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Your Favorite MaccaPR Blog Posts: Ellen's Oscar Selfie, Death of PR Spin and Online Content Secrets

MaccaPR

Since MaccaPR first launched in late 2012, we''ve averaged a new blog post nearly every week for our loyal chief marketing and PR officer, corporate communication directors and marketing professional subscribers. Top 10 MaccaPR Blog Posts of 2014. #1. Is it website or Web site?

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Marketing Strategy: The Looming Knowledge Crisis

Sword and the Script

Social media is making marketing lazy. It’s created a “ cut and paste ” content marketing culture. So said Simms Jenkins speaking on a panel in Atlanta hosted by the team from the Oracle Marketing Cloud. That problem is an enormous gap in knowledge of strategic marketing including positioning and messaging.

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20 of the Coolest Marketing Conferences to Attend in 2020

PR 20/20

“The premier gathering of digital marketers on planet Earth!”. Traffic & Conversion Summit 2020 will feature seven tracks including: big ideas, agencies only, digital retailers, digital advertisers, content marketers, conversational marketers and growth hackers. SiriusDecisions Summit. May 3 - 6, 2020 | Austin, TX.

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10 Observations on “Real” Public Relations and Social Media

Waxing UnLyrical

” So, if they’re not “out there,” either by blogging, or tweeting up a storm, or engaging in similar online activity… does that mean they should be discounted ? Most bloggers blog too much. Developing skills in areas such as video editing and content marketing is a huge asset. Why is this?

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The PR Pro’s Guide to Podcasting

Cision

More than 60 percent of podcast episodes were downloaded on mobile devices, a 20 percentage point jump from 2012. Obviously, podcasts are popular, but so are blogs. Why should your brand consider adding podcasts to your content marketing strategy? When people have an emotional response they remember more. Pick a format.

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17 people who should have been on MN AdFed’s 32 Under 32 List

Communications Conversations

Kayla’s exceptional work has established her as a go-to source for writing, corporate communications, integrated marketing campaigns and media relations counsel within Digi-Key. Kristen holds a Bachelor of Arts degree in Communications and Spanish, as well as a Master of Science degree in Marketing. ” – Adam May. .

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Social Media Rock Stars: Toro’s Christian Plewacki

Communications Conversations

As someone who’s been in social media marketing your entire career so far, and someone who has worked his way up the social media ranks, what do you think of social media as a career path? What do you see as the biggest mistake most brands make when it comes to content marketing? That’s content marketing.