGUST 7, 2014

In the end, I found myself dabbling with hindsight, thinking ahead to a few years from now, when the great and good will gather for the annual International History of Public Relations Conference and expound their views on how our profession dealt with one of its greatest challenges: The Internet of Everything and wearable technology.

Publicity 87

Publicity Ethics Technology Government 87

Waxing UnLyrical

OCTOBER 23, 2012

It’s virtually impossible to recap a conference that has simultaneously energized and exhausted one in a single blog post. I wrote last week about how connecting and reconnecting with new and old friends was one of the most meaningful parts of last week’s 2012 PRSA International Conference, and it truly was.

Conference 66

Conference Internal International Google 66

ReimaginePR

JUNE 18, 2015

I can watch countless real world atrocities on dozens of international news outlets, then switch to Netflix to take in the graphic, fictional exploits of Spartacus, Dexter, or Hannibal. Conversely, fear and horror were centre stage in most Ebola coverage and imagery…and we just couldn’t wait to turn the channel to something “less heavy”.

Airlines 120

Airlines Viral Government Local 120

PR 20/20

SEPTEMBER 17, 2019

Programmed by Scott Brinker (you probably know him from his blog ChiefMartec.com ), the MarTech Conference takes a graduate-level look at marketing, technology and management topics. Since being established in 2012, INBOUND has expanded to roughly 24,000 attendees making it “one of the fastest-growing business events in the world.”

Conference 97

Conference Marketing Case Study Content Marketing 97

Waxing UnLyrical

FEBRUARY 7, 2013

— 2012 was an incredible year for me. I found myself covered with social media calendars, PR pitches, blog posts, website projects, advertisement assignments, and what felt like a million clients to call. And it’s a time to decide how we want to go about pursuing what we want. 24 – Jan. Knowledge is money.

Writing 88

Writing Google Pitching Small Business 88

Shift Communications

SEPTEMBER 23, 2016

I started at SHIFT in June 2012. Whether it be writing a tweet, an email to a reporter, a blog post for a press release, or even writing an email to a client, anything you do to communicate in that way has to be perfect. When did you start at SHIFT? What is your background?

Interviews 60

Interviews Resources Writing Course 60

Communications Conversations

JULY 19, 2018

Back in 2009-2012, when social, search, mobile and other channels under the digital umbrella were less mature, specializing in one of those disciplines seemed like the way to go, and that was the advice from career experts. Would you recommend a career in social media to today’s young grads? I’ve thought a lot about this lately.

Social Media 60

Social Media Media B2B Content Marketing 60

Ishmael's Corner

AUGUST 26, 2014

In a video published back in October 2012 he said that “really high-quality guest posting is worthwhile” though he mutters the three-word caveat “in some cases” (appears in sec 20 in video below). Given how spammy it’s become, I’d expect Google’s webspam team to take a pretty dim view of guest blogging going forward.”. A few had two.

Blogging 121

Blogging Analysis SEO Enterprise 121

PR Conversations

OCTOBER 2, 2015

As I commented on a UK blog post titled VW: the self-inflicted scandal of the century (which is pretty good forecasting from a perspective of 2015), there are too many who pontificate – which my copy of the Oxford English Dictionary defines as pretending to be infallible and pompously dogmatic. Published 2012.

Publicity 40

Publicity Crisis Management Crisis Handbook 40

PRSay

AUGUST 12, 2016

First off, thank you so much for having me on the blog for a Q&A. This is a great question and one that I get a lot in conversations with students, prospective interns and future PR pros. I had a great time chatting with Chris Yandle and PRSA members on our recent podcast. Hopefully we can host another chat again soon!

Storytelling 60

Storytelling Social Media Sports Strategy 60

Waxing UnLyrical

APRIL 18, 2013

Do you remember how I told you, when I was at the 2012 PRSA International Conference, what really made it special was the “off-conference” time I got to spend with people ? Blog posts previewing or reviewing Social Slam 2013. . ” ‘I’ve been in the hallways,” he said. ’ “ This is really true.

Conference 81

Conference Social Media Hotels Meeting 81

PR Conversations

MAY 1, 2017

A comment left by New Zealand PR consultant, Catherine Arrow , on a recent post on my personal Greenbanana blog indicated that the topic (the language of grief and a biopsychosocial perspective on mental health issues) was worthy of further investigation. Indeed, I’ve found this line of thinking in a WHO report from 2012 ( [link] ).

Crisis 63

Crisis Crisis Management Leadership Training 63

PR 20/20

MAY 12, 2016

Large enterprises commonly look for niche expertise in core digital disciplines such as content marketing, paid search, SEO, social media monitoring, and analytics to complement internal marketing teams. Leads are qualified through an automated lead scoring system and handed off to internal marketing and sales teams to convert.

Agency 40

Agency Marketing Financial System 40

PR Conversations

JANUARY 20, 2015

Dan led the GA to unprecedented growth, co-chaired the Melbourne Mandate process and the 2012 and 2014 World Public Relations Forums, launched the GA COMM PRIX Awards and represented the profession with the International Integrated Reporting Council. Follow Dan on Twitter or read his corporate blog, Reputation and Reality.

Journalism 40

Journalism Reputation Ethics Corporate 40

PR Conversations

JANUARY 20, 2015

Dan led the GA to unprecedented growth, co-chaired the Melbourne Mandate process and the 2012 and 2014 World Public Relations Forums, launched the GA COMM PRIX Awards and represented the profession with the International Integrated Reporting Council. Follow Dan on Twitter or read his corporate blog, Reputation and Reality.

Journalism 40

Journalism Reputation Ethics Corporate 40

PR Conversations

SEPTEMBER 22, 2015

A necessity to acquire proficiency in technical tools—ones previously unused (perhaps unknown) to public relations practitioners—has caused PR women (and men) to cooperate and work with IT and analytics staff; for example, to work together to develop internal communications systems. networking in order to amplify opportunities.

Interviews 40

Interviews Enterprise Corporate Internal 40

ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

Video also works well as an internal tool for company announcements or simply to show accessibility, as Intuit CEO Brad Smith does in his “ new employee welcome message.” Internal communications teams use video to convey a corporate culture. A personalized way to attract talent. Make case studies more visual.

Video 149

Video Case Study Agriculture B2B 149

Stephen Waddington

AUGUST 27, 2018

This is the paper that I wrote for my CIPR Chartered Practitioner assessment in 2012. In the Third Annual Grunig Lecture Series[iii] at the PRSA International Conference in October 2010, Larissa and James Grunig explained the original objective and motivation of the research team. "We

Communications 60

Communications Analysis Web Handbook 60

Waxing UnLyrical

DECEMBER 14, 2019

If you’re a WUL reader, I can’t imagine you’re not following/subscribed to Chris’ email/blog/whatever. Apparently the last time I actually did the “three words” exercise was 2012 … or, at least, that was the last time I shared them. If not, please do yourself a favor and hop to it. Over to you.

Exercises 95

Exercises Analytics Energy Financial 95

MaccaPR

JANUARY 6, 2015

Since MaccaPR first launched in late 2012, we''ve averaged a new blog post nearly every week for our loyal chief marketing and PR officer, corporate communication directors and marketing professional subscribers. Top 10 MaccaPR Blog Posts of 2014. #1. Is it website or Web site? Maccabee Public Relations. Round-Up'

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Communications Conversations

JULY 23, 2019

In addition to external communications, Kristen also oversees internal communications with People Incorporated’s 700+ employees at several locations in the Twin Cities metro area. A 2012 cinema and TV arts grad of Cal State Northridge, she spent several years in development and producing in L.A. ” – Bridget Nelson Monroe.

Transportation 122

Transportation Social Media Corporate Agency 122

Contently - Strategy

NOVEMBER 14, 2018

His company, Dollar Shave Club, rose from obscurity in 2012 after he created a YouTube video called “Our Blades Are F ing Great.” That foundation established why the brand existed, which would serve every video, blog post, and marketing asset to follow. In 2010, Michael Dubin used to work at Time Inc.,

Leadership 93

Leadership Brand Branding How To 93

Cision

AUGUST 27, 2015

More than 60 percent of podcast episodes were downloaded on mobile devices, a 20 percentage point jump from 2012. Obviously, podcasts are popular, but so are blogs. Interview style podcasts allow you to rotate guests on your show, including internal thought leaders or well-respected industry analysts. Pick a format.

Skype 120

Skype Interviews Software Mobile 120

ZudePR

MAY 31, 2015

Your blog is just not working and you’re wondering why. And they all blog. His personal blog is PR Studies and he edits a magazine called Behind the Spin. Author of 27 Blogging from Paradise books. You have a belief in the essential goodness of human nature. Still reading? One Where Good Guys Win. I wrote: 1.

Communications 81

Communications How To Blogging Content Marketing 81